📌 Core Information
🔹 Job Title: Affiliates Marketing Specialist
🔹 Company: Bitpanda
🔹 Location: Milan, Lombardy, Italy
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 21, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site with 25 Work From Anywhere days
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing a diverse portfolio of affiliates in the Italian market
- Driving performance and revenue growth for Bitpanda through strategic campaign management
- Collaborating cross-functionally with various teams to develop optimal campaigns
- Analyzing campaign performance and identifying new growth levers
ASSUMPTION: This role requires a strong understanding of the Italian market dynamics and the ability to build and maintain effective relationships with affiliates.
📋 Key Responsibilities
✅ Own the affiliate optimization strategy, budget, and implementation across all types of affiliate partners for the Italian market
✅ Support the wider Performance Marketing team in delivering their performance objectives and ROI targets
✅ Grow Bitpanda’s presence across affiliates, as well as conversion and revenue contribution through smart expansion strategies
✅ Work cross-functionally with the Italian country, analytics, product, and creative teams to develop optimal campaigns
✅ Analyze campaign performance and identify new optimization and growth levers
ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple campaigns and stakeholders effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of experience in affiliate and performance marketing, with a focus on both optimizing existing campaigns and building new ones
Required Skills:
- Fluency in both Italian and English
- Proven track record in building sustainable revenue growth in affiliate and/or performance marketing
- Detail-oriented with a keen eye for noticing changes in affiliate content or site positioning
- Background in management of partnership platforms such as Impact Radius (a plus)
Preferred Skills:
- Experience in the cryptocurrency or fintech industry
- Knowledge of the Italian market and consumer behavior
ASSUMPTION: While not explicitly stated, having experience in the cryptocurrency or fintech industry may provide a competitive advantage for this role.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on industry standards for mid-level marketing roles in Milan)
Benefits:
- Hybrid-working model with 25 Work From Anywhere days
- Competitive total compensation package including participation in the stock option plan
- Market-leading benefits programs shaped by Time & Flexibility policies
- Company-wide and team events — both in-person and virtually
- Bitpanda swag to keep you living the brand
Working Hours: Full-time (40 hours per week), with flexible working hours and the option to work from anywhere for 25 days a year
ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles in Milan. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically cryptocurrency and digital wealth management
Company Size: Mid-sized (501-1,000 employees), offering a dynamic and fast-paced work environment
Founded: 2014 in Vienna, Austria
Company Description:
- Bitpanda is a European-based, highly regulated investment platform that empowers users to invest in cryptocurrencies, crypto indices, stocks, precious metals, and commodities
- Headquartered in Vienna, Austria, with hubs in Barcelona, Bucharest, Amsterdam, and Berlin, Bitpanda serves over 6 million customers
- Bitpanda is committed to fostering a fair and equal environment based on trust and mutual respect, with a diverse team representing over 50 nationalities
Company Specialties:
- Blockchain
- Bitcoin
- Cryptocurrency
- Ethereum
- Ripple
- Investment
- Financial services
- Fintech
- Digital wealth management
Company Website: www.bitpanda.com
ASSUMPTION: Bitpanda's focus on diversity, inclusion, and employee growth makes it an attractive workplace for candidates seeking a supportive and innovative environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and progression within the company
Reporting Structure: This role reports directly to the Partnerships and User Acquisition team, with cross-functional collaboration across various departments
Work Arrangement: Hybrid, with 25 Work From Anywhere days, offering a balance between on-site collaboration and remote flexibility
Growth Opportunities:
- Expanding the Italian affiliate market and driving revenue growth
- Collaborating with cross-functional teams to develop and implement effective marketing campaigns
- Gaining experience in the cryptocurrency and fintech industry
ASSUMPTION: This role offers significant growth opportunities for candidates eager to make an impact and contribute to Bitpanda's continued success.
🌍 Location & Work Environment
Office Type: Hybrid, with a focus on collaboration and flexibility
Office Location(s): Milan, Italy (with the option to work from anywhere for 25 days a year)
Geographic Context:
- Milan is the second-largest city in Italy and a major economic hub, offering a vibrant cultural scene and numerous networking opportunities
- The city is well-connected by public transportation, making it easy to commute to the office
- Milan has a Mediterranean climate, with mild winters and warm summers
Work Schedule: Full-time (40 hours per week), with flexible working hours and the option to work from anywhere for 25 days a year
ASSUMPTION: Milan's dynamic business environment and cultural offerings make it an attractive location for professionals seeking a balance between work and leisure.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and relevant team members
- Final round interview with senior leadership
Key Assessment Areas:
- Marketing and affiliate management skills
- Italian language proficiency
- Cultural fit with Bitpanda's values and work environment
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Italian market and affiliate marketing strategies
- Showcase your ability to work collaboratively and effectively with cross-functional teams
ATS Keywords: Affiliate marketing, performance marketing, campaign management, Italian market, revenue growth, cross-functional collaboration, market strategy, content compliance, analytical skills
ASSUMPTION: Bitpanda's hiring process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.
🛠️ Tools & Technologies
- Impact Radius (or similar partnership platform)
- Google Analytics
- Social media platforms (e.g., LinkedIn, Facebook, Instagram)
- Email marketing tools (e.g., Mailchimp, HubSpot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and the team's preferences.
👔 Cultural Fit Considerations
Company Values:
- Simplify wealth creation
- Empower users
- Build trust
- Act as ONE TEAM
- Embrace innovation
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Adaptable and flexible
- Results-oriented and proactive
Self-Assessment Questions:
- Do you share Bitpanda's commitment to simplifying wealth creation and empowering users?
- Are you comfortable working in a collaborative, cross-functional environment?
- Do you have strong analytical skills and a data-driven approach to decision-making?
- Are you proactive and results-oriented, with a willingness to take initiative and make an impact?
ASSUMPTION: Bitpanda values candidates who align with their mission, work style, and company values, fostering a strong cultural fit within the organization.
⚠️ Potential Challenges
- Managing a diverse portfolio of affiliates with varying needs and expectations
- Balancing the optimization of existing campaigns with the development of new ones
- Adapting to the unique dynamics of the Italian market
- Collaborating effectively with cross-functional teams across different time zones
ASSUMPTION: These challenges can be overcome through strong organizational skills, effective communication, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Unlike other affiliate marketing roles, this position focuses specifically on the Italian market, requiring strong language skills and an understanding of local market dynamics
- Bitpanda's focus on cryptocurrency and digital wealth management sets it apart from traditional financial services companies
- This role offers significant growth opportunities for candidates eager to make an impact and contribute to Bitpanda's continued success
ASSUMPTION: While this role shares similarities with other affiliate marketing positions, its focus on the Italian market and Bitpanda's unique offerings make it a distinctive opportunity for the right candidate.
📝 Sample Projects
- Developing and implementing a targeted affiliate marketing campaign for the Italian market, tailored to local consumer behavior and preferences
- Analyzing campaign performance data to identify trends, optimize strategies, and maximize ROI
- Collaborating with cross-functional teams to create engaging and effective marketing content for Italian affiliates
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and collaborative nature of this role, highlighting the opportunity for candidates to make a significant impact on Bitpanda's Italian market growth.
❓ Key Questions to Ask During Interview
- How does Bitpanda support the growth and development of its affiliate marketing team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Bitpanda foster a collaborative and inclusive work environment, particularly for remote and hybrid team members?
- What opportunities exist for professional growth and advancement within the company?
- How does Bitpanda measure the success of its affiliate marketing campaigns, and what key performance indicators (KPIs) are most important?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to Bitpanda's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Bitpanda job board
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interview by researching Bitpanda's mission, values, and company culture
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
