ALTERNANCE- Coordinateur Trade Marketing (F/H/X)

📌 Core Information

🔹 Job Title: Coordinateur Trade Marketing (F/H/X)

🔹 Company: Verisure

🔹 Location: Antony, Île-de-France, France

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: April 5, 2025

🔹 Experience Level: Entry-level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing trade fairs and salons (around 200 events per year)
• Coordinating with sales teams and other departments
• Analyzing performance metrics and initiating improvements
• Overseeing the prescription program and related campaigns
• Managing projects to develop and optimize performance on key levers

ASSUMPTION: This role involves a high level of organization, proactivity, and attention to detail. It requires strong communication skills and the ability to work effectively with various teams.

📋 Key Responsibilities

✅ Trade Fair & Salon Management: Coordinate Fairs & Salons in collaboration with sales teams, cross-functional teams, and external providers. Monitor and analyze team performance, and implement initiatives to enhance results.

✅ Prescription Program Management: Animate the prescription program among commercial field teams, launch campaigns targeting prescribers, manage the advantages boutique, and monitor prescribers' invoices and points files.

✅ Project Management: Develop and optimize performance on key levers through dedicated projects.

ASSUMPTION: The role requires strong project management skills, adaptability, and the ability to work in a dynamic environment with multiple stakeholders.

🎯 Required Qualifications

Education: BAC+2/3 degree from a university, IUT, or BTS

Experience: No relevant experience required

Required Skills:

• Excellent organizational skills
• Strong analytical skills
• Proactivity and curiosity
• Excellent interpersonal skills
• Proficient in Office software (Word, Excel, PowerPoint)

Preferred Skills:

• Experience in event management or marketing
• Fluency in French and English

ASSUMPTION: Successful candidates will have a strong academic background, be highly motivated, and demonstrate excellent organizational and analytical skills.

💰 Compensation & Benefits

Salary Range: Industry-standard entry-level salary for a marketing intern in France (€1,200 - €1,500 per month)

Benefits:

• Health insurance
• Lunch coverage
• Access to a digital training platform

Working Hours: Full-time (35 hours/week) with flexibility

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing interns in France. The benefits package is subject to change and may vary based on the specific offer made to the selected candidate.

📌 Applicant Insights

🔍 Company Context

Industry: Verisure is a leading provider of monitored smart alarms, operating in the consumer services sector.

Company Size: Verisure has over 10,000 employees globally, providing a large and diverse work environment.

Founded: Verisure was founded in 1988 and has since grown to become a global leader in its industry.

Company Description:

• Verisure is the leading provider of peace of mind and protection to residential and small business customers across Europe and Latin America.
• The company delivers professionally-monitored security services to over 5.5 million customers in 17 countries.
• Verisure's brand family includes Securitas Direct, AlertAlarm, Dansikring Direct, Falck Alarms, Mediaveil, TeleAtlantic, and NorAlarm, among others.

Company Specialties:

• Professional monitoring
• Smart alarms
• Home security
• Growth
• International
• R&D
• IT
• Customer-centric
• Entrepreneurial
• Innovation

Company Website: http://www.verisure.com

ASSUMPTION: Verisure's extensive global presence and diverse brand portfolio offer numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and progression within the marketing department and the broader organization.

Reporting Structure: The Trade Marketing Coordinator will report directly to the Head of Trade Marketing.

Work Arrangement: This is an on-site role based at Verisure's headquarters in Antony, France. However, some flexibility may be available for remote work, depending on the specific needs of the role and the candidate's circumstances.

Growth Opportunities:

• Progression within the marketing department
• Expansion into other areas of the business, such as sales or customer service
• International assignments, given Verisure's global presence

ASSUMPTION: Successful candidates will have the opportunity to grow both personally and professionally within Verisure's dynamic and expanding organization.

🌍 Location & Work Environment

Office Type: Verisure's headquarters in Antony, France, is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Antony, France (with additional offices in various countries across Europe and Latin America)

Geographic Context:

• Antony is a suburb of Paris, located approximately 10 kilometers southwest of the city center.
• The region is well-connected by public transportation, with easy access to the RER B train line.
• Antony offers a mix of urban and suburban living, with numerous amenities and recreational opportunities nearby.

Work Schedule: Full-time (35 hours/week) with flexibility, depending on the specific needs of the role and the candidate's availability.

ASSUMPTION: The role's on-site nature allows for better collaboration and integration with Verisure's teams and resources. However, some flexibility may be available for remote work, depending on the specific needs of the role and the candidate's circumstances.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with the department head or another senior team member
• Background check and offer extension

Key Assessment Areas:

• Organizational skills and attention to detail
• Analytical skills and problem-solving abilities
• Communication and interpersonal skills
• Adaptability and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Be prepared to discuss your motivation for pursuing a career in marketing and your long-term career goals
• Research Verisure's company culture and values to demonstrate your fit for the organization

ATS Keywords: Trade Marketing, Event Management, Project Management, Marketing Intern, Marketing Coordinator, Prescription Program, Customer Centric, Entrepreneurial, Innovation

ASSUMPTION: The application process may vary depending on the specific needs of the role and the candidate's background. Successful candidates will demonstrate strong organizational skills, analytical prowess, and a strong cultural fit with Verisure's values and mission.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Event management platforms (e.g., Eventbrite, Cvent)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's background and the team's needs. Successful candidates will have a strong proficiency in Microsoft Office Suite and be willing to learn and adapt to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Entrepreneurial
• Innovation
• Winning as a team
• Trust and responsibility

Work Style:

• Collaborative and supportive team environment
• Fast-paced and dynamic, with a strong focus on results and continuous improvement
• Empowered and autonomous, with a high degree of ownership and accountability

Self-Assessment Questions:

• How do you align with Verisure's customer-centric approach, and how have you demonstrated this in previous roles or projects?
• How do you handle working in a fast-paced, dynamic environment, and what strategies do you use to manage multiple priorities and tight deadlines?
• How do you approach continuous learning and professional development, and how have you applied this in your previous roles or projects?

ASSUMPTION: Successful candidates will demonstrate a strong alignment with Verisure's values and work style, with a clear understanding of the company's mission and commitment to its customers.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Working in a fast-paced, dynamic environment with tight deadlines
• Adapting to changes in priorities and workflows
• Navigating a large, diverse organization with numerous departments and teams

ASSUMPTION: The role may present challenges related to time management, adaptability, and navigating a large, complex organization. Successful candidates will possess strong organizational skills, excellent communication, and the ability to thrive in a dynamic environment.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on trade marketing and event management, rather than traditional marketing or sales roles.
• Industry-specific context: Verisure operates in the consumer services sector, with a focus on home security and smart alarms.
• Career path comparison: This role offers opportunities for growth and progression within the marketing department and the broader organization, with potential for international assignments and expansion into other areas of the business.

ASSUMPTION: This role offers unique opportunities for growth and development within Verisure's dynamic and expanding organization. Successful candidates will have the chance to gain valuable experience in trade marketing and event management, with the potential to expand their skills and advance their careers within the company.

📝 Sample Projects

• Managing a trade fair or salon event, including coordination with sales teams, cross-functional teams, and external providers, as well as analyzing performance metrics and implementing improvements
• Developing and executing a prescription program campaign, including animating the program among commercial field teams, launching campaigns targeting prescribers, managing the advantages boutique, and monitoring prescribers' invoices and points files
• Managing a project to develop and optimize performance on key levers, including conducting research, analyzing data, and implementing strategic initiatives

ASSUMPTION: These sample projects provide a snapshot of the responsibilities and challenges associated with the Trade Marketing Coordinator role. Successful candidates will possess the skills and experience necessary to excel in these areas and contribute to Verisure's ongoing success.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the broader marketing department and the organization as a whole?
• What opportunities are there for growth and development within the marketing department and the broader organization?
• How does Verisure support work-life balance for its employees, particularly for interns and entry-level positions?
• What are the key challenges facing the marketing department and the organization as a whole, and how can this role contribute to addressing them?

ASSUMPTION: Asking these questions will help you better understand the role's expectations, the organization's culture, and the opportunities for growth and development within Verisure.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for your interview by researching Verisure's company culture and values, and practicing common interview questions and your responses
• If selected, be prepared to provide references and complete a background check
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.