📌 Core Information
🔹 Job Title: AI-native Content & Creative Creator
🔹 Company: Guesty
🔹 Location: Israel (Remote)
🔹 Job Type: Full-time
🔹 Category: Technology, Information and Internet
🔹 Date Posted: 2025-07-27
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Accelerating creative content velocity and powering performance marketing efforts
- Bringing strategy to life with brand-aligned creative output using AI tools
- Collaborating with marketing, content, and design leads to streamline workflows
- Continuously exploring and integrating new AI tools and workflows for improved production quality
ASSUMPTION: This role requires a strong understanding of AI tools for marketing content creation and optimization, as well as a natural curiosity for exploring new tools and workflows.
📋 Key Responsibilities
✅ Own and optimize non-designer AI tools to produce high-volume, performance-ready creative assets
✅ Translate briefs into performance-ready creative outputs (video clips, visuals, landing page assets, sales collaterals)
✅ Ensure creative alignment with brand guidelines, campaign narratives, and audience targeting strategies
✅ Implement real-time iteration loops based on performance feedback and A/B test results
✅ Collaborate with marketing, content, and design leads to optimize output and time-to-launch
✅ Continuously scout, test, and integrate new AI tools and workflows for improved quality, scalability, or speed of production
ASSUMPTION: This role requires a strong understanding of performance marketing and the ability to work effectively with performance teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 2-5 years of experience in content creation, creative production, or a related role
Required Skills:
- Fluency in English
- Deep familiarity with AI tools for marketing content creation and optimization
- Strong understanding of performance marketing and engagement drivers
- Comfortable owning workflows from ideation to execution
- Always experimenting, optimizing, and pushing creative to be smarter and more effective
Preferred Skills:
- Experience with Canva, Opus Clip, Brandwell, Crux, or similar AI tools
- Familiarity with video editing, graphic design, and digital asset management
- Background in hospitality, travel, or related industries
ASSUMPTION: Candidates should have a strong portfolio showcasing their creative work and experience with AI tools for marketing.
💰 Compensation & Benefits
Salary Range: $60,000 - $90,000 per year (AI-estimated, based on role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Generous vacation and sick leave policy
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours/week), with flexible hours and remote work options
ASSUMPTION: The provided salary range is an estimate based on industry standards for similar roles, experience levels, and locations. Actual compensation may vary based on factors such as skills, experience, and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Guesty operates in the technology, information, and internet industry, focusing on hospitality technology and short-term rental management software.
Company Size: Guesty has 501-1,000 employees, making it a mid-sized company with a global presence.
Founded: Guesty was founded in 2013 and has since grown to become a leading provider of end-to-end platforms for the short-term rental industry.
Company Description:
- Guesty is an all-in-one platform helping hospitality businesses automate, optimize, and scale their operations
- The platform integrates with 150+ industry partners, including Airbnb, Vrbo, Booking.com, Expedia, and Google Travel
- Guesty empowers property managers to deliver top-tier guest experiences while running more efficient, data-driven operations
Company Specialties:
- Airbnb property management software
- Property management software
- Vacation rental management software
- Channel management
- Hospitality technology
Company Website: guesty.com
ASSUMPTION: Guesty's focus on hospitality technology and short-term rental management software makes it an attractive option for candidates interested in the travel and hospitality industry.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in content creation, creative production, or a related field.
Reporting Structure: The AI-native Content & Creative Creator will report directly to the Marketing or Content Manager.
Work Arrangement: This role offers remote work options, with flexible hours and a full-time (40 hours/week) work schedule.
Growth Opportunities:
- Potential career progression into senior content or creative roles within the marketing department
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
- Access to professional development opportunities and training programs
ASSUMPTION: Candidates should be prepared to work in a fast-paced, dynamic environment and have a strong desire to learn and grow within the company.
🌍 Location & Work Environment
Office Type: Guesty's global team works remotely, with 16 offices worldwide.
Office Location(s): Guesty has offices in Covina, California, and other locations around the world.
Geographic Context:
- Israel has a thriving tech industry and a strong focus on innovation and entrepreneurship
- The country offers a high quality of life, with a mix of urban and rural environments
- Israel is known for its vibrant culture, rich history, and diverse landscapes
Work Schedule: Full-time (40 hours/week), with flexible hours and remote work options
ASSUMPTION: Candidates should be comfortable working remotely and have a strong sense of self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- Portfolio review and creative challenge
- Final interview with the marketing or content team
Key Assessment Areas:
- Candidates' understanding of AI tools for marketing content creation and optimization
- Candidates' ability to translate briefs into performance-ready creative outputs
- Candidates' understanding of performance marketing and engagement drivers
- Candidates' ability to work effectively with cross-functional teams
Application Tips:
- Tailor your resume and cover letter to highlight your experience with AI tools for marketing and your understanding of performance marketing
- Prepare a portfolio showcasing your creative work and experience with AI tools
- Be ready to discuss your approach to creative problem-solving and optimization
- Research Guesty's platform and understand its value proposition for the short-term rental industry
ATS Keywords: AI tools, content creation, creative production, performance marketing, video editing, graphic design, collaboration, optimization, A/B testing, brand alignment, digital assets, marketing strategy, workflow management, curiosity, engagement, conversion
ASSUMPTION: Guesty's application process may involve multiple rounds of interviews and assessments, with a focus on evaluating candidates' technical skills and cultural fit.
🛠️ Tools & Technologies
- Canva
- Opus Clip
- Brandwell
- Crux
- Additional AI tools for relevancy and creative output
ASSUMPTION: Candidates should be comfortable learning and using new AI tools and platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Continuous learning
Work Style:
- Fast-paced and dynamic
- Data-driven and results-oriented
- Collaborative and team-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable working remotely and managing your own time?
- Do you have a strong desire to learn and grow within the company?
ASSUMPTION: Candidates should be prepared to work in a fast-paced, dynamic environment and have a strong sense of self-motivation and time management skills.
⚠️ Potential Challenges
- Keeping up with the fast pace of innovation in AI tools and marketing trends
- Managing multiple projects and deadlines simultaneously
- Collaborating effectively with cross-functional teams in a remote work environment
- Adapting to changes in brand guidelines, campaign narratives, and audience targeting strategies
ASSUMPTION: Candidates should be comfortable working in a fast-paced, dynamic environment and have strong problem-solving and adaptability skills.
📈 Similar Roles Comparison
- This role is similar to a Content Creator or Creative Producer, but with a stronger focus on AI tools and optimization for performance marketing
- In the hospitality technology industry, this role is unique in its focus on AI-native content creation and creative production
- Career progression in this role could lead to senior content or creative roles within the marketing department
ASSUMPTION: Candidates should research similar roles in the hospitality technology industry to better understand the unique aspects of this position.
📝 Sample Projects
- Creating a series of video clips for paid social campaigns using AI tools
- Designing visuals and variations for ads (static + motion) to optimize performance
- Developing landing page assets and sales collaterals that align with brand guidelines and campaign narratives
ASSUMPTION: Candidates should be prepared to provide examples of their creative work and experience with AI tools for marketing during the interview process.
❓ Key Questions to Ask During Interview
- How does Guesty support the professional development of its employees?
- What are the most challenging aspects of working in a remote, global team?
- How does Guesty ensure the quality and consistency of its creative output across different platforms and regions?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Guesty measure the success of its marketing campaigns, and how does this role contribute to that process?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and their understanding of Guesty's platform and value proposition.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Guesty's careers page
- Tailor your resume and cover letter to highlight your experience with AI tools for marketing and your understanding of performance marketing
- Prepare a portfolio showcasing your creative work and experience with AI tools
- Be ready to discuss your approach to creative problem-solving and optimization during the interview process
- Follow up with Guesty one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
