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Advisor, Marketing

Desjardins
Full-time
On-site
MontrΓ©al, Quebec, Canada
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Advisor, Marketing

πŸ”Ή Company: Desjardins

πŸ”Ή Location: MontrΓ©al, QC, Canada

πŸ”Ή Job Type: Full-Time, Temporary (12 months)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 1, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and updating products/services to meet member/client needs
  • Analyzing market needs and implementing marketing strategies
  • Serving as a resource person to clients and partners
  • Recommending solutions to improve standards, policies, and programs

ASSUMPTION: This role requires a balance of analytical, interpersonal, and project management skills. It involves frequent interaction with stakeholders and requires extensive knowledge of the marketing field.

πŸ“‹ Key Responsibilities

βœ… Lead development projects, initiatives, and activities

βœ… Diagnose issues, challenges, and needs to determine target outcomes

βœ… Develop and help implement objectives, solutions, and action plans

βœ… Analyze data, conduct studies, make recommendations, and write summaries

ASSUMPTION: The role involves a mix of strategic planning, data analysis, and stakeholder engagement. It requires strong problem-solving skills and the ability to work independently.

🎯 Required Qualifications

Education: Bachelor's degree in a related field

Experience: A minimum of four years of relevant experience

Required Skills:

  • Marketing strategy development
  • Data analysis
  • Interpersonal skills
  • Project management
  • Problem-solving
  • Client relations
  • Product development
  • Business development
  • Analytical skills
  • Stakeholder engagement

Preferred Skills:

  • Bilingualism (French and English)
  • Experience in the financial industry

ASSUMPTION: While a bachelor's degree and four years of experience are required, other combinations of qualifications and relevant experience may be considered.

πŸ’° Compensation & Benefits

Salary Range: CAD 70,000 - 90,000 per year (Based on industry standards for a Marketing Advisor role in MontrΓ©al)

Benefits:

  • Competitive salary and annual bonus
  • 4 weeks of flexible vacation starting in the first year
  • Defined benefit pension plan
  • Group insurance including telemedicine
  • Reimbursement of health and wellness expenses and telework equipment

Working Hours: Full-time (37.5 hours/week), Monday to Friday

ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Advisor role in MontrΓ©al. Benefits are subject to eligibility criteria.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Desjardins is the largest cooperative financial group in North America, offering a full range of financial products and services.

Company Size: Desjardins has over 10,000 employees, providing a large and diverse work environment.

Founded: Desjardins was founded in 1900 and has since grown to become one of Canada's leading financial institutions.

Company Description:

  • Desjardins Group is the largest cooperative financial group in North America and the fifth largest cooperative financial group in the world.
  • It offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms, and subsidiaries across Canada.
  • Desjardins is committed to equity, diversity, and inclusion, providing a positive workplace for all.

Company Specialties:

  • Retail banking
  • Wealth management
  • Insurance
  • Investment services

Company Website: www.desjardins.com

ASSUMPTION: Desjardins' size and diversity offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement

Reporting Structure: This role reports to the Manager, Marketing Intelligence - Business Markets

Work Arrangement: On-site, with the possibility of occasional remote work

Growth Opportunities:

  • Progression to senior roles within the marketing department
  • Expansion into other areas of the business, such as product management or business development
  • Opportunities to work on high-impact projects and gain exposure to senior leadership

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibility and advance their career.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace in downtown MontrΓ©al

Office Location(s): 1, Complexe Desjardins, MontrΓ©al, QC H2X 1A1, Canada

Geographic Context:

  • MontrΓ©al is a vibrant, multicultural city with a high quality of life
  • The office is conveniently located in the heart of downtown, with easy access to public transportation
  • The city offers a wide range of cultural, recreational, and culinary experiences

Work Schedule: Monday to Friday, 8:30 AM to 4:30 PM, with a 30-minute lunch break

ASSUMPTION: The downtown MontrΓ©al location offers easy access to amenities and a dynamic work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the team

Key Assessment Areas:

  • Problem-solving skills
  • Analytical thinking
  • Interpersonal skills
  • Cultural fit

Application Tips:

  • Tailor your resume to highlight relevant marketing experience and skills
  • Prepare examples of your past marketing projects and their outcomes
  • Demonstrate your understanding of Desjardins' business and values during the interview

ATS Keywords: Marketing strategy, data analysis, project management, stakeholder engagement, product development, business development, problem-solving, client relations

ASSUMPTION: The application process may vary depending on the volume of applicants and the hiring manager's availability.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Data analysis tools (e.g., SPSS, R, Tableau)
  • Project management software (e.g., Asana, Trello)
  • Marketing automation tools (e.g., HubSpot, Marketo)

ASSUMPTION: The required tools and technologies may vary depending on the specific projects and initiatives the advisor is working on.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Member-centricity
  • Integrity
  • Expertise
  • Innovation
  • Teamwork

Work Style:

  • Collaborative
  • Results-driven
  • Adaptable
  • Analytical

Self-Assessment Questions:

  • How do you demonstrate member-centricity in your work?
  • Can you provide an example of a time when you had to adapt to a significant change in your work environment?
  • How do you approach working collaboratively with team members to achieve common goals?

ASSUMPTION: Desjardins values diversity and inclusion, and candidates from all backgrounds are encouraged to apply.

⚠️ Potential Challenges

  • Working in a large organization with multiple stakeholders may require strong communication and negotiation skills
  • The role may involve tight deadlines and competing priorities, requiring effective time management
  • The financial industry is subject to regulatory changes, which may impact the role's responsibilities
  • MontrΓ©al's competitive job market may present challenges in finding suitable housing

ASSUMPTION: These challenges can be overcome with strong problem-solving skills, adaptability, and a willingness to learn.

πŸ“ˆ Similar Roles Comparison

  • Marketing Manager - focuses more on team leadership and strategic planning
  • Market Research Analyst - focuses more on data collection and analysis
  • Product Manager - focuses more on product development and lifecycle management

ASSUMPTION: This role offers a unique blend of strategic planning, data analysis, and stakeholder engagement, making it distinct from related roles.

πŸ“ Sample Projects

  • Conducting a market analysis to identify new business opportunities
  • Developing and implementing a marketing campaign to promote a new product
  • Analyzing customer data to improve customer segmentation and targeting

ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the advisor may work on, but the specific projects may vary.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the marketing department currently?
  • How does this role support the overall business strategy?
  • What opportunities are there for professional development and growth within the role?
  • How does the team collaborate and support each other in achieving common goals?
  • What is the company's approach to work-life balance?

ASSUMPTION: These questions are intended to help candidates better understand the role and the company culture. Candidates are encouraged to ask additional questions based on their specific interests and concerns.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing experience and skills
  • Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
  • Prepare examples of your past marketing projects and their outcomes
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.