π Core Information
πΉ Job Title: Advisor, Marketing
πΉ Company: Desjardins
πΉ Location: MontrΓ©al, QC, Canada
πΉ Job Type: Full-Time, Temporary (12 months)
πΉ Category: Marketing
πΉ Date Posted: May 1, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and updating products/services to meet member/client needs
- Analyzing market needs and implementing marketing strategies
- Serving as a resource person to clients and partners
- Recommending solutions to improve standards, policies, and programs
ASSUMPTION: This role requires a balance of analytical, interpersonal, and project management skills. It involves frequent interaction with stakeholders and requires extensive knowledge of the marketing field.
π Key Responsibilities
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Lead development projects, initiatives, and activities
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Diagnose issues, challenges, and needs to determine target outcomes
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Develop and help implement objectives, solutions, and action plans
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Analyze data, conduct studies, make recommendations, and write summaries
ASSUMPTION: The role involves a mix of strategic planning, data analysis, and stakeholder engagement. It requires strong problem-solving skills and the ability to work independently.
π― Required Qualifications
Education: Bachelor's degree in a related field
Experience: A minimum of four years of relevant experience
Required Skills:
- Marketing strategy development
- Data analysis
- Interpersonal skills
- Project management
- Problem-solving
- Client relations
- Product development
- Business development
- Analytical skills
- Stakeholder engagement
Preferred Skills:
- Bilingualism (French and English)
- Experience in the financial industry
ASSUMPTION: While a bachelor's degree and four years of experience are required, other combinations of qualifications and relevant experience may be considered.
π° Compensation & Benefits
Salary Range: CAD 70,000 - 90,000 per year (Based on industry standards for a Marketing Advisor role in MontrΓ©al)
Benefits:
- Competitive salary and annual bonus
- 4 weeks of flexible vacation starting in the first year
- Defined benefit pension plan
- Group insurance including telemedicine
- Reimbursement of health and wellness expenses and telework equipment
Working Hours: Full-time (37.5 hours/week), Monday to Friday
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Advisor role in MontrΓ©al. Benefits are subject to eligibility criteria.
π Applicant Insights
π Company Context
Industry: Desjardins is the largest cooperative financial group in North America, offering a full range of financial products and services.
Company Size: Desjardins has over 10,000 employees, providing a large and diverse work environment.
Founded: Desjardins was founded in 1900 and has since grown to become one of Canada's leading financial institutions.
Company Description:
- Desjardins Group is the largest cooperative financial group in North America and the fifth largest cooperative financial group in the world.
- It offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms, and subsidiaries across Canada.
- Desjardins is committed to equity, diversity, and inclusion, providing a positive workplace for all.
Company Specialties:
- Retail banking
- Wealth management
- Insurance
- Investment services
Company Website: www.desjardins.com
ASSUMPTION: Desjardins' size and diversity offer numerous opportunities for career growth and development.
π Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement
Reporting Structure: This role reports to the Manager, Marketing Intelligence - Business Markets
Work Arrangement: On-site, with the possibility of occasional remote work
Growth Opportunities:
- Progression to senior roles within the marketing department
- Expansion into other areas of the business, such as product management or business development
- Opportunities to work on high-impact projects and gain exposure to senior leadership
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibility and advance their career.
π Location & Work Environment
Office Type: Modern, collaborative workspace in downtown MontrΓ©al
Office Location(s): 1, Complexe Desjardins, MontrΓ©al, QC H2X 1A1, Canada
Geographic Context:
- MontrΓ©al is a vibrant, multicultural city with a high quality of life
- The office is conveniently located in the heart of downtown, with easy access to public transportation
- The city offers a wide range of cultural, recreational, and culinary experiences
Work Schedule: Monday to Friday, 8:30 AM to 4:30 PM, with a 30-minute lunch break
ASSUMPTION: The downtown MontrΓ©al location offers easy access to amenities and a dynamic work environment.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the team
Key Assessment Areas:
- Problem-solving skills
- Analytical thinking
- Interpersonal skills
- Cultural fit
Application Tips:
- Tailor your resume to highlight relevant marketing experience and skills
- Prepare examples of your past marketing projects and their outcomes
- Demonstrate your understanding of Desjardins' business and values during the interview
ATS Keywords: Marketing strategy, data analysis, project management, stakeholder engagement, product development, business development, problem-solving, client relations
ASSUMPTION: The application process may vary depending on the volume of applicants and the hiring manager's availability.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Data analysis tools (e.g., SPSS, R, Tableau)
- Project management software (e.g., Asana, Trello)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The required tools and technologies may vary depending on the specific projects and initiatives the advisor is working on.
π Cultural Fit Considerations
Company Values:
- Member-centricity
- Integrity
- Expertise
- Innovation
- Teamwork
Work Style:
- Collaborative
- Results-driven
- Adaptable
- Analytical
Self-Assessment Questions:
- How do you demonstrate member-centricity in your work?
- Can you provide an example of a time when you had to adapt to a significant change in your work environment?
- How do you approach working collaboratively with team members to achieve common goals?
ASSUMPTION: Desjardins values diversity and inclusion, and candidates from all backgrounds are encouraged to apply.
β οΈ Potential Challenges
- Working in a large organization with multiple stakeholders may require strong communication and negotiation skills
- The role may involve tight deadlines and competing priorities, requiring effective time management
- The financial industry is subject to regulatory changes, which may impact the role's responsibilities
- MontrΓ©al's competitive job market may present challenges in finding suitable housing
ASSUMPTION: These challenges can be overcome with strong problem-solving skills, adaptability, and a willingness to learn.
π Similar Roles Comparison
- Marketing Manager - focuses more on team leadership and strategic planning
- Market Research Analyst - focuses more on data collection and analysis
- Product Manager - focuses more on product development and lifecycle management
ASSUMPTION: This role offers a unique blend of strategic planning, data analysis, and stakeholder engagement, making it distinct from related roles.
π Sample Projects
- Conducting a market analysis to identify new business opportunities
- Developing and implementing a marketing campaign to promote a new product
- Analyzing customer data to improve customer segmentation and targeting
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the advisor may work on, but the specific projects may vary.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently?
- How does this role support the overall business strategy?
- What opportunities are there for professional development and growth within the role?
- How does the team collaborate and support each other in achieving common goals?
- What is the company's approach to work-life balance?
ASSUMPTION: These questions are intended to help candidates better understand the role and the company culture. Candidates are encouraged to ask additional questions based on their specific interests and concerns.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills
- Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
- Prepare examples of your past marketing projects and their outcomes
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.