📌 Core Information
🔹 Job Title: Alternance - Traffic Acquisition project assistant(e) – 3 divisions Europe – Octobre 2025
🔹 Company: CHANEL
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-time, Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-04-03
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting the Traffic Acquisition Project Manager in various missions and projects across European media teams
- Optimizing traffic levers with a performance objective
- Coordinating media campaigns and analyzing performance metrics
- Collaborating with countries and media agencies across Europe
- Conducting market research and SEO optimization
ASSUMPTION: This role requires strong analytical skills, proficiency in English for international collaboration, and a solid understanding of digital media and performance metrics.
📋 Key Responsibilities
✅ Assist the Traffic Acquisition Project Manager in various missions and projects across European media teams
✅ Optimize traffic levers with a performance objective
✅ Coordinate media campaigns and analyze performance metrics
✅ Conduct market research and SEO optimization
✅ Collaborate with countries and media agencies across Europe
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong organizational skills to manage multiple projects and stakeholders.
🎯 Required Qualifications
Education: Currently enrolled in a marketing or new technologies program
Experience: None specified (entry-level role)
Required Skills:
- Familiarity with digital media and performance metrics
- Strong analytical skills
- Proficiency in English
- Ability to work in a matrix organization
Preferred Skills:
- Familiarity with audience measurement tools like Google Analytics
- Knowledge of SEO best practices
ASSUMPTION: While not explicitly stated, a basic understanding of marketing KPIs and digital media trends is expected for this role.
💰 Compensation & Benefits
Salary Range: Industry standard for entry-level marketing internships in Paris, France: €1,200 - €1,500 per month (gross)
Benefits:
- Gain valuable work experience in a luxury retail environment
- Opportunity to work on international projects
- Possibility of full-time employment after the internship
Working Hours: Full-time (35 hours/week), with flexibility for project needs
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing internships in Paris, France.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Luxury Goods and Jewelry
Company Size: 10,001+ employees (global), with a significant presence in Paris
Founded: 1910, with a rich history and iconic status in the fashion and luxury goods industry
Company Description:
- World leader in creating, manufacturing, and distributing luxury products
- Offers a wide range of products, including Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewelry, and Watches
- Promotes arts, culture, and creativity, and invests in research & development, sustainability, and innovation
Company Specialties:
- Luxury fashion and accessories
- Fragrances and beauty products
- Jewelry and watches
Company Website: http://www.chanel.com
ASSUMPTION: Chanel's global presence and iconic status in the luxury goods industry offer unique opportunities for professional growth and exposure to international markets.
📊 Role Analysis
Career Level: Entry-level (internship)
Reporting Structure: Reports directly to the Traffic Acquisition Project Manager
Work Arrangement: Full-time, on-site, with a 12-month duration starting from mid/end of September 2025
Growth Opportunities:
- Potential full-time employment after the internship
- Exposure to international projects and cross-functional collaboration
- Possibility to work on high-impact projects with significant business impact
ASSUMPTION: This internship offers a unique opportunity to gain valuable work experience in a prestigious luxury retail environment and contribute to high-impact projects.
🌍 Location & Work Environment
Office Type: Upscale, luxury retail environment
Office Location(s): Paris, France
Geographic Context:
- Paris is a global hub for fashion, luxury goods, and culture
- Chanel's headquarters in Paris offer a vibrant and dynamic work environment
- The office is located in the prestigious Champs-Élysées area
Work Schedule: Full-time (35 hours/week), with flexibility for project needs
ASSUMPTION: Working in Chanel's Paris headquarters provides a unique opportunity to be part of a prestigious and iconic luxury retail brand in a vibrant and dynamic city.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Proficiency in English and ability to work in an international context
- Understanding of digital media and performance metrics
- Cultural fit with Chanel's values and work environment
Application Tips:
- Highlight relevant coursework, projects, or extracurricular activities that demonstrate your analytical skills and interest in digital media
- Tailor your resume and cover letter to emphasize your understanding of Chanel's business and the role's requirements
- Prepare for behavioral and situational interview questions that assess your problem-solving skills, teamwork, and adaptability
ATS Keywords: Traffic Acquisition, Media Campaigns, Performance Analysis, SEO Optimization, Digital Media, KPI Tracking, Market Research, Audience Measurement, Collaboration, Communication, Analytical Skills, Project Coordination, Brief Writing, Reporting, International Collaboration, Digital Marketing
ASSUMPTION: Chanel's recruitment process is competitive, and applicants should demonstrate a strong understanding of the role's requirements and the company's values.
🛠️ Tools & Technologies
- Google Analytics
- SEO optimization tools (e.g., SEMrush, Ahrefs)
- Media planning and buying platforms (e.g., Google Ads, Facebook Ads)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is not required but may be an advantage for applicants.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Excellence and craftsmanship
- Integrity and respect
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have a strong interest in digital media and performance metrics?
- Are you comfortable working in an international and matrix organization?
- Do you possess strong analytical skills and the ability to work with data?
ASSUMPTION: Applicants should assess their fit with Chanel's values and work style to ensure a successful and fulfilling internship experience.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment with tight deadlines
- Managing multiple projects and stakeholders across different countries
- Adapting to a matrix organization and working in an international context
- Balancing academic responsibilities with the demands of a full-time internship
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is unique in its focus on traffic acquisition and performance optimization across multiple European divisions
- Similar roles may be found in other luxury retail or fashion companies, with a focus on digital marketing or media planning
- This internship offers a unique opportunity to work on international projects and gain exposure to a prestigious luxury brand
ASSUMPTION: Applicants should consider the unique aspects of this role and the opportunities it offers for professional growth and development.
📝 Sample Projects
- Analyzing the performance of media campaigns across multiple European divisions
- Conducting market research on digital media trends and consumer behavior
- Optimizing SEO strategies for Chanel's websites and e-commerce platforms
ASSUMPTION: These projects are representative of the types of tasks and responsibilities that the intern may be expected to undertake during their internship.
❓ Key Questions to Ask During Interview
- How does this role contribute to Chanel's overall business strategy and objectives?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the Traffic Acquisition team collaborate with other departments and divisions within Chanel?
- What opportunities are there for professional development and growth during this internship?
- How does Chanel support work-life balance for its employees and interns?
ASSUMPTION: These questions demonstrate a proactive and engaged approach to understanding the role and the company's culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your analytical skills, interest in digital media, and understanding of the role's requirements
- Prepare for the interview by researching Chanel's business, values, and culture, and practicing your responses to common interview questions
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
