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AI Social Media Manager

Neo Group
Full-time
Remote
Worldwide
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: AI Social Media Manager

πŸ”Ή Company: Neo Group

πŸ”Ή Location: Belgrade, Serbia (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 5, 2025

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing a social media content strategy tailored to gambling and betting verticals
  • Creating AI-generated text, visuals, and video content using cutting-edge tools
  • Promoting brands, offers, and campaigns through trend-driven and native content
  • Collaborating with traffic, creative, and performance teams to align content with lead-gen and conversion goals

ASSUMPTION: This role requires a strong understanding of digital marketing and AI content creation tools to succeed.

πŸ“‹ Key Responsibilities

βœ… Develop and execute a social media content strategy tailored to gambling and betting verticals

βœ… Create AI-generated text, visuals, memes, and video content using tools like ChatGPT, Midjourney, Runway, Pika, Veo 3, Kling, etc.

βœ… Promote brands, offers, and campaigns through trend-driven and native content (especially performance-oriented)

βœ… Adapt content to platform-specific nuances (Telegram, X/Twitter, TikTok, Instagram, Reddit, etc.)

βœ… Create viral and attention-grabbing AI-powered short videos (Reels, Shorts, TikTok)

βœ… Monitor trends, algorithm changes, platform policy updates, and nuances of operating in restricted niches

βœ… Support the full funnel: lead magnets β†’ content β†’ traffic β†’ conversions

βœ… Collaborate with traffic, creative, and performance teams to align content with lead-gen and conversion goals

ASSUMPTION: This role requires a proactive approach to staying updated on trends and platform changes to maximize content performance.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Proven experience (2-5 years) in managing social media in high-risk verticals

Required Skills:

  • Deep knowledge of digital marketing: channel mechanics, CPL/CPA flows, funnel logic
  • Proficiency in AI content creation tools (ChatGPT, Midjourney, Runway, etc.)
  • Understanding of what performs in the niche: risks, meme culture, meta-humor, and psychological triggers
  • Strong copywriting skills with a clear, persuasive tone and effective CTAs

Preferred Skills:

  • Experience in traffic acquisition (FB, TikTok, push, in-app, etc.)
  • Skills in AI video editing/generation (Runway, CapCut, ElevenLabs, etc.)

ASSUMPTION: While a degree is preferred, relevant experience and skills are more important for success in this role.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (Estimated based on market research for mid-level marketing roles in Serbia)

Benefits:

  • 20 paid working vacation days annually
  • Birthday paid day off
  • Compensation for wellness activities
  • International work environment with a passionate, motivated, and professional team
  • Corporate events throughout the year

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on market research for mid-level marketing roles in Serbia. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Neo Group is a B2B service provider offering marketing, technology, data analysis, customer support, HR, and compliance services. They operate in the high-risk verticals of gambling and betting.

Company Size: Neo Group has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Neo Group was founded in 2015 and has since expanded its presence globally, with teams strategically located across Europe, Southeast Asia, and Africa.

Company Description:

  • Neo Group aims to drive profitability and expansion in every market they enter
  • They prioritize creating an environment where individuals thrive and reach their fullest potential
  • Neo Group offers a diverse range of services, allowing employees to gain experience in various aspects of business operations

Company Specialties:

  • Marketing services
  • Technology and data analysis
  • Customer support
  • HR and compliance

Company Website: neo-gg.com

ASSUMPTION: Neo Group's diverse service offerings provide opportunities for career growth and skill development within the company.

πŸ“Š Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Manager and collaborates with traffic, creative, and performance teams

Work Arrangement: Remote OK, with flexible scheduling and the option to work from the company's offices in Belgrade, Serbia

Growth Opportunities:

  • Expanding skills in AI content creation and digital marketing
  • Gaining experience in high-risk verticals and restricted niches
  • Potential career progression into senior marketing roles or specialized positions within the company

ASSUMPTION: This role offers opportunities for professional growth through skill development and exposure to diverse marketing aspects.

🌍 Location & Work Environment

Office Type: Neo Group has offices in Belgrade, Serbia, but this role can be performed remotely

Office Location(s): Belgrade, Serbia

Geographic Context:

  • Belgrade is the capital and largest city of Serbia, with a population of over 1.1 million
  • The city is known for its vibrant nightlife, rich history, and cultural attractions
  • Belgrade offers a mix of urban and outdoor living, with numerous parks and recreational areas

Work Schedule: Full-time (40 hours/week) with flexible scheduling and the option to work from home or the office

ASSUMPTION: The remote work arrangement provides flexibility and the opportunity to work from a location that suits the individual's preferences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR department
  • Technical interview with the Marketing Manager to assess AI content creation skills and digital marketing knowledge
  • Final interview with the Marketing Manager and/or other team members

Key Assessment Areas:

  • AI content creation skills and proficiency with relevant tools
  • Digital marketing knowledge and understanding of high-risk verticals
  • Cultural fit and alignment with Neo Group's values and work environment
  • Problem-solving skills and adaptability to platform-specific nuances

Application Tips:

  • Highlight relevant experience in managing social media for high-risk verticals
  • Demonstrate proficiency in AI content creation tools and digital marketing strategies
  • Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
  • Prepare examples of AI-generated content and be ready to discuss your approach to creating engaging and performance-oriented social media content

ATS Keywords: AI content creation, social media management, digital marketing, high-risk verticals, gambling, betting, performance-oriented content, AI-generated text, video content, memes, trends, algorithm changes, platform nuances, lead magnets, content funnel, collaboration, traffic acquisition

ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, industry knowledge, and cultural fit for the role and company.

πŸ› οΈ Tools & Technologies

  • AI content creation tools: ChatGPT, Midjourney, Runway, Pika, Veo 3, Kling, etc.
  • Social media platforms: Telegram, X/Twitter, TikTok, Instagram, Reddit, etc.
  • Project management and collaboration tools: Asana, Trello, Slack, etc.

ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in digital marketing and AI content creation.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Drive profitability and expansion in every market
  • Create an environment where individuals thrive and reach their fullest potential
  • Offer a diverse range of services, allowing employees to gain experience in various aspects of business operations

Work Style:

  • Collaborative and team-oriented
  • Adaptable to platform-specific nuances and trends
  • Performance-driven and results-focused

Self-Assessment Questions:

  • Do you thrive in high-pressure environments and adapt well to changes in trends and algorithms?
  • Are you comfortable working in high-risk verticals and creating content that resonates with specific niche audiences?
  • Do you possess strong communication and collaboration skills, enabling you to work effectively with various teams?

ASSUMPTION: Candidates who align with Neo Group's values and work style will be more likely to succeed in this role and contribute to the company's success.

⚠️ Potential Challenges

  • Operating in high-risk verticals with strict regulations and platform policies
  • Keeping up with rapidly changing trends, algorithms, and platform nuances
  • Managing multiple social media platforms and content types simultaneously
  • Collaborating effectively with various teams to align content with lead-gen and conversion goals

ASSUMPTION: These challenges can be overcome through strong technical skills, adaptability, and effective communication and collaboration.

πŸ“ˆ Similar Roles Comparison

  • This role differs from traditional social media manager positions in its focus on AI content creation and high-risk verticals
  • Industry-specific context: The gambling and betting verticals have unique regulations, audience preferences, and content requirements
  • Career path comparison: Success in this role can lead to senior marketing positions or specialized AI content creation roles within the company

ASSUMPTION: Understanding the unique aspects of this role and its industry context will help candidates tailor their application and prepare for the interview process.

πŸ“ Sample Projects

  • Developing an AI-generated content strategy for a new gambling product launch
  • Creating a series of AI-powered short videos to promote a betting platform's features and benefits
  • Monitoring trends and algorithm changes to optimize content performance across multiple social media platforms

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities associated with this role and can help candidates prepare for the interview process.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits into the overall marketing strategy?
  • How does the company support the professional development and growth of its employees?
  • What are the most significant challenges facing the social media team in the current market landscape?
  • How does the company approach collaboration and information sharing between teams?
  • What are the key performance indicators (KPIs) used to measure the success of social media campaigns, and how are they tracked and analyzed?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company culture, and the expectations for success in this position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of AI-generated content and be ready to discuss your approach to creating engaging and performance-oriented social media content
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.