🔹 Job Title: Assistant Marketing et Achats H/F
🔹 Company: Boulanger
🔹 Location: Lesquin, Hauts-de-France, France
🔹 Job Type: Internship (Alternance)
🔹 Category: Marketing & Sales
🔹 Date Posted: 2025-05-13
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Hybrid (3 days on-site)
Key aspects of this role include:
ASSUMPTION: This role requires a strong focus on customer-centricity, strategic thinking, and project management skills. It is ideal for a recent graduate seeking to gain experience in marketing and product management.
✅ Analyze customer feedback, tests, and usage data to understand client needs and adjust product offerings accordingly
✅ Develop and implement marketing strategies for assigned product portfolio, in collaboration with cross-functional teams
✅ Ensure the visibility and coherence of product launches across various channels (in-store, online, advertising, etc.)
✅ Collaborate with product and production teams to guarantee a successful development process, from packaging to user manuals
✅ Organize and coordinate product tests, samples, and sales animations
✅ Create and disseminate product information to internal teams (marketing, website, stores)
✅ Prepare communication supports (offers, services, ODR, challenges) and accompany field teams
✅ Participate in training events to embody our product offerings
ASSUMPTION: This role requires strong analytical, creative, and organizational skills, as well as the ability to work effectively in a team and adapt to a dynamic environment.
Education: Pursuing a master's degree in marketing, communication, or commerce
Experience: No professional experience required (entry-level position)
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in French is likely required for this role, given the location and language used in the job description.
Salary Range: As an internship, this role may not offer a salary, but Boulanger provides various benefits and learning opportunities
Benefits:
Working Hours: Full-time (40 hours/week) with flexible hours and the possibility of remote work
ASSUMPTION: While the salary range is not provided, interns in France typically receive a stipend or allowance. The benefits listed are common for internships in France.
Industry: Boulanger is a specialty retailer of home appliances and electronics, focusing on providing a unique customer experience through innovative and sustainable products
Company Size: Boulanger is a large company with over 25,000 references available in its 220 stores, on its website, and mobile application. As an intern, you will work in a dynamic and collaborative environment with a team of over 5,000 employees
Founded: Boulanger was founded in 1954 and has since grown to become a leading player in the French retail market
Company Description:
Company Specialties:
Company Website: https://www.boulanger.com/
ASSUMPTION: Boulanger is a well-established company with a strong focus on customer satisfaction and innovation. As an intern, you will have the opportunity to work on various projects and gain valuable experience in the retail industry.
Career Level: This role is an entry-level position (Alternance) designed for students pursuing a master's degree in marketing, communication, or commerce
Reporting Structure: As an intern, you will report directly to the marketing manager and collaborate with various cross-functional teams, such as product, production, and sales
Work Arrangement: This role is a hybrid position, with 3 days on-site at the Boulanger Hub in Lesquin and the possibility of remote work
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity for students to gain practical experience in marketing and product management, while also developing their professional skills and expanding their network.
Office Type: The Boulanger Hub in Lesquin is a modern and dynamic workspace that combines performance and well-being, with various amenities such as a coworking space, a fitness center, and a restaurant
Office Location(s): Lesquin, Hauts-de-France, France
Geographic Context:
Work Schedule: Full-time (40 hours/week) with flexible hours and the possibility of remote work
ASSUMPTION: The Boulanger Hub in Lesquin offers a modern and dynamic work environment that prioritizes employee well-being and collaboration. The region of Hauts-de-France provides a high quality of life and easy access to urban amenities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Product Management, Customer Satisfaction, Customer Feedback, Marketing Strategy, Product Launch, Project Management, Teamwork, Adaptability
ASSUMPTION: The application process for this role is typical for an internship in France, with a focus on assessing the candidate's skills, cultural fit, and adaptability.
ASSUMPTION: As an intern, you will be expected to use various tools and technologies to manage projects, analyze data, and create marketing materials. Familiarity with these tools is not required but may be an asset.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Boulanger values employees who are passionate about marketing, customer satisfaction, and continuous learning. As an intern, you should be adaptable, creative, and eager to learn in a dynamic and collaborative environment.
ASSUMPTION: While this role offers numerous opportunities for professional growth and development, it also presents several challenges that entry-level candidates should be aware of and prepared to face.
ASSUMPTION: This role offers a unique opportunity to gain experience in both strategic and operational aspects of marketing and product management, while also working for a company that prioritizes sustainability and eco-friendly products.
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available to an intern in this role, from market research and analysis to marketing strategy and execution.
ASSUMPTION: Asking these questions will help you better understand the role, the company, and the opportunities for professional growth and development.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.