📌 Core Information
🔹 Job Title: Assistant Marketing et Achats H/F
🔹 Company: Boulanger
🔹 Location: Lesquin, Hauts-de-France, France
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-05-13
🔹 Experience Level: Entry-level
🔹 Remote Status: On-site/Hybrid (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Analyzing customer feedback and market trends to enhance product offerings
- Collaborating with product teams to develop effective marketing strategies
- Creating engaging customer experiences across various platforms
- Managing multiple projects and digital tools
ASSUMPTION: This role requires a strong customer focus and an ability to work well within a team. It also demands a good understanding of digital tools and marketing strategies.
📋 Key Responsibilities
✅ Analyzing customer feedback and market trends to improve product offerings
✅ Collaborating with product teams to develop marketing strategies
✅ Creating engaging customer experiences across various platforms
✅ Managing multiple projects and digital tools
✅ Participating in product tests and anticipating marketing needs
✅ Redacting product fiches, argumentaires, and presentations
✅ Creating and diffusing product information to marketing, site, and store teams
✅ Participating in training sessions to incarnate product offers
ASSUMPTION: The role may involve some travel to attend trade shows and events.
🎯 Required Qualifications
Education: Pursuing a master's degree in marketing, communication, or commerce
Experience: None specified
Required Skills:
- Curiosity and creativity
- Organization and teamwork
- Customer focus
- Digital tools proficiency
- Project management
- Communication skills
- Marketing and product management
- Trend analysis and innovation
- Sales support and experience design
- Relationship management
Preferred Skills:
- Fluency in French
- Knowledge of the retail industry
- Experience with e-commerce platforms
ASSUMPTION: While not explicitly stated, proficiency in French is likely required for this role.
💰 Compensation & Benefits
Salary Range: €1,500 - €1,800 per month (based on industry standards for internships in France)
Benefits:
- Discounts on all products
- Access to Club + Boulanger
- Profit-sharing bonus
- Annual bonus
- Health insurance
- Retirement plan
- Meal vouchers
- Participation bonus
- Sustainable mobility allowance
- CSE
Working Hours: Full-time (37.5 hours per week, with flexibility for remote work)
ASSUMPTION: The salary range is an estimate based on industry standards for internships in France. Actual salary may vary depending on the candidate's qualifications and the company's policies.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (Electronics and Appliances)
Company Size: Medium (501-1,000 employees)
Founded: 2013
Company Description:
- Boulanger is a French retailer specializing in electronics and appliances
- It offers a wide range of products, including TVs, computers, and home appliances
- The company is committed to sustainable practices and offers repair services through its subsidiary, Solvarea
Company Specialties:
- Retail
- Electronics and Appliances
- Sustainability and Repair Services
- Customer Experience
Company Website: http://www.solvarea.com/
ASSUMPTION: Boulanger is a well-established company in the retail industry, with a strong focus on customer experience and sustainability.
📊 Role Analysis
Career Level: Entry-level (Internship)
Reporting Structure: The role reports directly to the marketing department
Work Arrangement: On-site/Hybrid (3 days per week, with flexibility for remote work)
Growth Opportunities:
- Potential full-time employment after the internship
- Opportunities to work on various projects and gain experience in different areas of the business
- Access to training and development opportunities
ASSUMPTION: The role offers significant growth opportunities for the right candidate, including the potential for full-time employment after the internship.
🌍 Location & Work Environment
Office Type: Modern and dynamic hub with coworking spaces, a gym, and a multisport court
Office Location(s): Lesquin, Hauts-de-France, France
Geographic Context:
- The office is located near the Lille Airport and has easy access to public transportation
- The region offers a mix of urban and rural environments, with a rich cultural heritage
- The office is situated in a business park with other companies and amenities
Work Schedule: Full-time (37.5 hours per week, with flexibility for remote work)
ASSUMPTION: The office environment is designed to promote collaboration, creativity, and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Problem-solving skills
- Customer focus
- Creativity and innovation
- Communication and teamwork
- Digital literacy and project management skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Be prepared to discuss your understanding of the role and the company
- Demonstrate your curiosity, creativity, and customer focus
ATS Keywords: Marketing, Achats, Customer Feedback, Market Trends, Product Offerings, Marketing Strategies, Customer Experience, Project Management, Digital Tools
ASSUMPTION: The application process is likely to be competitive, so it's important to tailor your application materials and be prepared to demonstrate your qualifications and fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Mailchimp, Hootsuite)
- E-commerce platforms (e.g., Magento, Shopify)
ASSUMPTION: The role may require the use of specific marketing and project management tools, as well as e-commerce platforms.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Creativity and innovation
- Teamwork and collaboration
- Sustainability and responsibility
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on continuous learning and improvement
- Committed to work-life balance
Self-Assessment Questions:
- How do you stay up-to-date with the latest marketing trends and technologies?
- Can you describe a time when you had to manage multiple projects and digital tools? How did you prioritize your tasks and ensure successful outcomes?
- How do you approach problem-solving and decision-making in a team environment?
ASSUMPTION: Boulanger values candidates who are curious, creative, and customer-focused, with strong communication and teamwork skills.
⚠️ Potential Challenges
- The role may require working with tight deadlines and managing multiple projects simultaneously
- The company's fast-paced environment may be challenging for candidates who prefer a more structured or slower-paced work environment
- The role may require occasional travel to attend trade shows and events
- The company's focus on sustainability and responsibility may require candidates to adapt their work habits and practices to align with these values
ASSUMPTION: The role offers a dynamic and challenging work environment, with opportunities for growth and development.
📈 Similar Roles Comparison
- This role is similar to a marketing internship or assistant marketing role in a retail or e-commerce setting
- It may differ from other marketing roles in its focus on customer feedback and market trends, as well as its requirement for strong project management skills
- Career progression may involve moving into a full-time marketing role or specializing in a specific area of marketing
ASSUMPTION: This role offers a unique opportunity to gain experience in marketing and project management, with a focus on customer feedback and market trends.
📝 Sample Projects
- Conducting customer surveys and analyzing the results to inform product offerings and marketing strategies
- Developing and implementing a social media marketing campaign to promote a new product launch
- Collaborating with the product team to create engaging product presentations and demonstrations for trade shows and events
ASSUMPTION: These sample projects illustrate the role's focus on customer feedback, marketing strategies, and product presentations.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What are the biggest challenges facing the marketing department, and how can this role help address them?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Boulanger careers website
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for your interview by researching the company and role, and practicing your responses to common interview questions
- Follow up with the hiring manager after your interview to express your interest in the role
- If you are offered the position, consider negotiating your salary and benefits package
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
