ALTERNANCE - Marketing Produits H/F

📌 Core Information

🔹 Job Title: ALTERNANCE - Marketing Produits H/F

🔹 Company: Hitachi

🔹 Location: Vélizy-Villacoublay, Île-de-France, France (On-Site)

🔹 Job Type: Full-Time, Intern

🔹 Category: Marketing

🔹 Date Posted: 2025-07-28

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Contributing to the creation of communication materials and the update of the website
• Designing impactful presentations and creating visual elements to clarify technical concepts
• Working in a dynamic and multicultural environment
• Gaining practical experience in marketing and communication within the rail industry

ASSUMPTION: This role is part of a marketing and product policy department, focusing on internal communication and design tasks. It's ideal for students seeking practical experience in marketing and communication.

📋 Key Responsibilities

✅ Participate in the creation of communication materials (videos, brochures, newsletters, publications LinkedIn, fiches produits)

✅ Contribute to the update of the website

✅ Design clear, impactful, and professional PowerPoint presentations for commercial and technical supports

✅ Work on the graphic formatting of client presentations and product demonstrations

✅ Create visual elements (illustrations, schemas, pictograms) to clarify technical concepts

✅ Maintain visual coherence with the company's graphic charter

ASSUMPTION: These responsibilities require strong communication skills, creativity, and attention to detail. They also involve working with technical content, so an ability to understand and simplify complex information is beneficial.

🎯 Required Qualifications

Education: Student in Bachelor or Master programs related to marketing, communication, design graphique, or equivalent

Experience: None specified, but this is an internship position

Required Skills:

• Proficiency in PowerPoint - ability to structure and design presentations
• Graphic design skills
• Good understanding of digital marketing
• Ability to simplify technical subjects (a plus)
• Fluency in English

Preferred Skills:

• Curiosity for technical and industrial subjects
• Ability to synthesize and highlight information

ASSUMPTION: While not explicitly stated, strong communication skills, creativity, and attention to detail are highly valued for this role.

💰 Compensation & Benefits

Salary Range: As this is an internship, the salary is not specified. However, interns in France typically receive a stipend, with the minimum being around €580 per month (as of 2023).

Benefits:

• Gain practical experience in a multinational company
• Work in a multicultural environment
• Opportunity to learn about the rail industry

Working Hours: Full-time, with standard office hours

ASSUMPTION: While not explicitly stated, interns can expect to work standard office hours, with the possibility of flexibility depending on the team and project.

📌 Applicant Insights

🔍 Company Context

Industry: Hitachi Rail operates in the rail industry, focusing on signaling systems, integrated communication, and supervision for both mainlines and urban transport.

Company Size: Hitachi Rail is part of the larger Hitachi Group, which has over 10,000 employees worldwide. This means applicants can expect a structured internship program and opportunities for growth.

Founded: Hitachi was founded in 1910, with Hitachi Rail being a more recent addition to the group.

Company Description:

• Hitachi Rail develops, installs, and maintains signaling systems and integrated communication solutions for the rail industry
• The company operates globally, with a strong presence in Europe
• Hitachi Rail is committed to innovation and sustainability, aiming to improve mobility and connectivity worldwide

Company Specialties:

• Rail signaling systems
• Integrated communication and supervision systems
• Maintenance and support services

Company Website: Hitachi Rail Website

ASSUMPTION: Hitachi Rail is a well-established company in the rail industry, offering interns the opportunity to work on significant projects and gain valuable experience.

📊 Role Analysis

Career Level: This is an entry-level position, ideal for students seeking practical experience in marketing and communication.

Reporting Structure: The intern will report directly to the Marketing & Product Policy department.

Work Arrangement: This is an on-site position, with the possibility of remote work depending on the team and project.

Growth Opportunities:

• Gain practical experience in marketing and communication
• Learn about the rail industry and Hitachi's operations
• Potential full-time employment after the internship, depending on performance and business needs

ASSUMPTION: While not explicitly stated, interns can expect to gain practical experience and learn about the rail industry. There may also be opportunities for growth within the company.

🌍 Location & Work Environment

Office Type: The office is located in Vélizy-Villacoublay, France, and is a modern, multicultural workspace.

Office Location(s): Vélizy-Villacoublay, Île-de-France, France

Geographic Context:

• Vélizy-Villacoublay is a suburb of Paris, located in the western part of the Île-de-France region
• The area is well-connected by public transportation, with easy access to Paris and other nearby cities
• The region offers a mix of urban and natural environments, with plenty of cultural and recreational activities

Work Schedule: Full-time, with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM)

ASSUMPTION: The work environment is multicultural and dynamic, with a focus on collaboration and innovation. The office is located in a suburban area with easy access to public transportation and nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Background check (if applicable)

Key Assessment Areas:

• Communication skills
• Creativity and design skills
• Understanding of marketing and digital marketing
• Ability to work with technical content

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Showcase your portfolio or examples of your work, if applicable
• Prepare questions about the role, the team, and the company to demonstrate your interest

ATS Keywords: Marketing, communication, graphic design, PowerPoint, digital marketing, internship, rail industry, Hitachi Rail

ASSUMPTION: The application process is likely to be competitive, with a focus on communication skills, creativity, and relevant experience. Applicants should tailor their application materials to highlight these qualities.

🛠️ Tools & Technologies

• PowerPoint
• Graphic design software (e.g., Adobe Creative Suite, Sketch, Figma)
• Content management systems (for website updates)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and project. However, proficiency in PowerPoint and graphic design software is essential for this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Sustainability
• Collaboration
• Integrity
• Diversity and Inclusion

Work Style:

• Dynamic and multicultural environment
• Focus on collaboration and innovation
• Opportunities for growth and learning

Self-Assessment Questions:

• Do I have strong communication skills and the ability to work with technical content?
• Am I comfortable working in a dynamic, multicultural environment?
• Do I have a strong interest in marketing and the rail industry?

ASSUMPTION: Applicants should assess their fit with the company's values and work style, as well as their interest in marketing and the rail industry.

⚠️ Potential Challenges

• Working with technical content may require learning new concepts and terminology
• The role may involve tight deadlines and a fast-paced work environment
• As an intern, the role may be less autonomous, with a focus on supporting the team's priorities
• The company is large and multicultural, which may present communication challenges

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for learning and growth.

📈 Similar Roles Comparison

• This role is similar to other marketing internships, but with a focus on the rail industry
• Unlike some marketing roles, this position involves working with technical content and creating visual elements to clarify complex concepts
• This internship offers the opportunity to gain practical experience in a multinational company and learn about the rail industry

ASSUMPTION: Applicants should compare this role to other marketing internships, considering the unique aspects of working in the rail industry and the opportunity to gain industry-specific experience.

📝 Sample Projects

• Creating a marketing campaign for a new signaling system
• Designing a presentation for a product demonstration at an industry event
• Updating the company's website with new content and visuals

ASSUMPTION: These sample projects illustrate the range of tasks the intern may be responsible for, from communication and design to technical content and website updates.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the broader marketing and communication strategy for Hitachi Rail?
• What opportunities are there for learning and growth within the company?
• How does Hitachi Rail support the professional development of its interns?
• What is the team structure and dynamic like within the Marketing & Product Policy department?

ASSUMPTION: These questions demonstrate an interest in the role, the team, and the company, while also addressing practical concerns about the internship and career growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Hitachi Rail careers page
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare questions about the role, the team, and the company to demonstrate your interest
• Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.