Advancement Marketing Coordinator

📌 Core Information

🔹 Job Title: Advancement Marketing Coordinator

🔹 Company: University of Southern California

🔹 Location: Los Angeles, CA - Downtown

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (on-site presence expected)

🚀 Job Overview

Key aspects of this role include:

• Managing and coordinating advancement marketing campaigns and activities
• Acting as project manager for various marketing and communications projects
• Collaborating with team leads and communicators across the university
• Developing targeted marketing plans, audience segments, and campaign reporting

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work effectively in a fast-paced, dynamic environment.

📋 Key Responsibilities

✅ Manages and coordinates advancement marketing campaigns and activities

✅ Acts as project manager for planned giving, lead-generation, annual giving, and USC Alumni Association marketing and communications projects

✅ Assists in developing targeted marketing plans, audience segments, and campaign reporting

✅ Collaborates with team leads and communicators across the university to develop and place philanthropic and impact content across channels and formats

✅ Performs other duties, as assigned

ASSUMPTION: This role involves a mix of strategic planning, project management, and creative content development, requiring a versatile skill set.

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: 3 years’ experience in marketing

Required Skills:

• Thorough knowledge of marketing and business management
• Knowledge of the principles, practices, concepts, and methodology of marketing
• Demonstrated verbal and written communication skills

Preferred Skills:

• Master’s degree

ASSUMPTION: Candidates with relevant experience and a strong commitment to USC’s Unifying Values are encouraged to apply.

💰 Compensation & Benefits

Salary Range: $75,134.23 - $90,000.00 (USD) per year

Benefits:

• Health benefits for staff and their family with access to renowned university medical network
• Eligibility for retirement plans with employer contributions once meeting program’s eligibility
• Tuition benefits for staff and their family
• Free professional development online courses
• Central Los Angeles location with easy access to commuter trains, buses, and free tram pick-up services
• Discounts to football, basketball, and other campus events

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is based on the university's budgeted range and may be subject to change based on factors such as the candidate’s experience, education, training, key skills, internal peer alignment, applicable laws, contractual requirements, grant funding, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Higher Education

Company Size: 5,001-10,000 employees

Founded: 1880 (University of Southern California)

Company Description:

• Keck Medicine of USC is the University of Southern California’s medical enterprise, providing highly specialized care for acute patients
• Its internationally renowned physicians and scientists provide world-class patient care at multiple hospitals and clinics
• Keck Medical Center of USC is among the top 50 hospitals in the country in 10 specialties, as well as among the top six hospitals in California and top three hospitals in metro Los Angeles

Company Specialties:

• Surgery
• Cancer
• Therapy
• Dermatology
• Medicine
• Eye
• Oncology
• Pain Management
• Psychiatry
• Radiology
• Transplant
• Spine
• Women’s Health
• Pathology
• Rheumatology
• Sleep
• Infectious Disease
• Liver
• Heart
• and Diabetes

Company Website: www.keckmedicine.org

ASSUMPTION: Keck Medicine of USC is a large, complex organization with diverse specialties and a strong focus on academic excellence and research.

📊 Role Analysis

Career Level: Mid-level professional

Reporting Structure: Reports to the Project Manager within the Communications team

Work Arrangement: Hybrid, with on-site presence expected in the USC Tower located adjacent to campus in downtown Los Angeles

Growth Opportunities:

• Potential to take on more responsibilities and advance within the Communications team
• Opportunities to work on high-impact projects and collaborate with various teams across the university
• Access to professional development resources and tuition benefits for continued learning and growth

ASSUMPTION: This role offers opportunities for professional growth and development within a large, prestigious organization.

🌍 Location & Work Environment

Office Type: On-site presence expected in the USC Tower located adjacent to campus in downtown Los Angeles

Office Location(s): 1500 San Pablo Street, Los Angeles, CA 90033, US

Geographic Context:

• Downtown Los Angeles is a vibrant, multicultural neighborhood with a mix of historic and modern architecture
• The area offers numerous dining, entertainment, and cultural options, as well as easy access to public transportation
• The University of Southern California is a prestigious, private research university with a strong reputation for academic excellence

Work Schedule: Full-time, 40 hours per week, with a flexible work arrangement that combines on-site and remote work

ASSUMPTION: The work environment is dynamic, fast-paced, and collaborative, with a strong focus on teamwork and communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and team members
• Final decision and offer

Key Assessment Areas:

• Marketing and project management skills
• Communication and collaboration abilities
• Alignment with USC’s Unifying Values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Demonstrate your understanding of USC’s mission and values in your application materials
• Prepare for behavioral interview questions that focus on your marketing, project management, and communication skills

ATS Keywords: Marketing, project management, communications, advancement, campaign, planning, collaboration, USC, Keck Medicine

ASSUMPTION: The application process is competitive, and candidates should highlight their relevant experience and skills to increase their chances of success.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• Project management tools (e.g., Asana, Trello)
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the university's standards.

👔 Cultural Fit Considerations

Company Values:

• Excellence
• Integrity
• Community
• Respect
• Innovation

Work Style:

• Collaborative
• Dynamic
• Fast-paced
• Results-driven

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you committed to USC’s Unifying Values and mission?
• Do you have strong project management and communication skills?

ASSUMPTION: Candidates who align with USC’s values and work style are more likely to succeed in this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working effectively in a large, complex organization with diverse teams and stakeholders
• Adapting to a fast-paced, dynamic work environment
• Balancing on-site and remote work responsibilities

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to work effectively in a collaborative, fast-paced environment.

📈 Similar Roles Comparison

• This role is similar to a Marketing Project Manager or Marketing Campaign Manager in other industries, but with a focus on advancement and philanthropic efforts within a university setting
• Unlike other marketing roles, this position requires a strong understanding of higher education and the unique aspects of university advancement
• Career progression may involve moving into more senior marketing roles within the university or transitioning into other areas of higher education administration

ASSUMPTION: This role offers a unique opportunity to apply marketing skills within the higher education sector and contribute to the university's advancement efforts.

📝 Sample Projects

• Developing and executing a targeted marketing campaign to increase alumni engagement and donations
• Collaborating with communications teams across the university to create and distribute impactful content about the university's research and achievements
• Managing the planning and execution of a major fundraising event, including vendor coordination, logistics, and promotion

ASSUMPTION: These projects demonstrate the range of responsibilities and collaborative nature of the Advancement Marketing Coordinator role.

❓ Key Questions to Ask During Interview

• What are the most pressing priorities for this role in the first 30, 60, and 90 days?
• How does this role contribute to the overall advancement efforts of the university?
• What opportunities are there for professional growth and development within the Communications team and the university as a whole?
• How does the team collaborate and communicate to ensure successful project execution?
• What is the team's approach to work-life balance, and how is it supported within the organization?

ASSUMPTION: These questions help candidates better understand the role's priorities, team dynamics, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://wd5.myworkdayjobs.com/usc/d/inst/1$9925/9925$126554.htmld
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral interview questions that focus on your marketing, project management, and communication skills
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
• If you are a current USC employee, apply to this USC job posting in Workday by copying and pasting the following link into your browser: https://wd5.myworkday.com/usc/d/inst/1$9925/9925$126554.htmld

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.