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Alternance Chef de projet Social Media & Influence

AccorCorpo
Full-time
On-site
Paris, Île-de-France, France
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Alternance Chef de projet Social Media & Influence

πŸ”Ή Company: AccorCorpo

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: May 20, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing the editorial calendar for global social media accounts to develop audience engagement and reach
  • Overseeing content creation and production for social media platforms
  • Collaborating with internal and external teams to ensure content aligns with brand strategy and is published on time
  • Monitoring and analyzing performance metrics to optimize content strategy
  • Contributing to the development of a modern and dynamic brand within a leading hospitality group

ASSUMPTION: This role requires a strong understanding of social media trends and platforms, as well as excellent communication and project management skills. Familiarity with the hospitality industry is a plus but not required.

πŸ“‹ Key Responsibilities

βœ… Managing the editorial calendar for global social media accounts to develop audience engagement and reach

βœ… Overseeing content creation and production for social media platforms, including Instagram, TikTok, and LinkedIn

βœ… Collaborating with internal and external teams, including agencies and freelance creators, to ensure content aligns with brand strategy and is published on time

βœ… Monitoring and analyzing performance metrics to optimize content strategy and improve engagement

βœ… Contributing to the development of a modern and dynamic brand within a leading hospitality group

βœ… Managing the amplification influence fil rouge, including coordinating with influencers, agencies, and internal teams to ensure content is published and mediated effectively

βœ… Supporting the launch of brand activations across social, influence, and PR channels

ASSUMPTION: This role involves managing multiple projects and stakeholders, requiring strong organizational skills and the ability to work effectively in a team environment.

🎯 Required Qualifications

Education: Master's degree in Marketing, Communication, or Social Media Management

Experience: Some prior experience in a similar role is preferred but not required

Required Skills:

  • Passion for communication and digital marketing
  • Familiarity with social media trends and platforms
  • Excellent writing and communication skills
  • Strong interpersonal and relationship-building skills
  • Basic analytics skills
  • Microsoft Office Suite proficiency
  • Autonomy, curiosity, proactivity, creativity, and a strong work ethic

Preferred Skills:

  • Knowledge of the hospitality industry
  • Fluency in multiple languages

ASSUMPTION: Candidates with a strong academic background and relevant internship or work experience will be prioritized.

πŸ’° Compensation & Benefits

Salary Range: €24,000 - €30,000 per year (based on industry standards for entry-level marketing roles in Paris)

Benefits:

  • Opportunity to work for a leading global hospitality group with a strong brand presence
  • Exposure to international teams and diverse projects
  • possibility to work on multiple brands within the Accor group

Working Hours: Full-time (37.5 hours per week), with flexibility for remote work as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Paris. Actual compensation may vary depending on factors such as experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Hospitality, with a focus on luxury hotels and resorts

Company Size: 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and learning

Founded: 1907, with a rich history and established brand presence in captivating destinations worldwide

Company Description:

  • Fairmont Hotels & Resorts offers exceptional, memorable experiences in iconic locations around the world
  • Each property is a unique reflection of its surroundings, combining old-world sophistication with modern elegance
  • The company is committed to celebrating and connecting its past, present, and future, making each hotel the social epicenter of its city

Company Specialties:

  • Hotel and resort management
  • Luxury accommodation and services
  • Spa and wellness facilities
  • Food and beverage offerings

Company Website: fairmont.com

ASSUMPTION: AccorCorpo is a subsidiary of Accor, a leading global hospitality company with a strong brand presence in the luxury hotel sector.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the Social Media Manager and works closely with internal and external teams, including agencies and freelance creators

Work Arrangement: Full-time, with the possibility of remote work as needed

Growth Opportunities:

  • Exposure to international teams and diverse projects
  • Possibility to work on multiple brands within the Accor group
  • Opportunities for career advancement within the company

ASSUMPTION: This role offers a unique opportunity to gain experience in social media management and digital marketing within a leading global hospitality company.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspaces in Paris, France

Office Location(s): Dubai Media City, GBS Building, Dubai, Dubai 500569, AE

Geographic Context:

  • Paris is a vibrant, multicultural city with a rich history and a thriving arts and culture scene
  • The city is home to numerous iconic landmarks, museums, and attractions
  • Paris offers a high quality of life, with excellent dining, shopping, and entertainment options

Work Schedule: Full-time (37.5 hours per week), with flexibility for remote work as needed

ASSUMPTION: Working in Paris offers a unique opportunity to experience a dynamic, multicultural environment with a rich history and vibrant arts and culture scene.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Final interview with the team or additional stakeholders

Key Assessment Areas:

  • Communication and writing skills
  • Understanding of social media trends and platforms
  • Project management and organizational skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your passion for communication and digital marketing
  • Showcase your understanding of social media trends and platforms
  • Prepare examples of your work or projects that showcase your skills and accomplishments

ATS Keywords: Social Media, Influence, Marketing, Communications, Project Management, Content Creation, Brand Strategy, Performance Metrics, Teamwork, Collaboration

ASSUMPTION: The application process for this role may vary depending on the specific needs and preferences of the hiring manager and the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Analytics tools (e.g., Google Analytics, Sprout Social Insights)
  • Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's internal systems and processes.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Celebrating and connecting the past, present, and future
  • Creating special experiences for guests
  • Connecting with the local community and culture
  • Celebrating diversity and inclusion

Work Style:

  • Collaborative and team-oriented
  • Focused on creating exceptional experiences for guests
  • Adaptable and responsive to changing trends and customer preferences
  • Committed to continuous learning and improvement

Self-Assessment Questions:

  • How do you align with the company's values and commitment to creating special experiences for guests?
  • How do you approach working collaboratively with internal and external teams to achieve common goals?
  • How do you stay up-to-date with the latest trends and developments in social media and digital marketing?

ASSUMPTION: Cultural fit is an important consideration for this role, as it involves working closely with internal and external teams to create and execute social media content and campaigns.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders simultaneously
  • Keeping up with the fast-paced and ever-changing social media landscape
  • Adapting to the unique needs and preferences of each brand within the Accor group
  • Balancing the demands of multiple brands and projects within a large, global organization

ASSUMPTION: These challenges can be overcome through strong project management skills, adaptability, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on managing the editorial calendar for global social media accounts and overseeing content creation and production for multiple brands within a leading hospitality group
  • Similar roles may be found in marketing agencies or in-house marketing departments for other hospitality or luxury brands
  • Career progression may include roles such as Social Media Manager, Digital Marketing Manager, or Brand Manager

ASSUMPTION: This role offers a unique opportunity to gain experience in social media management and digital marketing within a leading global hospitality company.

πŸ“ Sample Projects

  • Managing the editorial calendar for a global luxury hotel brand's social media accounts, including Instagram, TikTok, and LinkedIn
  • Overseeing the creation and production of content for a brand activation campaign, including influencer partnerships and paid media support
  • Analyzing performance metrics and optimizing content strategy to improve engagement and reach for a portfolio of hotel brands

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from strategic planning and content creation to performance analysis and optimization.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall social media and digital marketing strategy for the Accor group?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its employees?
  • What are the most rewarding and challenging aspects of working in this role and within the Accor group?
  • How does the company foster a culture of collaboration and innovation?

ASSUMPTION: These questions demonstrate a proactive and engaged approach to the role and the company, signaling a strong fit for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Fairmont Careers portal
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of your work or projects that showcase your skills and accomplishments
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.