📌 Core Information
🔹 Job Title: AI Marketing Manager
🔹 Company: CureMD
🔹 Location: Lahore, Punjab, Pakistan
🔹 Job Type: On-site, Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading the evolution of CureMD's digital footprint using AI-driven strategies
- Integrating generative AI, predictive analytics, and hyper-personalization engines to engage audiences and drive growth
- Building and executing forward-thinking, AI-first digital marketing strategies that scale
- Managing a high-performing team spanning SEM, email, social, paid media, and AI ops
- Collaborating cross-functionally with design, product, data, and engineering teams
ASSUMPTION: This role requires a strategic thinker with a strong creative instinct and a deep understanding of AI tools to succeed.
📋 Key Responsibilities
✅ Build and execute forward-thinking, AI-first digital marketing strategies that scale
✅ Utilize machine learning to uncover new growth opportunities
✅ Integrate AI tools for AI-driven ideation and content development
✅ Stay ahead of MarTech trends and incorporate them into marketing strategies
✅ Lead creation of high-impact, conversion-optimized content across multiple channels
✅ Champion the use of AI for adaptive creative and personalization
✅ Manage A/B and multivariate testing using AI-enhanced platforms to optimize UX
✅ Design and lead cross-channel campaigns from awareness to advocacy
✅ Use AI tools to automate, predict, and personalize marketing efforts at scale
✅ Align funnel strategy with sales and product to accelerate pipeline velocity and revenue
✅ Monitor real-time data to iterate and optimize using AI-powered dashboards and tools
✅ Translate KPIs into business insights that drive decisions
✅ Deploy marketing mix modeling and predictive ROI to future-proof strategy
✅ Lead and mentor a high-performing team spanning SEM, email, social, paid media, and AI ops
✅ Create a data-driven, experimentation-focused, and AI-curious culture
✅ Collaborate cross-functionally with design, product, data, and engineering teams
ASSUMPTION: This role requires a hands-on approach to AI integration and a strong analytical mindset to make data-driven decisions.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, or a related field (Master’s degree or certifications in AI/digital marketing are a plus)
Experience: 5+ years in digital marketing leadership, with direct experience integrating AI into marketing workflows
Required Skills:
- Proven ability to run high-performing, multi-channel digital campaigns that convert
- Deep hands-on expertise with all leading AI tools
- Proficiency in marketing analytics, attribution models, and MarTech stacks
- Strong creative instincts and strategic mindset
- Ability to work onsite in US timings
Preferred Skills:
- Experience with specific AI tools mentioned in the job description (e.g., ChatGPT, Veo 3, Video Poet, etc.)
- Fluency in Urdu or Punjabi for better communication with local teams
ASSUMPTION: Fluency in English is required for this role, as it is the primary language used in the company's global operations.
💰 Compensation & Benefits
Salary Range: The salary range for this role is not provided. However, based on industry standards for a Marketing Manager with 5-10 years of experience in Lahore, Pakistan, the estimated salary range is PKR 1,500,000 - 2,500,000 per annum.
Benefits:
- Competitive salary and bi-annual bonus
- Fast track and uncapped career growth for high performers
- Company-sponsored vehicle financing (car and bike)
- Interest-free loans
- Provident Fund: CureMD matches up to 8% of your base salary
- Fuel Card
- Cellular Allowance
- In-house clinic with 24/7 telemedicine service
- Comprehensive health coverage for immediate family
- Exclusive health benefits and discounts at top-class clinics and labs
- Pick-up and drop-off services for female employees
- In-house daycare facility
- In-house gym and recreational area
- Company-sponsored trainings, workshops, development programs, and retreats
- Paid specialized trainings/certifications
Working Hours: Full-time, with standard working hours Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break). However, the role may require flexibility to work on US timings as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills, experience, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: CureMD is a leading provider of Cloud EHR, AI Scribe, Practice Management, and Medical Billing Services, operating in the competitive healthcare technology sector.
Company Size: CureMD has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: CureMD was founded in 1997 and has since grown to become a global leader in healthcare technology, with a strong focus on innovation and customer satisfaction.
Company Description:
- CureMD is dedicated to transforming healthcare by providing cutting-edge solutions in electronic health records (EHR), practice management, and patient engagement
- The company empowers healthcare providers to deliver exceptional care every day, with a focus on enhancing healthcare efficiency and saving lives globally
- CureMD fosters a culture of innovation, collaboration, and growth, offering a dynamic, diverse, and inclusive workplace that values the unique contributions of its employees
Company Specialties:
- Medical Billing Software
- EHR
- Medical Practice Management
- RCM
- Software
- Medical Office Software
- Cloud
- Billing Service
- Electronic Health Record
- CureMD EHR
- Small Practice Management
Company Website: https://www.curemd.com
ASSUMPTION: CureMD's focus on innovation and customer satisfaction creates an environment where employees can make a real impact on the healthcare industry.
📊 Role Analysis
Career Level: This role is at the senior management level, offering significant growth opportunities for the right candidate.
Reporting Structure: The AI Marketing Manager will report directly to the Chief Marketing Officer (CMO) and will oversee a team of marketing professionals.
Work Arrangement: This role requires on-site work at CureMD's Lahore office, with flexibility to work on US timings as needed.
Growth Opportunities:
- Fast track and uncapped career growth for high performers
- Opportunities to collaborate with cross-functional teams and contribute to company-wide initiatives
- Access to company-sponsored trainings, workshops, and development programs to enhance skills and advance career
ASSUMPTION: The growth opportunities at CureMD are substantial, with a clear path for career advancement for high-performing employees.
🌍 Location & Work Environment
Office Type: CureMD's Lahore office is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): 80 Pine Street, New York, NY 10005, US (global headquarters); Lahore, Punjab, Pakistan (regional office)
Geographic Context:
- Lahore is the capital of Punjab, Pakistan's most populous province, and is known for its rich history, vibrant culture, and bustling economy
- The city offers a mix of traditional and modern amenities, with a wide range of dining, entertainment, and recreational options
- Lahore has a subtropical climate, with hot summers and mild winters, and experiences occasional monsoon rains
Work Schedule: Full-time, with standard working hours Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break). However, the role may require flexibility to work on US timings as needed.
ASSUMPTION: Lahore offers a dynamic and vibrant environment for professionals, with a mix of traditional and modern amenities that cater to diverse interests and lifestyles.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical interview with the marketing team
- Final interview with the Chief Marketing Officer (CMO)
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Expertise in AI tools and digital marketing strategies
- Cultural fit and alignment with CureMD's values
- Leadership and team management skills
Application Tips:
- Tailor your resume and cover letter to highlight your AI marketing experience and relevant skills
- Be prepared to discuss specific examples of AI-driven marketing campaigns you've led or contributed to
- Demonstrate your understanding of CureMD's mission and values, and how your skills and experience align with the company's goals
ATS Keywords: AI Marketing, Digital Marketing, AI Integration, Marketing Strategy, Campaign Management, AI Tools, Marketing Analytics, Team Leadership, Cross-functional Collaboration, MarTech Tools, Predictive Analytics, A/B Testing, Growth Opportunities, Customer Engagement, Automation, Experimentation
ASSUMPTION: The interview process at CureMD is designed to assess the candidate's strategic thinking, AI marketing expertise, and cultural fit for the organization.
🛠️ Tools & Technologies
- AI tools: ChatGPT, Veo 3, Video Poet, Google Vids, Jasper, Writer, Copy.ai, INK for All, Adobe Firefly, etc.
- MarTech tools: HubSpot AI, Salesforce Einstein, Google Performance Max, Tableau, Google Analytics 4 (GA4), Supermetrics
- Other relevant tools: Google Ads, Facebook Ads, LinkedIn Ads, SEO tools, email marketing platforms, etc.
ASSUMPTION: The AI Marketing Manager will be expected to have hands-on experience with the mentioned AI tools and be comfortable learning and integrating new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embracing change and continuous learning
- Customer Focus: Putting customers at the center of everything we do
- Collaboration: Working together to achieve common goals
- Integrity: Upholding ethical standards and acting with honesty and transparency
- Accountability: Taking responsibility for our actions and delivering on our commitments
Work Style:
- Data-driven: Making informed decisions based on data and analytics
- Experimental: Embracing a test-and-learn approach to marketing
- Adaptable: Being open to change and willing to pivot strategies as needed
- Collaborative: Working closely with cross-functional teams to achieve shared objectives
Self-Assessment Questions:
- Do you have a proven track record of driving growth through AI-driven marketing strategies?
- Are you comfortable working in a fast-paced, dynamic environment and adapting to change?
- Do you thrive on collaboration and enjoy working with cross-functional teams?
- Are you passionate about staying up-to-date with the latest AI tools and marketing trends?
ASSUMPTION: CureMD values candidates who are innovative, customer-focused, collaborative, and adaptable, with a strong commitment to integrity and accountability.
⚠️ Potential Challenges
- Managing a high-performing team with diverse skills and backgrounds
- Keeping up with the rapid evolution of AI tools and marketing trends
- Balancing the need for experimentation and innovation with the need for consistent, measurable results
- Working on US timings as needed, which may require flexibility in working hours
ASSUMPTION: The AI Marketing Manager will need to be proactive, adaptable, and strategic in addressing these potential challenges to succeed in the role.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on AI integration and data-driven decision-making
- CureMD's global presence and commitment to innovation set it apart from other healthcare technology companies
- This role offers significant growth opportunities and the chance to make a real impact on the healthcare industry
ASSUMPTION: The AI Marketing Manager role at CureMD is unique in its focus on AI-driven marketing strategies and offers unparalleled opportunities for growth and impact.
📝 Sample Projects
- Developing and executing an AI-driven content marketing strategy to increase website traffic and engagement
- Implementing predictive analytics to optimize marketing spend and improve ROI
- Leading a team to create and launch a successful AI-powered chatbot for customer support and engagement
ASSUMPTION: These sample projects illustrate the types of AI marketing initiatives the AI Marketing Manager might lead at CureMD.
❓ Key Questions to Ask During Interview
- Can you describe the current AI marketing landscape at CureMD and how this role fits into the company's overall strategy?
- How does CureMD support the professional development and growth of its marketing team members?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does CureMD measure the success of its AI marketing initiatives, and what key performance indicators (KPIs) are most important?
- What is the work environment like at CureMD's Lahore office, and how does it support collaboration and productivity?
ASSUMPTION: Asking these questions will help you better understand the role, the company culture, and the team dynamics at CureMD.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your AI marketing experience and relevant skills
- Prepare examples of AI-driven marketing campaigns you've led or contributed to
- Research CureMD's mission, values, and AI marketing initiatives to demonstrate your understanding and alignment with the company's goals
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
