📌 Core Information
🔹 Job Title: Alternance Chef de projet Social Media & Influence
🔹 Company: AccorCorpo
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-05-21
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing the editorial calendar for global social media accounts to develop audience engagement and reach
- Overseeing content creation and production, ensuring alignment with brand strategy and performance tracking
- Collaborating with internal teams and external agencies to ensure smooth content publication and amplification
- Managing influencer activations and ensuring brand alignment with influencer content
- Supporting brand activations and events, contributing to strategic planning and execution
ASSUMPTION: This role requires a strong understanding of social media trends, influencer marketing, and content creation. Familiarity with the hospitality industry is a plus but not required.
📋 Key Responsibilities
✅ Manage the editorial calendar for global social media accounts, focusing on audience development and engagement
✅ Oversee content creation and production, ensuring alignment with brand strategy and performance tracking
✅ Collaborate with internal teams and external agencies to ensure smooth content publication and amplification
✅ Manage influencer activations, ensuring brand alignment with influencer content
✅ Support brand activations and events, contributing to strategic planning and execution
ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks effectively.
🎯 Required Qualifications
Education: Master's degree or MBA in Marketing, Communications, or a related field
Experience: Entry-level position; previous internship or relevant experience in social media, content creation, or marketing is preferred
Required Skills:
- Strong passion for digital communication and social media
- Familiarity with social media trends and influencer marketing
- Excellent written and verbal communication skills in French and English
- Strong interpersonal and relationship-building skills
- Basic analytics knowledge
- Proficient in Microsoft Office Suite (PowerPoint, Excel, etc.)
- Autonomous, curious, and proactive
- Creative and solution-oriented mindset
Preferred Skills:
- Previous experience in the hospitality industry
- Fluency in additional languages
ASSUMPTION: Candidates should be comfortable working in a dynamic, international environment and collaborating with various teams and stakeholders.
💰 Compensation & Benefits
Salary Range: €24,000 - €28,000 per year (AI-estimated, based on entry-level marketing roles in Paris)
Benefits:
- Opportunity to work for a global hospitality leader
- On-the-job training and professional development opportunities
- possibility to work on diverse projects and collaborate with international teams
Working Hours: Full-time position, typically Monday to Friday, 9:00 AM to 6:00 PM (with flexibility based on project needs)
ASSUMPTION: The salary range is an estimate based on market research for entry-level marketing roles in Paris. The actual salary may vary depending on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality; AccorCorpo is a global leader in the hotel and hospitality industry, with a strong presence in France and worldwide
Company Size: 10,001+ employees; As a large corporation, AccorCorpo offers numerous opportunities for growth and career advancement
Founded: 1967; AccorCorpo was founded in France and has since expanded to become a global hospitality giant
Company Description:
- AccorCorpo is the parent company of several renowned hotel brands, including Fairmont, Sofitel, and Novotel
- The company is committed to providing exceptional experiences for its guests and fostering a culture of innovation and sustainability
- AccorCorpo offers a wide range of career opportunities in various departments, including marketing, sales, and operations
Company Specialties:
- Hotel and resort management
- Luxury hospitality
- Spa and wellness services
- Food and beverage services
Company Website: fairmont.com
ASSUMPTION: AccorCorpo's large size and global presence provide ample opportunities for professional growth and development. However, the company's structure may also present challenges in terms of communication and collaboration across different departments and locations.
📊 Role Analysis
Career Level: Entry-level; This role is an excellent starting point for a career in marketing, social media, or communications within the hospitality industry
Reporting Structure: The Chef de projet Social Media & Influence reports directly to the Marketing Manager or a similar role within the company
Work Arrangement: On-site; This role requires regular on-site presence to collaborate with internal teams and external partners
Growth Opportunities:
- Progression to a senior marketing or communications role within the company
- Expanding responsibilities to include additional regions or brands within the AccorCorpo portfolio
- Transitioning to a different department or function within the company, such as sales or operations
ASSUMPTION: As an entry-level position, this role offers ample opportunities for professional growth and development within the company. However, candidates should be prepared to demonstrate their initiative and drive to succeed in a competitive environment.
🌍 Location & Work Environment
Office Type: Corporate headquarters; The Paris office serves as the global headquarters for AccorCorpo, housing various departments and teams
Office Location(s): Paris, France
Geographic Context:
- Paris is a major global hub for the hospitality industry, offering numerous networking and professional development opportunities
- The city's vibrant culture and diverse population provide a rich environment for social media and influencer marketing
- Paris is well-connected by public transportation, making it easy for employees to commute to the office
Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM (with flexibility based on project needs)
ASSUMPTION: Working in Paris offers numerous advantages, including access to a thriving cultural scene and a dynamic professional environment. However, the city's high cost of living and competitive job market may present challenges for some candidates.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or video interview with the hiring manager and/or team members
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Cultural fit and alignment with AccorCorpo's values
- Communication and interpersonal skills
- Problem-solving and critical thinking abilities
- Understanding of social media trends and influencer marketing
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Demonstrate your passion for social media and digital communication in your application materials
- Prepare examples of your previous work or projects that showcase your creativity and problem-solving skills
ATS Keywords: Social Media, Content Creation, Marketing, Communications, Influencer Marketing, Brand Strategy, Project Management, Teamwork, Analytics, French, English
ASSUMPTION: AccorCorpo's application process may vary depending on the specific role and location. Candidates should be prepared to adapt their application materials and interview strategies to fit the company's unique culture and requirements.
🛠️ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel, etc.)
- Social media platforms (Instagram, TikTok, LinkedIn, etc.)
- Project management tools (Asana, Trello, etc.)
- Analytics tools (Google Analytics, Hootsuite Insights, etc.)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's internal systems and processes. Candidates should be prepared to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Passion for service excellence
- Respect for diversity and inclusion
- Integrity and professionalism
- Innovation and entrepreneurship
- Sustainability and responsibility
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering exceptional experiences
- Adaptable and responsive to change
- Creative and innovative in problem-solving
Self-Assessment Questions:
- How do you embody AccorCorpo's values in your daily work?
- Describe a time when you had to adapt to a significant change in your work environment or project scope. How did you handle it?
- How do you approach creative problem-solving in your current or previous roles?
ASSUMPTION: AccorCorpo's large size and global presence may result in a diverse range of work styles and cultural norms across different departments and locations. Candidates should be prepared to adapt to and embrace this diversity in their day-to-day work.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a dynamic and fast-paced work environment
- Collaborating effectively with diverse teams and stakeholders
- Navigating a large corporate structure and bureaucracy
- Competing with established professionals for career advancement opportunities
ASSUMPTION: As an entry-level role in a large corporation, this position may present unique challenges related to communication, collaboration, and career advancement. Candidates should be prepared to navigate these challenges proactively and seek out opportunities for growth and development.
📈 Similar Roles Comparison
- Social Media Manager: Focuses more on day-to-day content creation and publishing, with less emphasis on project management and influencer activations
- Influencer Marketing Specialist: Specializes in influencer relations and activations, with less emphasis on content creation and editorial calendar management
- Marketing Coordinator: Provides administrative and operational support to marketing teams, with less strategic decision-making and project management responsibilities
ASSUMPTION: This role combines elements of social media management, influencer marketing, and project management. Candidates should be prepared to adapt their skills and experiences to fit the unique requirements of this role.
📝 Sample Projects
- Managing a global social media campaign for a new hotel opening, including content creation, influencer activations, and performance tracking
- Collaborating with an external agency to develop and execute a brand awareness campaign, including content strategy, production, and amplification
- Supporting a brand activation event, including logistics, influencer relations, and on-site content creation
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges that candidates may face in this role. Successful candidates should be prepared to adapt their skills and experiences to fit the unique requirements of each project.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of entry-level employees?
- What are the key challenges and opportunities facing the marketing department in the coming year?
- How does the company approach collaboration and communication across different departments and locations?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to the company's success. Candidates should be prepared to adapt their questions to fit the specific context and requirements of the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous work or projects that showcase your creativity and problem-solving skills
- Follow up with the hiring manager or HR department one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
