34905191177 - Amazon PPC Specialist

📌 Core Information

🔹 Job Title: Amazon PPC Specialist

🔹 Company: Activate Talent

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-time

🔹 Category: Marketing & Advertising

🔹 Date Posted: April 29, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: Remote OK (US, UK, Canada)

🚀 Job Overview

Key aspects of this role include:

• Developing, managing, and optimizing Amazon PPC campaigns to drive revenue growth
• Collaborating with cross-functional teams for seamless advertising initiative execution
• Analyzing campaign performance and generating actionable insights
• Staying updated with Amazon Advertising best practices, trends, and algorithm changes

ASSUMPTION: This role requires a high level of expertise in Amazon PPC campaigns and a hands-on approach from day one. The ideal candidate will have experience managing high-budget PPC campaigns and driving operational efficiency and strategic growth.

📋 Key Responsibilities

✅ Develop, manage, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) to drive revenue growth

✅ Conduct keyword research, bid adjustments, and A/B testing to enhance ad performance

✅ Analyze campaign performance and generate reports with actionable insights

✅ Monitor and adjust budgets to maximize return on ad spend (ROAS)

✅ Stay up-to-date with Amazon Advertising best practices, trends, and algorithm changes

✅ Work with the team to analyze ad performance, optimize budgets, and implement data-driven strategies

✅ Identify and execute growth opportunities for new product launches, promotions, and cross-border expansion

✅ Conduct market and competitive analysis to stay ahead of trends and category shifts

✅ Collaborate closely with supply chain, creative, and marketing teams to ensure seamless execution of advertising initiatives

✅ Report key performance metrics and insights to leadership, making data-backed recommendations

ASSUMPTION: This role requires a strong focus on data analysis and strategic thinking to optimize campaigns and drive business growth.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3+ years of experience in PPC campaign management, preferably with personal care/beauty background experience

Required Skills:

• Expertise in Amazon platform
• Strong analytical skills and experience with Amazon, data tracking, and reporting
• Ability to develop strategies for retargeting, lookalike audiences, and conversion optimization

Preferred Skills:

• Experience in eCommerce or direct-to-consumer (DTC) brands
• Passion for wellness, skincare, and sustainability

ASSUMPTION: Candidates with experience in the personal care or beauty sector and a strong understanding of the Amazon platform will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: $60,000 - $80,000 USD per year (Based on industry standards for mid-level PPC specialists with remote work arrangements)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Flexible work hours and remote work options
• Paid time off (vacation, sick, and holidays)
• Professional development opportunities

Working Hours: Full-time (40 hours/week), with flexible scheduling and remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level PPC specialists with remote work arrangements. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Activate Talent is a staffing and recruiting company specializing in connecting businesses with top-tier talent. They operate in the competitive and dynamic talent acquisition industry.

Company Size: Activate Talent has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.

Founded: Activate Talent was founded in 2010, with a mission to revolutionize talent acquisition by streamlining the process and connecting businesses with top-tier talent.

Company Description:

• Activate Talent focuses on recruiting and hiring for various industries, including marketing and advertising
• The company aims to boost productivity and cut labor costs for its clients by providing premium talent
• They offer recruiting, talent, and hiring services to help businesses find the best fit for their teams

Company Specialties:

• Recruiting
• Talent acquisition
• Hiring

Company Website: https://www.activatetalent.com/

ASSUMPTION: Activate Talent's focus on connecting businesses with top-tier talent makes it an attractive employer for professionals looking to grow their careers in the staffing and recruiting industry.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The Amazon PPC Specialist will report directly to the Amazon team and collaborate with various teams, including supply chain, creative, and marketing.

Work Arrangement: This role is remote-friendly, with the option to work from the United States, United Kingdom, or Canada.

Growth Opportunities:

• Expanding Amazon PPC expertise and managing larger budgets
• Transitioning to a senior role or team lead position
• Exploring other advertising channels or platforms within the company

ASSUMPTION: This role offers growth opportunities for candidates looking to expand their Amazon PPC expertise and take on more responsibilities within the company.

🌍 Location & Work Environment

Office Type: Remote-friendly, with the option to work from home or a co-working space

Office Location(s): Philippines (Remote)

Geographic Context:

• The Philippines has a tropical marine climate, with temperatures ranging from 77°F to 91°F (25°C to 33°C) throughout the year
• The country has a vibrant culture, with a mix of Spanish, American, and indigenous influences
• The Philippines is known for its beautiful beaches, historic sites, and delicious cuisine

Work Schedule: Full-time (40 hours/week), with flexible scheduling and remote work options

ASSUMPTION: The remote work arrangement for this role allows for a flexible work-life balance and the opportunity to work from various locations within the United States, United Kingdom, or Canada.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the hiring manager
• Technical assessment or case study presentation
• Final interview with the team or stakeholders
• Background check and offer extension

Key Assessment Areas:

• Amazon PPC campaign management skills
• Analytical and problem-solving abilities
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant experience and achievements in Amazon PPC campaign management
• Tailor your resume and cover letter to emphasize your analytical skills and data-driven approach
• Prepare for behavioral and situational interview questions, focusing on your problem-solving abilities and adaptability
• Research Activate Talent's company culture and values to demonstrate your cultural fit

ATS Keywords: Amazon PPC, PPC campaign management, keyword optimization, bid management, analytics, A/B testing, data-driven strategies, market analysis, competitive analysis, cross-functional collaboration, performance analysis, budget management, ad performance, retargeting, lookalike audiences, conversion optimization, eCommerce

ASSUMPTION: Applicants should tailor their resumes and cover letters to include relevant keywords and demonstrate their expertise in Amazon PPC campaign management.

🛠️ Tools & Technologies

• Amazon Advertising Platform (Amazon Seller Central, Amazon Advertising Console)
• Data analysis and visualization tools (e.g., Excel, Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: Candidates should have experience with the Amazon Advertising Platform and data analysis tools to excel in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Activate Talent values honesty, transparency, and ethical behavior in all aspects of work
• Collaboration: The company fosters a team-oriented environment, encouraging open communication and cooperation
• Innovation: Activate Talent promotes creativity, continuous learning, and the pursuit of new ideas to drive growth

Work Style:

• Data-driven: The company values data-informed decision-making and encourages employees to use data to guide their work
• Adaptable: Activate Talent expects employees to be flexible and responsive to change in a dynamic industry
• Results-oriented: The company focuses on achieving measurable outcomes and driving business growth

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends and best practices in Amazon PPC campaign management?
• Can you provide an example of a time when you had to adapt your strategy due to changes in the market or algorithm?
• How do you approach collaboration with cross-functional teams to ensure seamless execution of advertising initiatives?

ASSUMPTION: Applicants should assess their alignment with Activate Talent's company values and work style to ensure a good cultural fit for the role.

⚠️ Potential Challenges

• Managing high-budget PPC campaigns and driving operational efficiency
• Keeping up with Amazon Advertising's frequent algorithm changes and best practice updates
• Collaborating effectively with remote teams across different time zones
• Balancing data analysis and strategic thinking with hands-on campaign management

ASSUMPTION: Candidates should be prepared to tackle these challenges and demonstrate their ability to thrive in a dynamic and fast-paced environment.

📈 Similar Roles Comparison

• This role focuses specifically on Amazon PPC campaigns, whereas similar roles in other companies may cover broader PPC channels or platforms
• Activate Talent's focus on connecting businesses with top-tier talent sets it apart from other staffing and recruiting companies
• Career paths in this role may include expanding Amazon PPC expertise, transitioning to a senior role, or exploring other advertising channels within the company

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.

📝 Sample Projects

• Developing and executing a comprehensive Amazon PPC strategy for a new product launch
• Conducting a competitive analysis to identify opportunities for growth and optimization
• Implementing A/B testing and conversion optimization strategies to improve ad performance

ASSUMPTION: Applicants should be prepared to discuss their experience with these types of projects and how they have driven results in previous roles.

❓ Key Questions to Ask During Interview

• How does Activate Talent support the professional development of its employees in this role?
• Can you describe the team structure and how this role fits within the organization?
• How does Activate Talent measure the success of its Amazon PPC campaigns, and what key performance indicators (KPIs) are most important?
• What opportunities are there for growth and advancement within the company for this role?
• How does Activate Talent foster a collaborative and inclusive work environment for remote employees?

ASSUMPTION: Applicants should ask thoughtful questions during the interview process to demonstrate their interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your Amazon PPC campaign management experience and data-driven approach
• Prepare for interviews by researching Activate Talent's company culture and values, and practicing your responses to behavioral and situational interview questions
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.