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ALTERNANCE – MARKETING FOOD GLOBAL (H/F)

Lesaffre
Full-time
On-site
Maisons-Alfort, Île-de-France, France
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: ALTERNANCE – MARKETING FOOD GLOBAL (H/F)

πŸ”Ή Company: Lesaffre

πŸ”Ή Location: Maisons-Alfort, Île-de-France, France

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 6, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the Global Food Marketing Department in operational tasks
  • Analyzing market trends and product campaigns
  • Updating and optimizing the digital ecosystem
  • Maintaining the brand center and coordinating with regional teams

ASSUMPTION: This role is designed to provide practical marketing experience, focusing on digital marketing, communication, and market research.

πŸ“‹ Key Responsibilities

βœ… Conduct market trend analysis and product campaign management

βœ… Update and optimize the digital ecosystem, including the website, portal, and marketing automation tool

βœ… Maintain and develop the brand center, ensuring brand consistency

βœ… Renew internal and external training supports

βœ… Follow up on KPIs for global and regional campaigns

βœ… Coordinate with regional teams and maintain a high level of organization

ASSUMPTION: The role may involve some travel for regional coordination and market research.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communication, or a related field

Experience: Previous internship or relevant project experience in marketing, communication, or market research

Required Skills:

  • Strong analytical and organizational skills
  • Excellent written and verbal communication skills in French and English
  • Proficient in Microsoft Office Suite (Excel, PowerPoint)
  • Basic understanding of digital marketing and SEO principles
  • Ability to work independently and in a team environment

Preferred Skills:

  • Knowledge of the food ingredients industry
  • Experience with marketing automation tools
  • Familiarity with HTML and CSS

ASSUMPTION: A background in technical or scientific fields related to food ingredients would be an asset but is not required.

πŸ’° Compensation & Benefits

Salary Range: €1,500 - €2,000 per month (based on French internship standards for marketing roles)

Benefits:

  • Restaurant d'entreprise

Working Hours: Full-time (35 hours/week)

ASSUMPTION: The salary range is an estimate based on French internship standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Lesaffre is a global leader in fermentation, operating in the food and beverage manufacturing industry. They focus on baking, biotechnologies, health care, and research & development.

Company Size: Lesaffre is a large company with over 10,000 employees worldwide, offering a diverse and international work environment.

Founded: 1853

Company Description:

  • Lesaffre is committed to exploring the potential of microorganisms to nourish a growing population healthily and sustainably
  • The company operates globally, with a strong presence in Europe, Asia, and the Americas
  • Lesaffre values innovation, collaboration, and sustainability in its operations and products

Company Specialties:

  • Baking
  • Biotechnologies
  • Health care
  • Food industry
  • Research & Development

Company Website: http://www.lesaffre.com

ASSUMPTION: Lesaffre's focus on fermentation and sustainability makes it an attractive employer for candidates interested in innovative and impactful work.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or early-career professionals seeking to gain practical marketing experience.

Reporting Structure: The intern will report directly to the Global Digital Marketing Officer within the Global Food Marketing Department.

Work Arrangement: The internship is full-time, with a minimum duration of one year, starting in September 2025.

Growth Opportunities:

  • Upon successful completion of the internship, there may be opportunities for full-time employment within the company
  • The role offers exposure to various aspects of marketing, providing a strong foundation for a career in the field
  • Lesaffre's global presence offers opportunities for international career development

ASSUMPTION: The internship may lead to a permanent position, depending on the candidate's performance and the company's needs.

🌍 Location & Work Environment

Office Type: Lesaffre's Maisons-Alfort office is a modern, collaborative workspace with a mix of open-plan and private work areas.

Office Location(s): Maisons-Alfort, France

Geographic Context:

  • Maisons-Alfort is located in the eastern suburbs of Paris, with easy access to public transportation (RER D and MΓ©tro ligne 8)
  • The area offers a mix of urban and suburban living, with numerous parks, shops, and restaurants nearby
  • Paris, with its rich cultural and historical attractions, is easily accessible for leisure activities

Work Schedule: The intern will work standard business hours, Monday to Friday, with occasional flexibility for project demands.

ASSUMPTION: The work environment is dynamic and multicultural, reflecting Lesaffre's global presence and commitment to diversity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and relevant team members
  • Background check and reference verification

Key Assessment Areas:

  • Analytical and problem-solving skills
  • Communication and interpersonal skills
  • Cultural fit and alignment with Lesaffre's values
  • Technical skills related to marketing and digital platforms

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
  • Demonstrate your understanding of Lesaffre's mission and values in your application materials
  • Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability

ATS Keywords: Marketing, Food, Global, Digital, Communication, Market Research, SEO, Brand Management, English, French

ASSUMPTION: Lesaffre uses an Applicant Tracking System (ATS) to manage job applications, so incorporating relevant keywords into your resume can improve your chances of being shortlisted.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint)
  • Marketing automation tools (e.g., HubSpot, Marketo)
  • SEO tools (e.g., Google Analytics, SEMrush)
  • Content management systems (CMS) and website platforms (e.g., WordPress, Drupal)

ASSUMPTION: Familiarity with these tools is not required but may be an asset for the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Sustainability
  • Expertise
  • Responsibility

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Results-driven and focused on continuous improvement

Self-Assessment Questions:

  • How do you align with Lesaffre's commitment to sustainability and innovation?
  • Describe a time when you had to adapt to a new work environment or team dynamic
  • How do you approach problem-solving and decision-making in a collaborative setting?

ASSUMPTION: Lesaffre values candidates who demonstrate a strong cultural fit, with a focus on innovation, collaboration, and sustainability.

⚠️ Potential Challenges

  • The role may require occasional travel for regional coordination and market research
  • Working in a global company may present language barriers and cultural differences
  • The internship may involve working on multiple projects simultaneously, requiring strong organizational skills
  • The fast-paced work environment may present challenges for candidates who prefer a slower pace or more structured work setting

ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other marketing internships but focuses specifically on the global food market and digital marketing
  • Compared to other marketing roles, this internship offers a broader scope of responsibilities and the opportunity to work on global campaigns
  • This role may lead to career progression in marketing, with opportunities for full-time employment and international assignments

ASSUMPTION: This role offers a unique opportunity to gain global marketing experience in the food industry, with a focus on digital marketing and communication.

πŸ“ Sample Projects

  • Conducting market research and trend analysis for a new product launch
  • Developing and implementing a social media campaign to promote an existing product line
  • Updating the company's brand center and ensuring brand consistency across digital platforms

ASSUMPTION: These projects are designed to provide practical marketing experience and help the intern develop essential skills for their career.

❓ Key Questions to Ask During Interview

  • How does this role contribute to Lesaffre's overall mission and goals?
  • What opportunities are there for professional development and growth within the company?
  • How does the Global Food Marketing Department collaborate with other departments and teams within Lesaffre?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Lesaffre support work-life balance for its employees?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
  • Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
  • Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.