Activation Marketer

📌 Core Information

🔹 Job Title: Activation Marketer

🔹 Company: Solventum

🔹 Location: Petaling Jaya, Selangor, Malaysia

🔹 Job Type: On-site

🔹 Category: Not specified

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Leading Purification & Filtration Activation Marketing in Malaysia
• Collaborating closely with the Sales team to meet financial goals
• Developing and executing country marketing plans
• Providing market and competitive intelligence to Area teams

ASSUMPTION: The focus on Purification & Filtration implies a strategic emphasis on niche market segments within medical equipment manufacturing during a significant transition phase.

📋 Key Responsibilities

✅ Lead P&F Activation marketing focusing on achieving financial goals in Malaysia.

✅ Develop country-specific marketing plans and execute demand generation campaigns.

✅ Provide comprehensive market intelligence and collaborate on New Product Introduction (NPI) projects.

✅ Engage in pricing, portfolio management, end-user engagement, channel strategy, and customer communication.

ASSUMPTION: Responsibilities suggest a role requiring strategic thinking and collaborative efforts in a transitioning company environment.

🎯 Required Qualifications

Education: Relevant Marketing qualifications preferred.

Experience: 2-5 years of marketing experience, ideally in relevant industry sectors.

Required Skills:

• Demand Generation
• Data Analysis and Market Investigation
• Campaign Execution and Competitive Intelligence

Preferred Skills:

• Experience with pricing strategies and portfolio management
• Advanced skills in customer communication and channel strategy development

ASSUMPTION: The position requires both analytical and executional skills, emphasizing an ability to operate in dynamic environments.

💰 Compensation & Benefits

Salary Range: Not specified, typical salary aligns with marketing roles in large corporations within Selangor.

Benefits:

• Healthcare Coverage
• Professional Development Opportunities
• Company-provided resources for work

Working Hours: Standard 40-hour work week with potential flexibility based on project needs.

ASSUMPTION: Benefits likely to align with corporate standards, providing robust healthcare and development support.

📌 Applicant Insights

🔍 Company Context

Industry: Medical Equipment Manufacturing

Company Size: Over 10,001 employees, providing significant scalability and growth opportunities.

Founded: Not specified, recently underwent a corporate spin-off.

Company Description:

• Focus on enabling better, smarter, safer healthcare.
• Strong foundations in innovation and customer-centric solutions.
• History of transitioning and adapting to market needs.

Company Specialties:

• Healthcare Solutions
• Purification & Filtration Technologies
• Market-leading Innovation

Company Website: https://www.solventum.com/

ASSUMPTION: Company specialties focus heavily on healthcare technologies, suggesting a strong orientation towards innovation.

📊 Role Analysis

Career Level: Intermediate position suitable for mid-career professionals seeking advancement.

Reporting Structure: Likely reports to senior marketing or sales leadership.

Work Arrangement: Fully on-site to facilitate close collaboration with teams.

Growth Opportunities:

• Exposure to international projects and market strategies.
• Opportunities for leadership roles post-transition phase.
• Enhanced professional network within a global corporation.

ASSUMPTION: Promotional pathways may be accelerated due to company transition and growth opportunities.

🌍 Location & Work Environment

Office Type: Modern corporate offices, likely within a bustling business district.

Office Location(s): Petaling Jaya, a major city in Selangor known for its business activities.

Geographic Context:

• Accessible location with diverse amenities.
• Proximity to other major business hubs in Malaysia.
• Well-connected via public transportation.

Work Schedule: Standard weekday schedule, with potential flexibility for remote coordination during collaborative phases.

ASSUMPTION: The office environment is conducive to collaborative work and high levels of professional engagement.

💼 Interview & Application Insights

Typical Process:

• Initial online application submission and resume screening.
• Virtual interview with HR for screening purposes.
• In-depth technical interview with relevant marketing leaders.

Key Assessment Areas:

• Marketing strategy insights and execution capabilities.
• Analytical proficiency and data-driven decision-making.
• Interpersonal skills and team collaboration readiness.

Application Tips:

• Tailor your resume to highlight relevant marketing accomplishments.
• Prepare examples of past data-driven marketing successes.
• Demonstrate knowledge of industry trends and future challenges.

ATS Keywords: Activation Marketing, Demand Generation, Market Intelligence, Campaign Execution, Data Analysis

ASSUMPTION: An emphasis on detailed interview preparation will benefit candidates in proving both strategic vision and executional know-how.

🛠️ Tools & Technologies

• CRM Software (e.g., Salesforce)
• Data analysis tools (e.g., Excel, Tableau)
• Marketing automation platforms (e.g., HubSpot)

ASSUMPTION: Familiarity with these tools is crucial for efficient campaign development and market analysis within this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation in healthcare
• Commitment to quality solutions
• Integrity and professionalism

Work Style:

• Collaborative and team-oriented approach
• Proactive problem-solving mindset
• Adaptability to changing business environments

Self-Assessment Questions:

• Can you demonstrate a results-oriented approach in your past roles?
• How do you manage and prioritize tasks in dynamic environments?
• What is your experience with data-driven marketing strategies?

ASSUMPTION: A positive, solution-oriented attitude and the ability to adapt to transitional environments are vital for success at Solventum.

⚠️ Potential Challenges

• Navigating the transitional phase post-3M spin-off
• Adapting to corporate restructuring and new ownership
• Balancing short-term transition goals with long-term strategy
• Managing market expectations during company changes

ASSUMPTION: Resilience and adaptability are key in managing the dynamic challenges presented during organizational change.

📈 Similar Roles Comparison

• More strategic focus compared to typical marketing roles.
• Greater collaboration with sales operations.
• Increased emphasis on data-driven decision-making.

ASSUMPTION: Potential candidates may find this role challenging yet rewarding, with distinct opportunities to influence strategic direction.

📝 Sample Projects

• Launching a demand generation campaign for new product lines.
• Conducting a comprehensive market analysis for growth strategy.
• Developing a cross-regional marketing campaign post-acquisition.

ASSUMPTION: Projects will require coordination across multiple functional areas and geographic regions, enhancing project management skills.

❓ Key Questions to Ask During Interview

• How does Solventum plan to integrate with Thermo Fisher Scientific post-acquisition?
• What are the primary metrics for success in this role?
• How does Solventum support professional development and growth?
• What challenges does the P&F business face during this transitional period?
• How are marketing priorities defined and communicated across teams?

ASSUMPTION: Understanding company strategy and role expectations from the onset will enhance the interview process for candidates.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Ensure your resume highlights relevant marketing and strategic achievements.
• Prepare a cover letter that discusses your interest in transitional corporate environments.
• Follow up with HR within a week to express your continued interest.
• Verify all communications are from a solventum.com domain to avoid scams.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.