📌 Core Information
🔹 Job Title: Account Growth Manager (DACH)
🔹 Company: Propeller
🔹 Location: Hamburg, Germany (Remote)
🔹 Job Type: Full-Time
🔹 Category: Business Development
🔹 Date Posted: July 9, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Germany, Netherlands, Poland)
🚀 Job Overview
Key aspects of this role include:
- Driving growth and retention within the DACH region
- Collaborating with Customer Success Engineers and Sales
- Managing an annual quota and growing account value
- Nurturing relationships with key channel partners (dealers)
- Maturing Propeller's Account Management function
ASSUMPTION: This role requires a strategic and proactive approach to account management, with a focus on driving growth and retention in the DACH region.
📋 Key Responsibilities
✅ Manage an annual quota, consistently meeting or exceeding growth and churn targets
✅ Proactively grow the value of 150+ accounts, with a primary focus on Germany
✅ Build and maintain strong relationships with both hardware and software customers, as well as channel partners (dealers)
✅ Drive renewal sales and expansions while actively preventing churn
✅ Negotiate customer contract terms in partnership with our dealer network, effectively demonstrating value and ROI
✅ Educate customers and dealers on pricing changes to our core platform and new product offerings
✅ Deeply understand each customer's needs and desired outcomes to align them with real, effective solutions
✅ Deliver exceptional customer service across a diverse range of customer types and sizes
✅ Strategically manage low ARR churn across your portfolio of accounts
ASSUMPTION: This role involves a high degree of customer interaction and requires strong communication, negotiation, and problem-solving skills.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of B2B account management or tech sales experience
Required Skills:
- Exposure to Construction, Construction Tech, GIS, Surveying, or a related industry
- Fluency in both German and English
- Excellent communication, negotiation, and presentation skills
- Proven ability to drive account growth and prevent churn
- Strong problem-solving and adaptability skills
Preferred Skills:
- Experience working with channel partners
- Experience working for a SaaS company
- Knowledge or experience in UAVs, visualization platforms, or a remote pilot license
ASSUMPTION: Candidates with experience in related industries or SaaS companies may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (based on experience and industry standards for the DACH region)
Benefits:
- Employee share options
- Professional development benefits and leave
- The opportunity to take part in our mentorship program
- Monthly telephone and/or internet allowance
- Flexible work arrangements and WFH equipment provided
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range is an estimate based on industry standards for the DACH region and the experience level required for this role.
📌 Applicant Insights
🔍 Company Context
Industry: Propeller operates in the Construction Technology sector, focusing on smart survey technology for construction teams worldwide.
Company Size: Propeller has 201-500 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: Propeller was founded in 2014 and has since grown to power over 80,000 users across 40,000 worksites in over 120 countries.
Company Description:
- Propeller combines the best GIS and survey technologies to empower users to map, measure, and manage their worksites.
- The platform is designed to be easy to use, with a focus on simplicity, speed, and accuracy.
- Propeller runs on honesty and impact, with a single goal of empowering users with survey solutions that are simpler, faster, and smarter.
Company Specialties:
- Drone Software
- GPS Equipment
- Data Processing
- Worksite Management
- Industrial UAVs
- Data Analysis
- Software and Hardware
- Drone Data Analytics
- Drone Surveying Processing
- Photogrammetry Analysis
- Lidar Analysis
- Drone Mapping
Company Website: Propeller
ASSUMPTION: Propeller's focus on user adoption and collaboration makes it an attractive choice for candidates seeking a dynamic and innovative work environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and career progression within the company.
Reporting Structure: This role reports directly to Jan Kruyt, Director of Business Development.
Work Arrangement: This is a fully remote role, requiring the candidate to be based in Germany, the Netherlands, or Poland.
Growth Opportunities:
- Expanding the DACH region's market share and driving regional growth
- Contributing to the maturation of Propeller's Account Management function
- Potential career progression into senior roles within the business development team
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path for career advancement within the company.
🌍 Location & Work Environment
Office Type: Remote (with the option for flexible work arrangements)
Office Location(s): Hamburg, Germany (with the option to work remotely from Germany, the Netherlands, or Poland)
Geographic Context:
- The DACH region (Germany, Austria, and Switzerland) is a vital market for Propeller's growth and expansion in Europe.
- Germany, in particular, is a key focus for this role, with a significant customer base and potential for further growth.
- The remote work arrangement allows for flexibility and work-life balance, with the option to work from home or a co-working space.
Work Schedule: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The remote work arrangement and flexible work schedule make this role an attractive option for candidates seeking a balance between work and personal life.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager (Jan Kruyt)
- Technical assessment or case study presentation
- Final interview with the business development team
Key Assessment Areas:
- Communication and presentation skills
- Negotiation and objection handling
- Problem-solving and adaptability
- Industry knowledge and understanding of Propeller's products
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Demonstrate your understanding of the DACH market and Propeller's products in your application materials.
- Prepare for the interview by researching Propeller's company culture and values, as well as the specific challenges and opportunities in the DACH region.
ATS Keywords: Account Growth, DACH, B2B SaaS, Channel Sales, Direct Sales, Customer Success, Renewal Sales, Churn Prevention, Contract Negotiation, Customer Education, Value Demonstration, Adaptability, Presentation Skills, Corporate Dynamics
ASSUMPTION: Applicants should tailor their application materials to highlight their relevant experience and skills, as well as their understanding of the DACH market and Propeller's products.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Familiarity with CRM software and data analysis tools will be beneficial for this role, as the candidate will be required to manage customer relationships and analyze data to drive growth and retention.
👔 Cultural Fit Considerations
Company Values:
- Empowerment
- Honesty
- Impact
- Innovation
- User Adoption
Work Style:
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and proactive
- Customer-centric and solutions-oriented
Self-Assessment Questions:
- Do you thrive in a collaborative and dynamic work environment?
- Are you comfortable working remotely and managing your own time?
- Do you have a proven track record of driving growth and retention in a B2B sales or account management role?
- Are you passionate about empowering users and delivering exceptional customer service?
ASSUMPTION: Candidates who align with Propeller's company values and work style will be a strong fit for this role and the company culture.
⚠️ Potential Challenges
- Managing a large portfolio of accounts and balancing growth and retention priorities
- Navigating the unique dynamics of the DACH market and regional customer preferences
- Collaborating effectively with remote teams and stakeholders across different time zones
- Adapting to the fast-paced and rapidly expanding nature of Propeller's business
ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to thrive in a dynamic and fast-paced work environment.
📈 Similar Roles Comparison
- Unlike traditional sales roles, this position focuses on driving growth and retention within an existing customer base, rather than acquiring new customers.
- The DACH market presents unique opportunities and challenges, requiring a deep understanding of regional customer preferences and market dynamics.
- This role offers significant growth opportunities and career progression within Propeller's business development team.
ASSUMPTION: Applicants should consider the unique aspects of this role and how their skills and experience align with the specific requirements and challenges of the DACH market.
📝 Sample Projects
- Developing and implementing a strategic account plan for a key customer in the DACH region
- Negotiating a complex contract renewal with a high-value customer, demonstrating the value and ROI of Propeller's products
- Collaborating with the customer success team to expand the use of Propeller's platform within a large construction project, driving additional revenue and customer satisfaction
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they align with the specific responsibilities and challenges of this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Propeller support the professional development and growth of its employees?
- What are the specific challenges and opportunities in the DACH market, and how does this role address them?
- How does Propeller measure the success of its account management function, and what key performance indicators (KPIs) will I be expected to track?
- What is the company's long-term vision for the DACH region, and how does this role contribute to that vision?
ASSUMPTION: Applicants should ask thoughtful and insightful questions to demonstrate their interest in the role and their understanding of Propeller's business and the DACH market.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Propeller careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for the interview by researching Propeller's company culture, values, and the specific challenges and opportunities in the DACH region.
- If selected, be prepared to participate in a technical assessment or case study presentation as part of the interview process.
- Follow up with the hiring manager (Jan Kruyt) one week after submitting your application to express your interest and reiterate your qualifications for the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
