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Account Director, Platform Partnerships

Later
Full-time
On-site
Chicago, Illinois, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Account Director, Platform Partnerships

πŸ”Ή Company: Later

πŸ”Ή Location: Chicago, Illinois, United States

πŸ”Ή Job Type: Hybrid

πŸ”Ή Category: Software Development

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (with offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and strengthening strategic relationships with leading social platforms
  • Developing and executing platform strategies to accelerate revenue and elevate partner satisfaction
  • Cross-functional collaboration with internal teams to ensure successful implementation and execution of partnerships
  • Serving as the "Voice of the Customer" to drive alignment and continuous improvement
  • Representing Later at industry events, conferences, and key partner meetings

ASSUMPTION: This role requires a high level of strategic thinking, strong communication skills, and the ability to build and maintain strong relationships with key partners.

πŸ“‹ Key Responsibilities

βœ… Lead executive-level negotiations with key strategic platform partners, collaborating closely with partnership, sales, account, and vertical leadership teams

βœ… Act as the primary point of contact for our revenue-driving platform partners, fostering strong, trust-based relationships and gaining a deep understanding of their business goals and objectives

βœ… Develop and execute customized success and go-to-market (GTM) plans for each partner, aligning on clear goals and outcomes while strategically expanding Later’s presence within each platform’s ecosystem

βœ… Collaborate with internal teams to ensure successful implementation and execution of partnerships through project management of key programs

βœ… Serve as the β€œVoice of the Customer”, ensuring partner needs, insights, and feedback are clearly and effectively communicated across the organization to drive alignment and continuous improvement

βœ… Collaborate with the Marketing team to lead co-marketing initiatives and events, owning partner outreach to cultivate relationships with key decision-makers and industry influencers

βœ… Serve as a thought leader and company ambassador at industry events, conferences, and key partner meetings including QBRs

βœ… Design and deliver co-branded proposals to co-sell campaigns with each platform’s sales teams

βœ… Develop incentives and packages with each platform to bring added value to our customer base

βœ… Provide ongoing support and guidance to your partners, serving as a trusted advisor, and resource to address any issues or concerns

βœ… Partner with our Services and Strategy departments to provide a cohesive experience for current partners and develop internal processes to educate and track incentive budgets

ASSUMPTION: This role involves a high degree of multitasking, prioritization, and the ability to work effectively with various internal and external stakeholders.

🎯 Required Qualifications

Education: Bachelor’s degree in Business, Marketing, Communications, or a related field; equivalent experience also considered

Experience: 7+ years of experience in strategic partnerships, client relationship management, or business development β€” preferably within the tech, social media, or influencer marketing industry

Required Skills:

  • Proven track record of managing high-value platform relationships and leading executive-level negotiations
  • Strong ability to develop and execute go-to-market (GTM) strategies, success plans, and co-selling initiatives
  • Comfortable working with data to inform decisions, measure impact, and iterate on partner programs
  • Exceptional communication, collaboration, and interpersonal skills with a knack for building trust-based, long-term relationships with internal and external stakeholders
  • Experience acting as a β€œVoice of the Customer” to influence product, marketing, and service teams
  • Demonstrated success working cross-functionally with Sales, Marketing, Strategy, and Services teams to bring initiatives to life
  • Skilled in managing multiple projects and stakeholders in a fast-paced, evolving environment
  • Comfortable representing the company at industry events, conferences, and executive meetings

Preferred Skills:

  • Experience leading or supporting co-marketing initiatives and partner-driven events
  • Strong organizational and project management skills, with the ability to own partner roadmaps, coordinate incentive programs, and track performance

ASSUMPTION: The ideal candidate will have a strong background in strategic partnerships, business development, or a related field, with a proven track record of driving business growth through API integrations, partner enablement, and technical ecosystem expansion.

πŸ’° Compensation & Benefits

Salary Range: $180,000 - 220,000 OTE (On Target Earnings)

Benefits:

  • Competitive benefits package
  • Opportunities for professional growth and development
  • Flexible work arrangements

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on market data for similar roles in the tech industry, with consideration for the candidate's experience level and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Later is a leading social and influencer marketing solution and link in bio tool, helping the world’s top brands create high-performing social content and collaborate with creators to reach new audiences, drive engagement, and generate predictable ROI.

Company Size: Later is a mid-sized company with 201-500 employees, providing a collaborative and dynamic work environment where employees can make a significant impact.

Founded: Later was founded in 2014 and has since grown to become a trusted partner for leading brands and agencies worldwide.

Company Description:

  • Later is committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit
  • The company is dedicated to creating a diverse environment and is an equal opportunity employer, providing unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace
  • Later is committed to creating a diverse environment and is an equal opportunity employer, providing unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace

Company Specialties:

  • Social Media Management
  • Social Media Marketing
  • Instagram
  • Tech
  • Social Media
  • App
  • Content Marketing
  • Influencer Marketing
  • Creator Economy
  • Digital Marketing
  • Link in bio tool

Company Website: later.com

ASSUMPTION: Later is a well-established company in the social media and influencer marketing industry, with a strong focus on creating a diverse, inclusive, and equitable work environment.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring a high degree of strategic thinking, leadership, and decision-making skills.

Reporting Structure: The Account Director, Platform Partnerships will report directly to the Vice President of Partnerships and work closely with various internal teams, including Sales, Marketing, Strategy, and Services.

Work Arrangement: This is a hybrid role, with a mix of remote work and on-site collaboration at one of Later’s offices in Boston, MA; Vancouver, BC; Chicago, IL; or Vancouver, WA.

Growth Opportunities:

  • Proven success in this role may lead to opportunities for advancement within Later’s Partnerships team or other departments
  • The company encourages professional development and provides opportunities for employees to grow and expand their skills
  • Later’s commitment to fostering an inclusive environment provides ample opportunities for employees to take on new challenges and advance their careers

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on Later’s business and expand their skills and experience.

🌍 Location & Work Environment

Office Type: Later has offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA, with a mix of on-site and remote work arrangements for employees.

Office Location(s): 53 State St, Boston, Massachusetts 02109, US; Vancouver, BC, CA

Geographic Context:

  • Chicago, Illinois, United States: The city of Chicago offers a vibrant cultural scene, diverse neighborhoods, and a robust job market, providing ample opportunities for both personal and professional growth
  • Illinois, United States: The state of Illinois is home to a diverse range of industries, including finance, healthcare, manufacturing, and technology, offering a strong job market and numerous opportunities for career advancement
  • United States: The United States is a global leader in the tech industry, with a strong focus on innovation, entrepreneurship, and investment in emerging technologies

Work Schedule: This is a hybrid role, with a mix of remote work and on-site collaboration at one of Later’s offices. The specific work arrangement will be discussed during the interview process.

ASSUMPTION: Later’s hybrid work arrangement provides employees with the flexibility to balance their personal and professional lives while still fostering a collaborative and connected work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application review
  • Phone or video screen with the Hiring Manager
  • On-site or virtual interview with the Hiring Manager and key stakeholders
  • Final round interview with the Vice President of Partnerships
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and interpersonal skills
  • Relationship-building and negotiation skills
  • Data analysis and interpretation skills
  • Cross-functional collaboration and project management skills

Application Tips:

  • Highlight your experience in strategic partnerships, business development, or a related field, with a focus on driving business growth through API integrations, partner enablement, and technical ecosystem expansion
  • Tailor your resume to emphasize the skills and experiences most relevant to this role, using specific examples and quantifiable achievements
  • Prepare thoughtful questions to ask during the interview process, demonstrating your interest in the role and the company
  • Research Later’s company culture, values, and mission to ensure a strong fit and alignment with your personal and professional goals

ATS Keywords: Strategic Partnerships, Business Development, API Integrations, Partner Enablement, Technical Ecosystem Expansion, Executive-Level Negotiations, Go-To-Market Strategies, Success Plans, Co-Selling Initiatives, Cross-Functional Collaboration, Data Analysis, Thought Leadership, Customer Advocacy, Project Management

ASSUMPTION: Later’s interview process is designed to assess the candidate’s skills, experiences, and cultural fit, with a focus on finding the best possible match for the role and the company.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Project management tools (e.g., Asana, Trello)
  • Data analysis and visualization tools (e.g., Excel, Tableau)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)
  • Social media management platforms (e.g., Hootsuite, Buffer)

ASSUMPTION: Later uses a variety of tools and technologies to streamline workflows, improve collaboration, and drive business growth. Proficiency in these tools is not required but may be beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion-first mindset
  • Hiring and building teams for culture add rather than culture fit
  • Creating a diverse, equitable, and inclusive work environment

Work Style:

  • Collaborative and cross-functional teamwork
  • Data-driven decision-making and continuous improvement
  • Flexible and adaptable work arrangements
  • Focus on professional growth and development

Self-Assessment Questions:

  • Do you embrace an inclusion-first mindset and actively seek out diverse perspectives and experiences?
  • Are you comfortable working in a dynamic, fast-paced environment and adapting to shifting priorities?
  • Do you have a proven track record of building and maintaining strong relationships with key partners, and driving business growth through strategic initiatives?

ASSUMPTION: Later’s company culture is built on a foundation of inclusion, diversity, and equity, with a strong focus on fostering a collaborative and supportive work environment that encourages growth and development.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders in a fast-paced, evolving environment
  • Balancing immediate needs with long-term opportunities to drive impactful, innovative results
  • Adapting to shifting priorities and changing market conditions
  • Building and maintaining strong relationships with key partners, even in the face of competing priorities and demands
  • Navigating a hybrid work environment, balancing remote work and on-site collaboration effectively

ASSUMPTION: This role presents unique challenges and opportunities for growth, requiring a high degree of adaptability, resilience, and strategic thinking.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Strategic Partnerships Manager or Business Development Manager, with a focus on driving business growth through API integrations, partner enablement, and technical ecosystem expansion
  • In the tech industry, similar roles may be found at other software development companies, social media platforms, or influencer marketing agencies
  • Career path comparison: This role may serve as a stepping stone to a Vice President or C-level position within the Partnerships or Business Development departments, or transition to a Chief Revenue Officer or Chief Operating Officer role

ASSUMPTION: This role offers significant growth potential and may serve as a stepping stone to more senior leadership positions within the Partnerships or Business Development departments, or a transition to a C-level role.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new social media platform integration
  • Negotiating a strategic partnership with a leading influencer marketing agency to expand Later’s reach and customer base
  • Managing a cross-functional team to implement a new API integration, driving revenue growth and improving user experience

ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and collaborative nature of the Account Director, Platform Partnerships role, requiring a high degree of adaptability, problem-solving, and leadership skills.

❓ Key Questions to Ask During Interview

  • What are the top priorities for this role in the first 30, 60, and 90 days?
  • How does Later support the growth and development of its employees, particularly in the Partnerships department?
  • What are the key challenges facing the Partnerships team, and how can this role help address them?
  • How does Later measure the success of its partnerships, and what key metrics should I focus on in this role?
  • What is the company’s long-term vision for its partnerships strategy, and how does this role contribute to that vision?

ASSUMPTION: Asking thoughtful, strategic questions during the interview process demonstrates your interest in the role and the company, and provides valuable insights into the company’s culture, priorities, and long-term vision.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your experience in strategic partnerships, business development, or a related field, with a focus on driving business growth through API integrations, partner enablement, and technical ecosystem expansion
  • Prepare a cover letter that demonstrates your interest in the role and the company, and explains how your skills and experiences make you a strong fit for the position
  • If you have a portfolio or examples of your work, be prepared to share them during the interview process to showcase your skills and achievements
  • Follow up with the Hiring Manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.