📌 Core Information
🔹 Job Title: Affiliate & Partnerships Marketing Manager
🔹 Company: Yotpo
🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: April 24, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Building and scaling an affiliate marketing program from scratch
- Collaborating cross-functionally with various teams to integrate the program
- Managing relationships with affiliates, influencers, and strategic partners
- Monitoring and optimizing program performance for ROI and growth
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work independently to succeed.
📋 Key Responsibilities
✅ Design and implement affiliate marketing infrastructure, including selecting platforms, establishing tracking systems, and developing workflows
✅ Create and execute a comprehensive affiliate marketing strategy aligned with Yotpo's business objectives
✅ Identify, onboard, and manage relationships with affiliates, influencers, and strategic partners to drive customer acquisition
✅ Manage influencer collaborations, including contract negotiations, content planning, and providing constructive feedback
✅ Work closely with marketing, business development, legal, finance, product, and development teams to ensure seamless program integration
✅ Oversee the creation and distribution of affiliate marketing materials, ensuring brand consistency and effectiveness
✅ Track, analyze, and report on affiliate program performance metrics, optimizing for ROI and growth
✅ Coordinate the timely and accurate payment of affiliate commissions, ensuring transparency and accuracy in the payment process
✅ Maintain adherence to legal and ethical standards in all affiliate marketing activities
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and cross-functional collaboration.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3+ years in affiliate marketing or a related field, preferably within B2B SaaS or eCommerce
Required Skills:
- Proven success in building and scaling affiliate programs
- Strong analytical skills and data-driven mindset
- Excellent communication skills in English
- Familiarity with affiliate platforms, CRM systems, and analytics tools
- Ability to work independently and manage multiple stakeholders
Preferred Skills:
- Experience with influencer marketing
- Fluency in additional languages
ASSUMPTION: Candidates should have a proven track record of driving growth through affiliate marketing and be comfortable working in a fast-paced, dynamic environment.
💰 Compensation & Benefits
Salary Range: The salary range for this role is $70,000 - $120,000 per year, depending on experience and qualifications. This is an estimate based on industry standards for similar roles in Israel.
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Generous PTO and company holidays
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time, with flexible hours and a hybrid work arrangement (2 days on-site per week)
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Yotpo operates in the eCommerce retention marketing industry, focusing on helping brands turn one-time shoppers into lifelong customers through loyalty programs, SMS and email marketing, and reviews.
Company Size: Yotpo has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Yotpo was founded in 2011 and has since grown to become a leading eCommerce retention marketing platform, working with thousands of forward-thinking brands.
Company Description:
- Yotpo is a Forbes Cloud 100 company with offices worldwide, including New York, London, Sydney, and Tel Aviv
- The company integrates with popular eCommerce platforms and marketing technology stacks, empowering brands to maximize the value of their customers
- Yotpo's mission is to empower brands to grow their direct-to-consumer business through captivating experiences that spark and sustain lasting customer loyalty
Company Specialties:
- eCommerce
- Content Marketing
- User generated content
- Product Reviews
- Omnichannel Marketing
- On-site Conversion
- Customer Experience
- Customer Retention
- SEO
- Review Engine
- Social Marketing
Company Website: http://www.yotpo.com
ASSUMPTION: Yotpo's focus on eCommerce retention marketing and customer experience makes it an attractive employer for candidates interested in this field.
📊 Role Analysis
Career Level: This role is suitable for mid-career marketing professionals looking to gain experience in affiliate marketing or advance their existing affiliate marketing career.
Reporting Structure: The Affiliate & Partnerships Marketing Manager will report directly to the VP of Marketing and work closely with various teams, including marketing, business development, legal, finance, product, and development.
Work Arrangement: This is a hybrid role, with employees expected to work on-site for 2 days per week.
Growth Opportunities:
- As Yotpo continues to grow, there may be opportunities for the Affiliate & Partnerships Marketing Manager to expand their team or take on additional responsibilities
- Candidates can also explore professional development opportunities within the company
ASSUMPTION: This role offers growth potential as Yotpo's affiliate marketing program expands and the company continues to grow.
🌍 Location & Work Environment
Office Type: Yotpo's Tel Aviv office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 233 Spring St, New York, 10003, US; HaMasger 35 St., Tel Aviv, Israel 6721407, IL; 131 Finsbury Pavement, London , England EC2A 1, GB; HaKidma 3, Yokne'am Illit, IL; 51, Boulevard "Cherni vrah" Blvd, 1407, Sofia, BG; 223 Liverpool St, Darlinghurst, New South Wales, Sydney 2010, AU; 3300 N Interstate Highway 35, Austin, TX, 78705, US
Geographic Context:
- Tel Aviv is a vibrant, multicultural city with a thriving tech industry and a high quality of life
- The city offers a mix of urban and beach lifestyles, with a wide range of cultural attractions and culinary experiences
- Tel Aviv is well-connected by public transportation, making it easy to commute to work
Work Schedule: Full-time, with flexible hours and a hybrid work arrangement (2 days on-site per week)
ASSUMPTION: The hybrid work arrangement offers employees the best of both worlds, allowing them to enjoy the benefits of working from home while also having the opportunity to collaborate and connect with colleagues in the office.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the HR team
- In-depth interview with the hiring manager
- Final interview with the VP of Marketing
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Analytical skills and data-driven mindset
- Communication and interpersonal skills
- Cultural fit and alignment with Yotpo's values
Application Tips:
- Highlight your proven success in building and scaling affiliate programs in your resume and cover letter
- Demonstrate your understanding of Yotpo's business and how your affiliate marketing strategy can support its growth
- Prepare examples of how you've managed relationships with affiliates, influencers, and strategic partners in the past
ATS Keywords: Affiliate marketing, strategic planning, cross-functional collaboration, performance optimization, influencer partnerships, customer acquisition, data analysis, marketing strategy
ASSUMPTION: Yotpo's interview process is designed to assess candidates' strategic thinking, analytical skills, and cultural fit, ensuring they are the right fit for the role and the company.
🛠️ Tools & Technologies
- Affiliate marketing platforms (e.g., CJ Affiliate, Impact Radius, ShareASale)
- CRM systems (e.g., Salesforce, HubSpot, Zoho CRM)
- Analytics tools (e.g., Google Analytics, Mixpanel, Amplitude)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Familiarity with these tools is preferred but not required, as Yotpo will provide training and support to help the successful candidate get up to speed quickly.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric: Yotpo prioritizes the needs and preferences of its customers, ensuring that its products and services meet their expectations
- Innovative: Yotpo fosters a culture of continuous learning and improvement, encouraging employees to think creatively and challenge the status quo
- Collaborative: Yotpo values teamwork and cross-functional collaboration, with employees working together to achieve common goals
Work Style:
- Fast-paced: Yotpo operates in a dynamic, fast-paced environment, with employees expected to adapt quickly to change and prioritize their workload effectively
- Data-driven: Yotpo makes decisions based on data and analytics, with employees encouraged to use data to inform their strategies and tactics
- Results-oriented: Yotpo focuses on achieving measurable results, with employees held accountable for their performance and the impact of their work on the company's success
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments, and are you comfortable adapting to change?
- Are you comfortable working with data and using it to inform your decision-making?
- Do you have a proven track record of driving results through your work?
ASSUMPTION: Candidates who are a strong cultural fit for Yotpo will be self-motivated, results-oriented, and comfortable working in a fast-paced, dynamic environment.
⚠️ Potential Challenges
- Building an affiliate marketing program from scratch requires strong strategic planning and execution skills
- Managing relationships with affiliates, influencers, and strategic partners can be time-consuming and requires strong communication and interpersonal skills
- Working in a hybrid environment may present unique challenges in terms of communication and collaboration
- Yotpo's focus on data-driven decision-making may require candidates to adapt their approach to affiliate marketing to align with the company's priorities
ASSUMPTION: These challenges can be overcome with strong strategic planning, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- This role is unique in that it involves building an affiliate marketing program from scratch, with a high degree of autonomy and responsibility
- Compared to other affiliate marketing roles, this position offers a higher level of strategic influence and the opportunity to shape the program's direction
- Career progression in this role may involve expanding the affiliate marketing team or taking on additional responsibilities within the marketing organization
ASSUMPTION: Candidates should be prepared to take on a high degree of responsibility and autonomy in this role, with the opportunity to make a significant impact on Yotpo's affiliate marketing program.
📝 Sample Projects
- Developing and implementing a comprehensive affiliate marketing strategy for a new product launch
- Managing a high-performing affiliate marketing team, with a focus on driving results and optimizing performance
- Negotiating influencer partnerships and managing content creation and distribution
ASSUMPTION: These sample projects illustrate the strategic, hands-on, and cross-functional nature of the Affiliate & Partnerships Marketing Manager role at Yotpo.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for the affiliate marketing program, and how this role fits into that strategy?
- How does Yotpo support the professional development and growth of its employees, particularly in the marketing organization?
- Can you provide examples of how Yotpo's affiliate marketing program has evolved over time, and how the company has adapted to changes in the market?
- How does Yotpo approach cross-functional collaboration, and what opportunities are there for the Affiliate & Partnerships Marketing Manager to work with other teams?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume to highlight your experience in affiliate marketing, strategic planning, and cross-functional collaboration
- Write a cover letter explaining how your background and skills make you a strong fit for this role and how you can contribute to Yotpo's affiliate marketing program
- Prepare examples of your past work, including successful affiliate marketing campaigns and partnerships you've managed
- Follow up with the Yotpo HR team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
