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Affiliate and Partnership Associate

EXLY
Full-time
On-site
Farīdābād, Haryāna, India
🌐 Digital Marketing
πŸ“Œ Core Information - Job Title: Affiliate and Partnership Associate - Company: EXLY - Location: FarΔ«dābād, Haryāna, India - Job Type: Full-Time - Category: Business Development - Date Posted: May 22, 2025 πŸš€ Job Overview Key aspects of this role include: - Establishing and managing strategic partnerships with industry players - Developing and executing comprehensive affiliate marketing strategies - Collaborating with affiliate partners for marketing initiatives and customer acquisition - Working in a fast-paced, collaborative startup environment ASSUMPTION: This role requires a strong understanding of the coaching industry and SaaS products, as well as excellent communication and negotiation skills. πŸ“‹ Key Responsibilities - Partnership Development & Management: - Identify, evaluate, and establish partnerships with key players in the coaching industry - Develop and maintain strong relationships with partners, ensuring mutual benefit and value - Collaborate with affiliate partners to plan marketing and promotional initiatives - Affiliate Marketing Strategy: - Develop and execute a comprehensive affiliate marketing strategy to drive customer acquisition and revenue growth - Recruit, onboard, and manage relationships with affiliates to expand the affiliate network - Provide affiliates with necessary resources, tools, and support to maximize their effectiveness in promoting the tool ASSUMPTION: Success in this role requires a proactive approach to building and maintaining strong relationships with partners and affiliates. 🎯 Required Qualifications Education: - Bachelor's degree in Business, Marketing, or a related field Experience: - Minimum 2 years of experience in partnership management and affiliate marketing within the SaaS industry Required Skills: - Basic understanding of the coaching industry and the value of automation solutions - Excellent communication and negotiation skills - Analytical mindset with the ability to interpret data and generate actionable insights - Self-motivated with the ability to work independently and collaboratively in a fast-paced startup environment Preferred Skills: - Familiarity with the EXLY platform and its features - Experience working with remote teams and stakeholders ASSUMPTION: Candidates with relevant industry experience and a proven track record in partnership management and affiliate marketing will be prioritized. πŸ’° Compensation & Benefits Salary Range: β‚Ή15-20 Lacs per annum (Estimated based on industry standards for similar roles in India) Benefits: - Work from Office (On-site) - Collaborative culture - Vibrant and entrepreneurial work culture - Healthcare insurance - Career Growth opportunities Working Hours: 40 hours per week, with flexibility for remote work as needed ASSUMPTION: The salary range is estimated based on industry standards for similar roles in India. Actual compensation may vary based on experience and performance. πŸ“Œ Applicant Insights πŸ” Company Context Industry: Software as a Service (SaaS) - Business Platform Company Size: 51-200 employees Founded: 2020 Company Description: EXLY is a fast-growing platform where creators and knowledge entrepreneurs launch, manage, and grow their businesses. Last year, customers earned Rs. 300 Cr using EXLY's productivity tools and proven success strategies. EXLY is the go-to platform for India's fastest-growing skill coaches, instructors, experts, influencers, and creators. Company Specialties: Business Platform, Knowledge Entrepreneurs, Coaching Industry, SaaS Solutions Company Website: www.exlyapp.com ASSUMPTION: EXLY's focus on the coaching industry and its commitment to empowering knowledge entrepreneurs make it an attractive workplace for professionals seeking to make an impact in the SaaS sector. πŸ“Š Role Analysis Career Level: Mid-Level (2-5 years of experience) Reporting Structure: This role reports directly to the Head of Business Development or a similar role, depending on the company's organizational structure. Work Arrangement: On-site, with potential flexibility for remote work as needed Growth Opportunities: - Potential career progression into senior roles within the business development or marketing teams - Opportunities to work on high-impact projects and contribute to the company's growth and success ASSUMPTION: Success in this role can lead to career advancement within the company, as EXLY values internal promotions and growth opportunities for its employees. 🌍 Location & Work Environment Office Type: On-site, with a collaborative and entrepreneurial work culture Office Location(s): - 340 S LEMON AVE #2669, WALNUT, California 91789, US - Gurugram, Haryana 122016, IN - Bangalore, Karnataka, IN - Wilmington, Delaware, US Geographic Context: - FarΔ«dābād, Haryāna, India: A major urban area with a mix of traditional and modern infrastructure, offering a blend of cultural experiences and professional opportunities Work Schedule: Standard office hours, with flexibility for remote work as needed ASSUMPTION: The on-site work environment fosters collaboration and innovation, while the location in FarΔ«dābād, Haryāna, India, offers a mix of cultural and professional experiences. πŸ’Ό Interview & Application Insights Typical Process: 1. Online application submission through the provided link 2. Phone or video screening to assess communication skills and cultural fit 3. In-depth interviews with the hiring manager and relevant team members to discuss the role, responsibilities, and qualifications 4. Final round interviews, potentially including a case study or project presentation Key Assessment Areas: - Communication and negotiation skills - Analytical mindset and problem-solving abilities - Industry knowledge and understanding of the coaching industry - Cultural fit and alignment with EXLY's values and work environment Application Tips: - Tailor your resume and cover letter to highlight relevant experience and skills for this role - Prepare for behavioral and situational interview questions that focus on your problem-solving skills and industry knowledge - Research EXLY's platform, industry, and competitors to demonstrate your understanding and enthusiasm for the role ATS Keywords: Affiliate Marketing, Partnership Management, SaaS, Coaching Industry, Business Development, Marketing Strategy, Data Analysis, Communication, Negotiation ASSUMPTION: Applicants should focus on demonstrating their relevant experience, skills, and cultural fit for the role, as well as their understanding of the coaching industry and EXLY's platform. πŸ› οΈ Tools & Technologies - CRM software (e.g., Salesforce, HubSpot, or Zoho CRM) - Marketing automation tools (e.g., Marketo, Pardot, or HubSpot Marketing) - Affiliate marketing platforms (e.g., CJ Affiliate, Impact Radius, or Affiliate Window) - Data analysis and visualization tools (e.g., Google Analytics, Tableau, or Power BI) ASSUMPTION: Familiarity with these tools and technologies is preferred, as they are commonly used in affiliate marketing and partnership management roles. πŸ‘” Cultural Fit Considerations Company Values: - Empowering knowledge entrepreneurs and creators - Collaborative and entrepreneurial work culture - Continuous learning and growth - Customer-centric approach - Integrity and transparency Work Style: - Fast-paced and dynamic startup environment - Strong focus on collaboration and teamwork - Results-driven and data-informed decision-making - Agile and adaptable approach to work and projects Self-Assessment Questions: 1. How do you align with EXLY's mission to empower knowledge entrepreneurs and creators? 2. In what ways have you demonstrated strong communication and negotiation skills in previous roles or projects? 3. How do you stay up-to-date with industry trends and best practices in affiliate marketing and partnership management? ASSUMPTION: Applicants should reflect on their alignment with EXLY's values and work style, as well as their ability to thrive in a fast-paced, collaborative startup environment. ⚠️ Potential Challenges - Managing relationships with multiple partners and affiliates simultaneously - Balancing short-term marketing initiatives with long-term strategic planning - Adapting to changes in the coaching industry and EXLY's platform - Working effectively in a remote or hybrid work environment, as needed ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to adapt and thrive in a dynamic work environment. πŸ“ˆ Similar Roles Comparison - Affiliate Marketing Manager (Tech Industry): This role focuses more on technical aspects of affiliate marketing, such as platform integration and tracking, while the Affiliate and Partnership Associate role emphasizes relationship management and strategic planning. - Business Development Representative (SaaS): This role involves selling and pitching EXLY's platform to potential clients, whereas the Affiliate and Partnership Associate role focuses on building and maintaining strategic partnerships with industry players. - Affiliate Marketing Specialist (E-commerce): This role may involve more hands-on affiliate marketing tasks, such as campaign creation and optimization, while the Affiliate and Partnership Associate role requires a broader understanding of the affiliate marketing landscape and strategic planning. ASSUMPTION: Applicants should understand the differences between these roles and be prepared to discuss how their skills and experiences make them a strong fit for the Affiliate and Partnership Associate role. πŸ“ Sample Projects - Developing and executing a comprehensive affiliate marketing strategy for EXLY's platform, including target audience research, campaign planning, and performance analysis - Identifying and evaluating potential partnership opportunities with key players in the coaching industry, and negotiating mutually beneficial agreements - Collaborating with affiliate partners to create and implement co-branded marketing campaigns, driving customer acquisition and revenue growth ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they can apply their skills to drive success in this role. ❓ Key Questions to Ask During Interview 1. What are the key priorities for this role in the first 30-60-90 days? 2. How does EXLY support the professional growth and development of its employees? 3. What are the most significant challenges facing the affiliate marketing and partnership management teams, and how can this role address them? 4. How does EXLY measure the success of its affiliate marketing and partnership initiatives? 5. What opportunities are there for collaboration and knowledge-sharing with other teams within the company? ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and EXLY's platform. πŸ“ Next Steps for Applicants To apply for this position: 1. Submit your application through the provided link: Apply Here 2. Tailor your resume and cover letter to highlight your relevant experience and skills for this role 3. Prepare for behavioral and situational interview questions that focus on your problem-solving skills and industry knowledge 4. Research EXLY's platform, industry, and competitors to demonstrate your understanding and enthusiasm for the role 5. Follow up with the hiring manager within 7 days of your interview, expressing your interest in the role and any additional insights you gained during the interview process ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.