Affiliate Specialist

📌 Core Information

🔹 Job Title: Affiliate Specialist

🔹 Company: Macy's

🔹 Location: New York, NY, United States

🔹 Job Type: Full time

🔹 Category: Marketing

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing affiliate partner relationships and communications
• Developing promotional assets and collaborating with creative teams
• Monitoring competitive landscape and identifying new partnership opportunities
• Analyzing program performance data to optimize campaigns and drive growth
• Experience with promotional planning, asset distribution, and cross-channel strategy

ASSUMPTION: This role requires a balance of strategic thinking, data analysis, and strong communication skills. The ideal candidate will have experience in affiliate marketing and be comfortable working with data to drive decision-making.

📋 Key Responsibilities

✅ Source and manage day-to-day relationships with affiliate partners, ensuring timely communication and support

✅ Develop/communicate promotional assets and collaborate with creative teams to produce affiliate-specific content and messaging

✅ Monitor competitive landscape and identify new partnership opportunities

✅ Analyze program performance data to identify growth opportunities and optimize campaigns

✅ Experience with promotional planning and asset distribution

✅ Analyze complex data sets to identify trends, opportunities, and actionable insights

✅ Incorporate performance tracking and reporting trends, including ROI analysis across affiliate channel into strategic planning

✅ Experience or with cross-channel strategy (SEO/SEM, Display, Influencer etc.) and cross-channel user behavior

✅ Collaborate with cross-functional teams including merchandising, e-commerce, and marketing to ensure cohesive promotional strategies

✅ Implement testing strategies to continuously improve program performance

✅ Assist in budget management and distribution

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and cross-functional collaboration. The ideal candidate will be comfortable working with data and communicating insights to stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent work experience in a related field

Experience: 3-5 years in related demand digital channel marketing

Required Skills:

• Affiliate Marketing experience (CPA, CPL, CPI) across omni channels inclusive of digital and traditional marketing channels
• Proven track record of delivering against KPI’s
• Strong analytical skills with proven ability to translate data into actionable insights
• Proficiency with affiliate networks and platforms (Commission Junction, Rakuten, Impact, etc.)
• Excellent project management skills with ability to handle multiple priorities
• Experience managing budgets and forecasting performance

Preferred Skills:

• Familiarity with influencer marketing strategies

ASSUMPTION: Given the role's focus on data analysis and strategic planning, a strong analytical background and experience in affiliate marketing are crucial for success.

💰 Compensation & Benefits

Salary Range: $70,000 - $90,000 per year (Based on industry standards for Affiliate Specialists with 3-5 years of experience in the retail sector in New York)

Benefits:

• Merchandise discounts
• Performance-Based Incentives
• Annual Merit Review
• Employee Assistance Program
• Tuition Reimbursement

Working Hours: Full-time position, typically 40 hours per week. May require flexible scheduling based on department and company needs.

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on factors such as skills, experience, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Retail. Macy's is a leading department store retailer in the United States, offering a wide range of merchandise, including apparel, accessories, home goods, and more.

Company Size: Macy's is a large company with over 10,000 employees, providing ample opportunities for career growth and development.

Founded: 1858. Macy's has a rich history and a strong brand presence in the retail industry.

Company Description:

• Macy's is committed to delivering quality fashion at affordable prices to customers through its stores and e-commerce platform.
• The company is known for its iconic events, such as the Macy's Thanksgiving Day Parade and the Macy's 4th of July Fireworks.
• Macy's offers unique opportunities for employees to be part of memorable moments in people's lives.

Company Specialties:

• Retail
• E-commerce
• Merchandising
• Marketing

Company Website: macys.com

ASSUMPTION: Macy's is a well-established retailer with a strong brand presence and a diverse range of products and services. This role offers the opportunity to work in a dynamic and fast-paced environment with a focus on data-driven decision-making.

📊 Role Analysis

Career Level: This role is equivalent in title to a Manager at most digital agencies, indicating a mid-level position with significant responsibilities and opportunities for growth.

Reporting Structure: The Affiliate Specialist will report directly to the Affiliate Marketing Manager and work closely with cross-functional teams, including merchandising, e-commerce, and marketing.

Work Arrangement: This is an on-site position, with the possibility of occasional remote work. The role may require flexible scheduling based on department and company needs.

Growth Opportunities:

• Advancement to a senior role within the Affiliate Marketing team or related departments.
• Expansion of responsibilities to include additional channels or categories.
• Opportunities to work on high-visibility projects and events, such as the Macy's Thanksgiving Day Parade or the Macy's 4th of July Fireworks.

ASSUMPTION: This role offers significant opportunities for career growth and development within the Affiliate Marketing team and the broader organization.

🌍 Location & Work Environment

Office Type: Macy's corporate headquarters is located in New York City, offering a fast-paced and dynamic work environment in the heart of the city.

Office Location(s): 151 W 34th St, New York, NY 10001, US

Geographic Context:

• New York City is a major global hub for fashion, retail, and marketing, providing ample opportunities for networking and professional development.
• The city offers a diverse range of cultural, recreational, and dining options.
• New York City has a competitive job market, with many opportunities for career growth and advancement.

Work Schedule: Full-time position, typically 40 hours per week. May require flexible scheduling based on department and company needs.

ASSUMPTION: Working in New York City offers unique opportunities for professional growth and development, as well as exposure to a diverse and dynamic work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the Affiliate Marketing team
• Final interview with the Affiliate Marketing Manager or another senior leader

Key Assessment Areas:

• Data analysis and interpretation skills
• Strategic thinking and planning
• Communication and collaboration skills
• Understanding of affiliate marketing and cross-channel user behavior

Application Tips:

• Highlight your experience with affiliate marketing and data analysis in your resume and cover letter.
• Prepare examples of how you've used data to drive decision-making and improve performance in previous roles.
• Research Macy's and the retail industry to demonstrate your understanding of the business and its competitive landscape.

ATS Keywords: Affiliate Marketing, Data Analysis, Strategic Planning, Cross-Channel Strategy, Retail, E-commerce, Merchandising, Marketing

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should emphasize their relevant experience and skills in their application materials.

🛠️ Tools & Technologies

• Affiliate networks and platforms (Commission Junction, Rakuten, Impact, etc.)
• Data analysis and visualization tools (e.g., Excel, Tableau, Google Analytics)
• Project management tools (e.g., Asana, Trello, Jira)
• Collaboration and communication tools (e.g., Microsoft Office, Google Workspace, Slack)

ASSUMPTION: Familiarity with relevant tools and technologies is essential for success in this role, as they enable effective data analysis, project management, and collaboration.

👔 Cultural Fit Considerations

Company Values:

• Customer First
• Integrity
• Inclusion & Diversity
• Collaboration
• Accountability

Work Style:

• Data-driven and analytical
• Collaborative and communicative
• Adaptable and responsive to change
• Results-oriented and focused on continuous improvement

Self-Assessment Questions:

• Do you have a proven track record of delivering against KPIs in a data-driven environment?
• Are you comfortable working with complex data sets and translating insights into actionable strategies?
• Can you effectively collaborate with cross-functional teams and communicate findings to stakeholders?

ASSUMPTION: Candidates who align with Macy's values and work style are more likely to be successful in this role and contribute to the company's ongoing success.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a fast-paced environment
• Keeping up with industry trends and competitive landscape in the retail sector
• Working with large data sets and complex analytics tools
• Collaborating effectively with cross-functional teams and stakeholders

ASSUMPTION: These challenges are inherent to the role and require strong organizational skills, adaptability, and a data-driven approach to overcome.

📈 Similar Roles Comparison

• Compared to other affiliate marketing roles, this position offers a unique opportunity to work in the retail sector and collaborate with a wide range of teams and stakeholders.
• Industry-specific context: The retail sector is highly competitive and dynamic, with a strong focus on data-driven decision-making and continuous innovation.
• Career path comparison: This role offers opportunities for growth and advancement within the Affiliate Marketing team and the broader organization, with potential paths to senior roles or expanded responsibilities.

ASSUMPTION: This role offers unique opportunities for career growth and development within the retail sector and the broader organization.

📝 Sample Projects

• Analyzing affiliate program performance data to identify trends and optimize campaigns
• Developing and executing a competitive analysis to inform strategic planning and partnership opportunities
• Collaborating with cross-functional teams to create targeted promotional content and messaging for affiliate partners

ASSUMPTION: These sample projects illustrate the data-driven and collaborative nature of the role, as well as the opportunity to work on high-visibility initiatives that drive business impact.

❓ Key Questions to Ask During Interview

• Can you describe the Affiliate Marketing team's structure and how this role fits within it?
• How does this role collaborate with other teams and departments within the organization?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Macy's support the professional development and growth of its employees?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: These questions demonstrate a proactive and strategic approach to understanding the role, the team, and the organization, and signal a strong fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience with affiliate marketing, data analysis, and strategic planning.
• Prepare examples of how you've used data to drive decision-making and improve performance in previous roles.
• Research Macy's and the retail industry to demonstrate your understanding of the business and its competitive landscape.
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.