- Job Title: Alternance – Chargé(e) d'étude Marketing (F/H/NB)
- Company: The Walt Disney Company
- Location: Montevrain, Île-de-France, France
- Job Type: Full-time, Internship
- Category: Marketing
- Date Posted: May 5, 2025
- Experience Level: Entry-level (0-2 years)
- Remote Status: On-site (Hybrid)
🚀 Job Overview
- This role involves conducting market research and analysis to understand consumer behavior and market trends.
- You'll work closely with various teams across Disneyland Paris to provide insights and support decision-making processes.
- This is an excellent opportunity to gain practical experience in market research and analysis within the entertainment industry.
- ASSUMPTION: This role may involve working with large datasets and requires strong analytical skills to draw meaningful insights.
📋 Key Responsibilities
- Manage briefs and transmit them to partner institutes.
- Follow up on proposals, compare them, and make recommendations for choice of institute.
- Define samples, conduct, and/or follow up on fieldwork.
- Request data treatment, read and analyze data on Excel, and perform data analysis.
- Write and construct reports, and present findings to internal clients.
- ASSUMPTION: This role requires strong attention to detail, as you'll be working with sensitive data and need to ensure accurate reporting.
🎯 Required Qualifications
- Education: Pursuing a Master's degree in marketing or studies.
- Experience: No specific experience required, but relevant internships would be an asset.
- Required Skills:
- Strong computer skills, particularly in Excel and PowerPoint.
- Keen interest in analysis and detail orientation.
- Good communication and teamwork skills.
- Minimum B2 level in English.
- Preferred Skills:
- Previous experience in market research or analysis.
- Familiarity with data analysis tools and techniques.
💰 Compensation & Benefits
- Salary Range: €1,500 - €1,800 per month (based on French internship minimum wage and industry standards).
- Benefits:
- Housing assistance.
- Transport reimbursement.
- Diverse dining options.
- Health insurance.
- Training programs.
- Work-life balance support.
- Remote work options.
- Discounts on park access, events, and merchandise.
- Access to Disney+.
- Working Hours: 35 hours per week, with flexible hours and the possibility of remote work.
📌 Applicant Insights
🔍 Company Context
- Industry: Entertainment Providers.
- Company Size: 10,001+ employees.
- Founded: 1992.
- Company Description: Disneyland Paris is a leading entertainment provider, offering magical experiences to millions of visitors each year. They strive to create a dynamic and multicultural work environment where employees can flourish and make dreams come true.
- Company Specialties: Marketing, communication, engineering, human resources, sales, finance, legal, real estate development, IT, event management, supply chain, logistics, purchasing, revenue management, studies, strategy, audit, construction, pricing, hospitality, and tourism.
📊 Role Analysis
- Career Level: Entry-level (alternance/internship).
- Reporting Structure: This role reports to the Consumer Market Insight department within the Strategy, Commercial, and Performance Optimization division.
- Work Arrangement: On-site with the possibility of remote work.
- Growth Opportunities: This internship offers the opportunity to gain practical experience in market research and analysis, with the potential for a full-time position upon completion.
🌍 Location & Work Environment
- Office Type: On-site with a hybrid work arrangement.
- Office Location(s): Montevrain, France.
- Geographic Context: Montevrain is located in the Île-de-France region, about 25 km east of Paris. It offers a mix of urban and rural environments, with easy access to both the city and nature.
- Work Schedule: Flexible hours with the possibility of remote work.
💼 Interview & Application Insights
- Typical Process: Apply online, phone screening, video interview, and on-site interview.
- Key Assessment Areas: Problem-solving, analytical skills, communication, teamwork, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences.
- Showcase your analytical skills and attention to detail.
- Demonstrate your passion for the entertainment industry and Disneyland Paris.
- Company Values: Innovation, quality, community, storytelling, and decency.
- Work Style: Collaborative, detail-oriented, analytical, and creative.
- Self-Assessment Questions:
- How do you ensure accuracy and attention to detail in your work?
- Can you provide an example of a time when you had to analyze complex data to draw meaningful insights?
- How do you approach working in a team and collaborating with others?
⚠️ Potential Challenges
- Working with large datasets and ensuring accurate analysis.
- Balancing multiple projects and deadlines.
- Adapting to a dynamic and multicultural work environment.
📈 Similar Roles Comparison
- This role is similar to market research analyst positions in other industries, but offers the unique opportunity to work in the entertainment industry and gain experience at a leading global company.
- ASSUMPTION: This role may have more focus on consumer behavior and market trends specific to the entertainment industry compared to other market research roles.
📝 Sample Projects
- Conducting a customer satisfaction survey and analyzing the results to identify areas for improvement.
- Analyzing market trends to inform strategic decision-making.
- Developing a predictive model to forecast consumer behavior.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role contribute to the overall success of Disneyland Paris?
- What opportunities are there for professional development and growth within the company?
📌 Next Steps for Applicants
- To apply for this position, submit your application through the provided link.
- Customize your resume and cover letter to highlight your relevant skills and experiences.
- Prepare examples of your analytical skills and attention to detail.
- Follow up with the hiring manager after submitting your application.
- Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
