📌 Core Information
🔹 Job Title: Alternance - Chargé de Projet Marketing Digital - F/H
🔹 Company: Altarea
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Internship (Temps complet)
🔹 Category: Marketing
🔹 Date Posted: May 6, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing Cogedim's online presence and updating the website
- Monitoring partner sites and improving their visibility
- Supporting the digital project manager in national campaigns
- Contributing to the evolution of digital tools for the brand
- Ensuring regional web actions comply with the brand's charter and best practices
- Keeping up with industry trends and competitors
ASSUMPTION: This role requires a strong understanding of digital marketing and a proactive approach to staying updated with industry trends.
📋 Key Responsibilities
✅ Managing and updating Cogedim's website, including launching new programs and adding fresh content
✅ Monitoring partner sites daily for publications, updates, and competitor activity
✅ Supporting the digital project manager in national campaign deployment and daily follow-up
✅ Contributing to the evolution of digital tools for the brand (website, email templates, etc.)
✅ Ensuring regional web actions comply with the brand's charter and best practices
✅ Conducting market research and analysis on industry trends and competitors
ASSUMPTION: The responsibilities may evolve based on the service's needs and the candidate's ability to adapt and take initiative.
🎯 Required Qualifications
Education: Pursuing a Bac + 5 degree in Marketing or Communication with a specialization in digital
Experience: Previous experience in a similar role is required
Required Skills:
- Proficient in Office Suite
- Basic Photoshop skills
- Knowledge of CMS platforms (Drupal, Wordpress)
Preferred Skills:
- Knowledge of the real estate sector, particularly new construction
ASSUMPTION: While not explicitly stated, a strong command of the French language is expected for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this internship is not provided. However, according to industry standards, interns in France typically receive a stipend ranging from €500 to €1,000 per month.
Benefits:
- Working in a close-knit team while enjoying the advantages of a large group like Altarea
- Learning opportunities and the chance to work alongside industry professionals
- Altarea is recognized as a TOP EMPLOYER in 2025
Working Hours: Full-time (35 hours/week)
ASSUMPTION: The salary range provided is an estimate based on French internship market standards. Actual compensation may vary.
📌 Applicant Insights
🔍 Company Context
Industry: Altarea is a leading French real estate company focused on sustainable urban transformation. It offers a comprehensive range of real estate services, from development to commercialization and management.
Company Size: Altarea has 1,001 to 5,000 employees, providing a large-scale work environment with the benefits of a close-knit team.
Founded: Altarea was founded in 1994 and has since grown to become a major player in the French real estate market.
Company Description:
- Altarea is a real estate group that combines the expertise of a promoter and a real estate fund manager
- The group is committed to sustainable development and aims to create high-quality, long-lasting urban environments
- Altarea is listed on the Euronext Paris stock exchange
Company Specialties:
- Promotion and development of commercial real estate
- Promotion and development of residential real estate
Company Website: www.altarea.com
ASSUMPTION: Altarea's commitment to sustainable development is a key aspect of its corporate culture and may influence the company's approach to various aspects of its operations, including this internship.
📊 Role Analysis
Career Level: This internship is an entry-level position, providing an excellent opportunity for individuals seeking to launch their careers in digital marketing.
Reporting Structure: The intern will report directly to the Director of Marketing and work closely with the Communication & Publicity and Marketing Operations teams.
Work Arrangement: This is an on-site, full-time internship with a duration of approximately 6 months.
Growth Opportunities:
- Gaining practical experience in digital marketing and project management
- Developing professional skills and building a network within the industry
- Potential full-time employment opportunities upon completion of the internship
ASSUMPTION: While not explicitly stated, the internship may lead to permanent employment opportunities for exceptional candidates who demonstrate strong performance and a good fit with the company's culture.
🌍 Location & Work Environment
Office Type: Altarea's headquarters is located in a bustling urban area in the heart of Paris, providing easy access to public transportation and various amenities.
Office Location(s): 87 Rue de Richelieu, 75002 Paris, France
Geographic Context:
- Paris is a major international city with a vibrant cultural scene and a thriving job market
- The 2nd arrondissement, where Altarea's headquarters is located, is a central business district with a mix of historic architecture and modern office buildings
- The area is well-connected by public transportation, making it easy for employees to commute from various parts of the city
Work Schedule: The work schedule is Monday to Friday, with a standard workweek of 35 hours.
ASSUMPTION: The work environment is likely to be dynamic and fast-paced, reflecting the company's focus on urban transformation and sustainable development.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- On-site interview with the hiring manager and relevant team members to discuss the role and the candidate's qualifications
- Background check and reference verification
Key Assessment Areas:
- Digital marketing skills and knowledge
- Proactivity and initiative-taking
- Adaptability and teamwork
- Communication skills and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of digital marketing and the real estate industry
- Showcase your proactive approach to learning and taking initiative
- Follow up with the hiring manager after the interview to express your interest in the position
ATS Keywords: Marketing, Digital Marketing, Communication, Team Player, Adaptability, Initiative, Organization, Curiosity, Reactivity, Writing Skills, Photoshop, CMS, Drupal, Wordpress
ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the number of applicants for the position.
🛠️ Tools & Technologies
- Office Suite (Word, Excel, PowerPoint)
- Photoshop
- CMS platforms (Drupal, Wordpress)
ASSUMPTION: The tools and technologies required for this role may evolve as the company's digital marketing strategies and platforms change.
👔 Cultural Fit Considerations
Company Values:
- Expertise and innovation in urban transformation
- Commitment to sustainable development and responsible investment
- Collaboration and teamwork
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and cross-functional teamwork
- Focus on continuous learning and improvement
Self-Assessment Questions:
- Do you have a strong interest in digital marketing and a proactive approach to learning?
- Are you comfortable working in a dynamic, fast-paced environment and collaborating with cross-functional teams?
- Do you share Altarea's commitment to sustainable development and responsible investment?
ASSUMPTION: Altarea's commitment to sustainable development and responsible investment is a key aspect of its corporate culture and may influence the company's approach to various aspects of its operations, including this internship.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, demanding strong organizational skills and time management
- The fast-paced work environment may be challenging for candidates who prefer a more structured or slower-paced work setting
- The internship may involve working with tight deadlines, requiring strong adaptability and resilience
- The role may require occasional weekend or evening work to meet project deadlines
ASSUMPTION: The potential challenges listed are based on general industry insights and may not be exhaustive or specific to this particular role or company.
📈 Similar Roles Comparison
- This role is similar to other digital marketing internships in the real estate industry, but it may offer more responsibility and autonomy than some entry-level positions
- The role may provide more exposure to project management and cross-functional collaboration than similar roles in other industries
- The internship may offer better growth opportunities and career advancement potential than some entry-level positions in the market
ASSUMPTION: The comparison points provided are based on general industry insights and may not be exhaustive or specific to this particular role or company.
📝 Sample Projects
- Managing the launch of a new residential program on the Cogedim website
- Conducting a competitive analysis of other real estate developers' digital marketing strategies
- Assisting in the creation and deployment of a national email marketing campaign
ASSUMPTION: The sample projects listed are based on the responsibilities outlined in the job description and may not be exhaustive or specific to this particular role or company.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into the company's long-term digital marketing strategy?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: The key questions to ask during the interview are based on general industry insights and may not be exhaustive or specific to this particular role or company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous work or projects that demonstrate your digital marketing skills and initiative
- Follow up with the hiring manager after the interview to express your interest in the position
- If selected for the position, be prepared to start as soon as possible, as the internship may have a short onboarding process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
