📌 Core Information
🔹 Job Title: Admin Executive, Marketing at MyTOWN Shopping Centre
🔹 Company: Ikano-Retail
🔹 Location: Kuala Lumpur, Kuala Lumpur, Malaysia
🔹 Job Type: Full-time
🔹 Category: Retail
🔹 Date Posted: 2025-05-02
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing communication between the mall and media to reinforce brand identity
- Co-creating and coordinating marketing content for the mall's website and social media
- Supporting and executing marketing events to draw shopper traffic
- Maintaining relationships with service providers, vendors, and publishers
- Assisting in administrative and corporate records, and procurement for campaigns and activities
ASSUMPTION: This role requires a high level of organization, communication, and multitasking skills to manage various aspects of marketing and administration effectively.
📋 Key Responsibilities
✅ Manage and ensure timely, accurate, and brand-reinforcing information between the mall and media
✅ Co-create and coordinate approved contents, photos, and relevant information to the mall's website and social media platforms
✅ Support, execute, and coordinate marketing, promotion, and thematic events to draw shopper traffic
✅ Maintain relationships with service providers, vendors, and publishers for marketing activities
✅ Assist in administrative and corporate records of the department
✅ Support and be responsible for procurement related to campaigns, activities, and capex items
ASSUMPTION: The role may involve working flexible hours, especially during events and promotions.
🎯 Required Qualifications
Education: Fresh Graduate or 1-2 years of experience
Experience: Any related course or professional course attended
Required Skills:
- Proactive, independent, team player, organized, ability to work under pressure and meet deadlines in a multi-tasking environment
- Creative, resourceful, and commercial awareness
- Proficient with MS Words, Excel, PowerPoint & other office applications
Preferred Skills:
- Experience in marketing or a related field
- Fluency in additional languages (e.g., Mandarin, Bahasa Malaysia)
ASSUMPTION: While not explicitly stated, having experience in marketing or a related field would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Kuala Lumpur is typically RM 2,500 - RM 3,500 per month (source: Glassdoor).
Benefits:
- Working in a dynamic and energetic retail environment
- Opportunities for growth and development within the company
- Potential discounts on shopping and dining at the mall
Working Hours: Full-time, Monday to Sunday, with flexible hours during events and promotions
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Kuala Lumpur. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically shopping center management
Company Size: Ikano-Retail is part of the larger Ikano Group, which has around 8,000 co-workers in 11 countries. This means the company offers opportunities for growth and career progression.
Founded: Ikano Group was established in 1988, with Ikano-Retail focusing on retail and shopping center management.
Company Description:
- MyTOWN Shopping Centre is a super-regional shopping center for friends and family on the fringes of the Central Business District of Kuala Lumpur
- Anchored by IKEA, the shopping center offers a one-stop destination for shopping, dining, and entertainment with over 400 stores
- Developed jointly by Boustead Holdings Berhad and Ikano Pte. Ltd., the shopping center aims to deliver a fantastic customer experience with a vibrant mix of retailers
Company Specialties:
- Real estate
- Insurance
- Retail
- Production
- Data analytics
Company Website: https://www.mytownkl.com.my/
ASSUMPTION: Ikano-Retail focuses on creating relevant, affordable, and sustainable solutions based on fair terms, as part of the Ikano Group's mission to simplify people's lives.
📊 Role Analysis
Career Level: Entry-level to junior marketing role
Reporting Structure: The Admin Executive will report directly to the Marketing Manager or a similar role within the shopping center's management team.
Work Arrangement: On-site, full-time, with flexible hours during events and promotions
Growth Opportunities:
- Progression to a Marketing Executive or similar role within the company
- Expanding responsibilities and taking on more complex projects
- Potential opportunities within the broader Ikano Group
ASSUMPTION: This role offers opportunities for growth and development within the company, as well as exposure to various aspects of marketing and administration in a retail environment.
🌍 Location & Work Environment
Office Type: On-site, within the MyTOWN Shopping Centre's Centre Management Office (CMO) on Level 3
Office Location(s): No. 6, Jalan Cochrane, Seksyen 90, Kuala Lumpur, Malaysia
Geographic Context:
- Kuala Lumpur is the capital city of Malaysia, with a vibrant and multicultural atmosphere
- The shopping center is located on the fringes of the Central Business District, offering easy access to public transportation and amenities
- The area is known for its diverse range of shopping, dining, and entertainment options
Work Schedule: Full-time, Monday to Sunday, with flexible hours during events and promotions
ASSUMPTION: The work environment is dynamic, fast-paced, and energetic, with a focus on delivering exceptional customer experiences.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to assess communication skills and cultural fit
- On-site interview with the hiring manager or a panel to discuss the role and company in more detail
- Background check and reference verification
Key Assessment Areas:
- Communication skills and ability to work under pressure
- Cultural fit and alignment with company values
- Problem-solving skills and initiative
- Adaptability and willingness to learn
Application Tips:
- Highlight relevant experience and skills, such as marketing, administration, or event planning
- Tailor your resume and cover letter to emphasize your fit for the role and company
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work under pressure
- Research the company and shopping center to demonstrate your interest and understanding of the business
ATS Keywords: Marketing, administration, event planning, communication, teamwork, multitasking, retail, shopping center, customer experience, brand management
ASSUMPTION: The application process may vary, and additional steps or assessments could be included based on the company's specific hiring needs.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, etc.)
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot, or Zoho CRM)
ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and the role's requirements.
👔 Cultural Fit Considerations
Company Values:
- Simplify people's lives
- Create possibilities for better living
- Work together
- Be passionate and committed
- Dare to be different
- Show integrity
- Lead by example
Work Style:
- Collaborative and team-oriented
- Fast-paced and energetic
- Adaptable and resourceful
- Customer-focused
Self-Assessment Questions:
- Do you have experience working in a fast-paced, dynamic environment?
- Are you comfortable working flexible hours, including weekends and public holidays?
- Do you thrive in a collaborative, team-oriented work environment?
- Are you passionate about creating exceptional customer experiences?
ASSUMPTION: Ikano-Retail values employees who are passionate, committed, and adaptable, with a strong sense of integrity and a desire to create possibilities for better living.
⚠️ Potential Challenges
- The role may require working flexible hours, including weekends and public holidays, to support events and promotions
- The work environment can be fast-paced and demanding, requiring strong organizational skills and the ability to work under pressure
- Candidates may face competition for the role, given the attractive nature of the shopping center and the company's reputation
- The role may involve working with a diverse range of stakeholders, requiring strong communication and interpersonal skills
ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a commitment to delivering exceptional customer experiences.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on administration and event planning
- Working in a shopping center environment offers unique challenges and opportunities, such as managing customer experiences and collaborating with various retailers
- This role provides an entry point into the retail industry, with opportunities for growth and development within the company and broader Ikano Group
ASSUMPTION: While this role shares similarities with other marketing positions, its unique focus on shopping center management and administration sets it apart.
📝 Sample Projects
- Planning and executing a grand opening event for a new store within the shopping center
- Coordinating a marketing campaign to promote a seasonal sale or event, including creating promotional materials and managing social media content
- Managing the procurement process for marketing materials, event supplies, and other related items, ensuring compliance with company policies and procedures
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and tasks associated with the Admin Executive role in a retail environment.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role contribute to the overall success of the shopping center and the company?
- What opportunities are there for growth and development within the company and broader Ikano Group?
- How does the company support work-life balance, especially for roles that require flexible hours?
- Can you provide an example of a successful marketing campaign or event that the company has executed, and what made it successful?
ASSUMPTION: These interview questions help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, such as marketing, administration, or event planning
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work under pressure
- Research the company and shopping center to demonstrate your interest and understanding of the business
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
