📌 Core Information
🔹 Job Title: Alternance – Chargé(e) de Marketing Stratégique (F/H/NB)
🔹 Company: The Walt Disney Company
🔹 Location: Montevrain, Île-de-France, France
🔹 Job Type: Full-time, Internship
🔹 Category: Marketing
🔹 Date Posted: April 17, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Hybrid (Telecommuting allowed)
🚀 Job Overview
Key aspects of this role include:
- Conducting analyses, benchmarks, and consumer studies to support strategic priorities
- Contributing to communication concept recommendations
- Coordinating with media and creative teams for marketing execution
- Working in a dynamic, multicultural environment
ASSUMPTION: This role requires strong analytical skills, creativity, and the ability to collaborate effectively with various teams.
📋 Key Responsibilities
✅ Conducting analyses, benchmarks, and consumer studies to support strategic priorities
✅ Contributing to communication concept recommendations
✅ Coordinating with media and creative teams for marketing execution
✅ Briefing teams on marketing plans and ensuring their proper deployment
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Pursuing a Master's degree in Commerce, Communication, or Marketing
Experience: Prior experience in strategic or B2C marketing is preferred but not required
Required Skills:
- Excellent interpersonal skills
- Ability to adapt in a dynamic, multicultural environment
- Proactivity and autonomy in work
- Curiosity and a desire to challenge the status quo
- Proficiency in the Microsoft Office Suite
- Fluency in English (C1 level)
Preferred Skills:
- Experience in marketing strategy or B2C marketing
ASSUMPTION: Candidates should have strong analytical skills, creativity, and the ability to work effectively in a team.
💰 Compensation & Benefits
Salary Range: €1,500 - €2,000 per month (Estimated, based on industry standards for entry-level marketing interns in France)
Benefits:
- Housing assistance
- Transportation reimbursement
- Diverse dining options
- Health insurance
- Training programs
- Work-life balance support
- Remote work options
- Discounts at Disney
- Park access
Working Hours: 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing interns in France. The actual salary may vary depending on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees (Global)
Founded: 1992
Company Description:
- Disneyland Paris is a leading entertainment provider, offering magical experiences to millions of visitors each year
- The company values imagination, wonder, and the ability to create lasting memories for its guests
- Disneyland Paris offers a dynamic and multicultural work environment, with opportunities for career growth and development
Company Specialties:
- Marketing
- Communication
- Engineering
- Human Resources
- Sales
- Finance
- Legal
- Real Estate Development
- Information Technology
- Event Management
- Supply Chain
- Logistics
- Purchasing
- Revenue Management
- Research
- Strategy
- Audit
- Construction
- Pricing
- Hospitality
- Tourism
Company Website: http://careers.disneylandparis.com/fr
ASSUMPTION: Disneyland Paris is a large, global company with a strong brand and a reputation for excellence in the entertainment industry.
📊 Role Analysis
Career Level: Entry-level (0-2 years)
Reporting Structure: This role reports to the Marketing Strategy department within the Consumer Strategy division
Work Arrangement: Hybrid (Telecommuting allowed)
Growth Opportunities:
- On-the-job training and mentorship
- Opportunities to work on high-profile projects and events
- Potential for full-time employment after the completion of the internship
ASSUMPTION: This role offers opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Hybrid (On-site and remote work)
Office Location(s): Montevrain, France
Geographic Context:
- Montevrain is located in the Île-de-France region, near Paris
- The area offers a mix of urban and suburban environments, with easy access to public transportation
- The region is home to a diverse range of cultural, historical, and recreational attractions
Work Schedule: 40 hours per week, with flexibility for remote work
ASSUMPTION: The work environment is dynamic, multicultural, and offers opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and team members
- Background check and onboarding
Key Assessment Areas:
- Analytical skills
- Creativity and problem-solving
- Communication and interpersonal skills
- Adaptability and cultural awareness
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Demonstrate your understanding of the role and the company's mission and values
- Showcase your enthusiasm for the entertainment industry and your desire to create magical experiences for guests
ATS Keywords: Marketing strategy, consumer analysis, communication, team collaboration, proactivity, autonomy, curiosity, adaptability, English proficiency
ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the department.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Data analysis tools (e.g., Excel, SPSS, R)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and tasks assigned to the intern.
👔 Cultural Fit Considerations
Company Values:
- Imagination and creativity
- Wonder and magic
- Collaboration and teamwork
- Diversity and inclusion
- Excellence and continuous improvement
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
- Adaptable and able to manage multiple projects simultaneously
Self-Assessment Questions:
- Do you have strong analytical skills and the ability to conduct research and analyze data?
- Are you creative and able to generate innovative ideas and solutions?
- Do you have excellent communication and interpersonal skills, and the ability to work effectively in a team?
- Are you adaptable and able to thrive in a dynamic, multicultural environment?
ASSUMPTION: Candidates should be able to demonstrate a strong fit with the company's values and work style, as well as a genuine interest in the entertainment industry and the company's mission.
⚠️ Potential Challenges
- The role may involve working on multiple projects simultaneously, requiring strong organizational skills and time management
- The work environment is dynamic and fast-paced, which may be challenging for candidates who prefer a more structured or predictable work environment
- The role requires a strong command of English, which may be challenging for candidates who are not fluent in the language
- The company is a large, global organization, which may present unique challenges and opportunities for professional growth and development
ASSUMPTION: Candidates should be aware of the potential challenges associated with the role and the work environment, and be prepared to address them proactively.
📈 Similar Roles Comparison
- This role is similar to other marketing strategy internships, but may offer unique opportunities to work on high-profile projects and events
- The role is specific to the entertainment industry, which may offer unique challenges and rewards compared to other industries
- The role is an internship, which may offer unique opportunities for professional growth and development compared to full-time positions
ASSUMPTION: Candidates should research similar roles and industries to gain a better understanding of the unique opportunities and challenges associated with this position.
📝 Sample Projects
- Conducting a consumer study to understand the preferences and behaviors of a specific target audience
- Analyzing market trends and competitor activities to inform strategic decision-making
- Developing a communication concept to promote a new product or service launch
ASSUMPTION: The specific projects assigned to the intern may vary depending on the needs of the department and the company's priorities.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing strategy for the company?
- What opportunities are there for professional growth and development within the department and the company?
- How does the company support work-life balance for its employees?
- What are the key challenges and opportunities facing the company in the coming year?
ASSUMPTION: Candidates should prepare thoughtful and insightful questions to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through http://careers.disneylandparis.com/fr
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for your interview by researching the company and the role, and practicing common interview questions and your responses
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
