📌 Core Information
- Job Title: Account Planner
- Company: DEPT®
- Location: London, Hybrid
- Job Type: Full-time
- Category: Marketing & Technology
- Date Posted: April 4, 2025
- Experience Level: Mid-level (2-5 years)
- Remote Status: Hybrid (London-based with flexibility)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing strategies for specific client accounts.
- Overseeing day-to-day delivery of work, ensuring high standards.
- Managing relationships with platforms, partners, and clients.
- Collaborating with cross-functional teams to create brilliant digital content.
- Managing budgets and project timelines.
ASSUMPTION: This role requires a balance of strategic thinking and operational execution, with a strong focus on client management and team coordination.
📋 Key Responsibilities
- Strategy Development: Develop annual strategies and editorial content calendars for assigned clients.
- Campaign Management: Oversee the delivery of assets for social media channels and manage campaign budgets.
- Team Coordination: Work with teams to develop digital content (creative, production) and ensure delivery to the highest possible standard.
- Client Management: Manage client relationships and present work internally and externally.
- Budget Management: Manage campaign and always-on activity budgets.
- Innovation: Ensure constant innovation across all deliverables and contribute to the creative process.
ASSUMPTION: This role involves a mix of strategic planning, project management, and client relationship management, with a strong emphasis on delivering high-quality work.
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Advertising, or a related field.
- Experience: Proven experience (2-5 years) in account management, with a focus on planning and strategy.
- Required Skills:
- Deep understanding of social media channels (TikTok, Instagram, Facebook, YouTube).
- Experience managing campaigns (paid social preferred) and production planning.
- Strong client relationship management skills.
- Excellent written and verbal English communication skills.
- Advanced problem-solving skills.
- Excellent organizational and time management skills.
- Proficiency in working with data.
- Preferred Skills:
- Experience working on consumer brands.
- Confidence in handling both brand and direct-response campaigns.
- Experience managing teams and coaching team members.
ASSUMPTION: Candidates should have a strong background in account management, with a focus on planning and strategy, and a deep understanding of social media channels.
💰 Compensation & Benefits
- Salary Range: £40,000 - £55,000 per annum (based on industry standards for mid-level account management roles in London).
- Benefits:
- Flexible, hybrid working policy.
- Choice of medical healthcare providers (Bupa or Medicash).
- 25 days holiday plus bank holidays and your birthday off each year.
- Company pension scheme.
- EAP scheme.
- Ride to work scheme.
- Enhanced family-friendly policies.
- Buddy Program.
- Training, development, and certifications.
- Global annual DEPT® Cares Month.
- Working Hours: Full-time (37.5 hours per week), with flexibility for hybrid working.
ASSUMPTION: The salary range is estimated based on industry standards for mid-level account management roles in London. Benefits are tailored to support employee well-being and work-life balance.
📌 Applicant Insights
🔍 Company Context
- Industry: Marketing & Advertising
- Company Size: Medium (1,001-5,000 employees)
- Founded: 2015 (as a merger of several digital agencies)
- Company Description: DEPT® is a pioneering technology and marketing services company that creates end-to-end digital experiences for global brands. They are committed to making a positive impact on the planet and have been Climate Neutral and B Corporation certified since 2021.
- Company Specialties: Digital craftsmanship, campaigns, social, data-driven marketing, B2B marketing, digital marketing, creativity, technology, strategy, digital, brand, advertising, design, data intelligence, organization, UX, agency, content, digital products, and AI.
📊 Role Analysis
- Career Level: Mid-level (2-5 years of experience)
- Reporting Structure: This role reports directly to the Head of Account Management.
- Work Arrangement: Hybrid (London-based with flexibility for remote work)
- Growth Opportunities:
- Progression to Senior Account Manager or Account Director roles.
- Opportunities to work on diverse projects and clients.
- Internal training and development programs.
ASSUMPTION: This role offers opportunities for career progression within the account management track and exposure to a wide range of clients and projects.
🌍 Location & Work Environment
- Office Type: Hybrid (London-based with flexibility for remote work)
- Office Location: London, UK
- Geographic Context: London is a major global city with a vibrant marketing and advertising industry. The office is located in a central area with excellent transport links.
- Work Schedule: Full-time (37.5 hours per week) with flexibility for hybrid working.
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility.
💼 Interview & Application Insights
- Typical Process: Phone/Video screen → Take-home assignment → Final interview with the hiring manager and team members → Offer
- Key Assessment Areas: Strategic thinking, client management skills, understanding of social media channels, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills.
- Showcase your understanding of the role and the company by demonstrating your familiarity with DEPT®'s work and values.
- Prepare examples of your strategic thinking and problem-solving skills.
ASSUMPTION: The interview process focuses on assessing the candidate's strategic thinking, client management skills, and cultural fit within the organization.
🛠️ Tools & Technologies
- Google Workspace (G Suite)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights)
ASSUMPTION: The tools and technologies listed are commonly used in the industry and may vary depending on the specific client or project.
👔 Cultural Fit Considerations
- Company Values: Pioneering, Curious, Together, and Open.
- Work Style: Collaborative, fast-paced, and innovative.
- Self-Assessment Questions:
- How do you stay curious and continue to learn in a fast-paced environment?
- How do you balance strategic thinking with operational execution?
- How do you foster collaboration and innovation within a team?
ASSUMPTION: DEPT® values candidates who align with their pioneering spirit, curiosity, and collaborative work style.
⚠️ Potential Challenges
- Managing multiple client accounts and projects simultaneously.
- Balancing strategic planning with day-to-day delivery and operational tasks.
- Working in a fast-paced, dynamic environment with tight deadlines.
- Managing client relationships and expectations.
ASSUMPTION: These challenges are inherent in an account management role and require strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.
📈 Similar Roles Comparison
- Account Manager vs. Account Planner: Account Managers focus more on day-to-day delivery and operational tasks, while Account Planners have a stronger emphasis on strategic planning and development.
- Industry-specific context: DEPT® works with a diverse range of clients, from global brands to startups, offering exposure to various industries and projects.
- Career path comparison: This role offers a clear career path to progression within the account management track, with opportunities to specialize in specific industries or client sectors.
ASSUMPTION: This role offers a unique blend of strategic planning and operational execution, with opportunities for career progression and exposure to diverse clients and projects.
📝 Sample Projects
- Developing a comprehensive social media strategy for a global consumer brand, including content themes, post types, and posting schedules.
- Managing the delivery of assets for a brand's social media channels, ensuring consistency with the brand's visual identity and tone of voice.
- Collaborating with cross-functional teams to create innovative digital content (e.g., augmented reality, chatbots) to drive brand engagement and ROI.
ASSUMPTION: These sample projects illustrate the strategic and operational aspects of the role, as well as the collaborative nature of the work.
❓ Key Questions to Ask During Interview
- How does DEPT® support the professional development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does DEPT® foster innovation and creativity within its teams?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and their eagerness to contribute to the team's success.
📌 Next Steps for Applicants
- To apply for this position:
- Submit your application through the [Application URL](https://boards.greenhouse.io/dept/jobs/6777118).
- Tailor your resume and cover letter to highlight relevant experience and skills.
- Prepare for the phone/video screen by reviewing the job description and researching DEPT®.
- Complete the take-home assignment, demonstrating your strategic thinking and problem-solving skills.
- Prepare for the final interview by practicing common interview questions and researching the company and team.
- Follow up after the interview with a thank-you note, reiterating your interest in the role and the company.
⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
