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Ad Campaign Manager

NimbleRx
Full-time
On-site
Redwood City, California, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Ad Campaign Manager

πŸ”Ή Company: NimbleRx

πŸ”Ή Location: Redwood City, CA

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 9, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the onboarding and setup of new ad campaigns with pharmaceutical brands and healthcare advertisers
  • Managing day-to-day campaign operations, including trafficking creative assets, adjusting budgets, implementing optimizations, and setting up A/B tests
  • Monitoring campaign performance across digital platforms and delivering timely, insightful reports with actionable recommendations
  • Collaborating closely with the Business Development team to scope campaign opportunities, create proposals, and provide performance forecasts
  • Partnering with Product, Engineering, and Analytics teams to align on technical implementation and ensure accurate tracking, reporting, and delivery against client goals

ASSUMPTION: This role requires a strong understanding of digital marketing, campaign management, and cross-functional collaboration. The ideal candidate will have experience in a media agency and be comfortable working with various teams to achieve campaign success.

πŸ“‹ Key Responsibilities

βœ… Supporting the onboarding and setup of new ad campaigns with pharmaceutical brands and healthcare advertisers, ensuring smooth and timely launches

βœ… Managing day-to-day campaign operations, including trafficking creative assets, adjusting budgets, implementing optimizations, and setting up A/B tests

βœ… Monitoring campaign performance across digital platforms and delivering timely, insightful reports with actionable recommendations

βœ… Collaborating closely with the Business Development team to scope campaign opportunities, create proposals, and provide performance forecasts

βœ… Partnering with Product, Engineering, and Analytics teams to align on technical implementation and ensure accurate tracking, reporting, and delivery against client goals

ASSUMPTION: The role requires a proactive approach to campaign management, with a focus on data-driven decision making and continuous improvement.

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: 1-2 years of experience in digital marketing, campaign operations, or a related field

Required Skills:

  • Previous experience at a media agency, ideally with exposure to end-to-end campaign management across social, web, and programmatic platforms
  • Hands-on involvement in planning and executing media campaigns, managing creative and content assets, and working closely with cross-functional marketing and product teams
  • Familiarity with digital performance metrics (CTR, CPM, CPC, conversion rates, etc.) and a strong ability to draw insights and optimize accordingly
  • Demonstrated ability to organize and manage multiple projects in a fast-paced, deadline-driven environment
  • Strong analytical skills and high attention to detail
  • Excellent written and verbal communication skills
  • Proficiency in Excel or Google Sheets

Preferred Skills:

  • Experience with ad platforms (Meta Ads Manager, Google Ads, DV360, etc.)
  • SQL proficiency

ASSUMPTION: While not explicitly stated, proficiency in relevant software and tools is expected for this role. Additionally, experience in the healthcare industry or with pharmaceutical brands would be beneficial but not required.

πŸ’° Compensation & Benefits

Salary Range: $75,000 - $85,000 per year

Benefits:

  • Comprehensive Medical / Dental / Vision / 401K benefits package
  • Generous Vacation Policy
  • 11 paid Holidays

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. Benefits are comprehensive and competitive for a company of this size.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Healthtech, specifically focused on simplifying access, understanding, and management of healthcare

Company Size: 51-200 employees, which means a mid-sized company with a well-established yet agile work environment

Founded: 2015, with a 10-year history of growth and innovation in the healthcare industry

Company Description:

  • NimbleRx is a healthtech company on a mission to simplify access, understanding, and management of healthcare
  • They are starting by building the largest, most loved pharmacy business in the world
  • NimbleRx fosters a culture of collaboration, open communication, and deliberate action

Company Specialties:

  • Healthcare
  • Pharmacy
  • Delivery
  • Prescription
  • Mobile
  • Technology
  • Internet
  • SaaS

Company Website: http://www.nimblerx.com

ASSUMPTION: NimbleRx is a mission-driven company focused on improving the lives of patients and pharmacists through innovative technology solutions.

πŸ“Š Role Analysis

Career Level: Entry to mid-level, with opportunities for growth and development within the marketing department and the company as a whole

Reporting Structure: This role reports directly to the Marketing Manager and works closely with various teams, including Business Development, Product, Engineering, and Analytics

Work Arrangement: On-site, with the opportunity to work from the company's headquarters in Redwood City, CA

Growth Opportunities:

  • Expanding skills and knowledge in digital marketing and campaign management
  • Gaining experience working with cross-functional teams and stakeholders
  • Potential career progression into senior marketing roles or other areas of the business

ASSUMPTION: NimbleRx values internal promotions and offers opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: NimbleRx's headquarters is located in a bustling downtown area, offering a vibrant and dynamic work environment

Office Location(s): 2317 Broadway, #1, Redwood City, California 94063, US

Geographic Context:

  • Redwood City is located in the San Francisco Bay Area, offering a mix of urban and suburban living
  • The area is known for its diverse culture, excellent food scene, and numerous outdoor activities
  • Redwood City is easily accessible by public transportation, with several major highways nearby

Work Schedule: Full-time, with standard business hours and the opportunity for flexible scheduling

ASSUMPTION: The work environment at NimbleRx is collaborative and inclusive, with a focus on open communication and teamwork.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with the Hiring Manager
  • On-site or virtual interview with the Marketing Manager and a team member
  • Final interview with the Director of Marketing

Key Assessment Areas:

  • Digital marketing and campaign management skills
  • Analytical and problem-solving abilities
  • Communication and collaboration skills
  • Attention to detail and organizational skills

Application Tips:

  • Highlight relevant experience in digital marketing and campaign management
  • Include specific examples of successful campaigns and the impact you made
  • Tailor your resume and cover letter to emphasize your fit with NimbleRx's mission and values
  • Prepare questions to ask during the interview to demonstrate your interest in the role and company

ATS Keywords: Digital Marketing, Campaign Management, Media Agency, Pharmaceutical Brands, Cross-Functional Collaboration, Digital Performance Metrics, Analytical Skills, Attention to Detail, Excel, Google Sheets, Ad Platforms, SQL

ASSUMPTION: NimbleRx uses an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description will increase the chances of your application being seen.

πŸ› οΈ Tools & Technologies

  • Ad platforms: Meta Ads Manager, Google Ads, DV360
  • Spreadsheet software: Excel, Google Sheets
  • Database software: SQL

ASSUMPTION: Proficiency in these tools and technologies is required for this role, and candidates should be comfortable using them to manage campaigns and analyze data.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Mission-driven: NimbleRx is focused on improving the lives of patients and pharmacists through innovative technology solutions
  • Collaborative: The company fosters a culture of open communication and teamwork
  • Agile: NimbleRx is a fast-growing startup that values adaptability and continuous improvement

Work Style:

  • Data-driven: NimbleRx values data-driven decision making and continuous improvement
  • Dynamic: The company operates in a fast-paced, deadline-driven environment
  • Inclusive: NimbleRx values diversity, inclusion, and belonging in the workplace

Self-Assessment Questions:

  • Do you share NimbleRx's mission to simplify access, understanding, and management of healthcare?
  • Are you comfortable working in a fast-paced, collaborative environment with cross-functional teams?
  • Do you have a data-driven approach to decision making and continuous improvement?

ASSUMPTION: NimbleRx values candidates who align with their mission, work style, and company values.

⚠️ Potential Challenges

  • The role requires managing multiple projects and deadlines, which can be challenging in a fast-paced environment
  • Working with cross-functional teams and stakeholders may require strong communication and collaboration skills
  • The role involves working with sensitive healthcare data, which requires a high level of attention to detail and data protection
  • The pharmaceutical industry can be complex and regulated, requiring a strong understanding of the industry and its regulations

ASSUMPTION: NimbleRx offers comprehensive training and support to help employees overcome these challenges and succeed in their roles.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Ad Campaign Manager roles, this position offers the opportunity to work in the healthcare industry and make a direct impact on patient lives
  • NimbleRx is a mid-sized company, offering a more agile and collaborative work environment than larger corporations
  • This role offers opportunities for growth and development within the marketing department and the company as a whole

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.

πŸ“ Sample Projects

  • Managing a multi-million dollar ad campaign for a major pharmaceutical brand, optimizing performance, and delivering actionable insights to the client
  • Collaborating with the Business Development team to create a proposal for a new healthcare advertiser, including performance forecasts and campaign strategy
  • Partnering with the Product and Engineering teams to implement a new tracking system, ensuring accurate reporting and delivery against client goals

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role at NimbleRx.

❓ Key Questions to Ask During Interview

  • How does this role support NimbleRx's mission to simplify access, understanding, and management of healthcare?
  • What are the biggest challenges facing the Marketing department and how can this role help address them?
  • How does NimbleRx support the professional development and growth of its employees?
  • What is the company's approach to work-life balance and employee well-being?
  • How does NimbleRx foster a culture of diversity, inclusion, and belonging in the workplace?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and its values, and provide valuable insights into the work environment and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and fit with NimbleRx's mission and values
  • Prepare questions to ask during the interview to demonstrate your interest in the role and company
  • Follow up with the Hiring Manager after your interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.