Analista de Marketing Hematologia

📌 Core Information

🔹 Job Title: Analista de Marketing Hematologia

🔹 Company: Eli Lilly and Company

🔹 Location: São Paulo, São Paulo, Brazil

🔹 Job Type: Full-Time

🔹 Category: Pharmaceuticals

🔹 Date Posted: 2025-04-16

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Working on one of Lilly's most important current portfolio launches in Onco-Hematology
• Collaborating with cross-functional teams, including medical, sales, and other multifunctional teams
• Developing and implementing marketing strategies for the launch of Jaypirce in the LLC indication
• Managing the product's operational expenses (Opex) and supporting the forecast process
• Monitoring and analyzing key performance indicators (KPIs) and metrics for the brand

ASSUMPTION: This role requires strong project management, analytical, and communication skills to successfully coordinate multiple teams and projects.

📋 Key Responsibilities

✅ Prepare for the launch of Jaypirce in the LLC indication, reporting directly to the Brand Manager

✅ Support the development and implementation of the brand's marketing plan and strategy

✅ Develop promotional campaigns, materials, and sales force action plans

✅ Plan and coordinate national and international events

✅ Monitor and manage the product's operational expenses (Opex) and support the forecast process

✅ Interface with internal and external teams, coordinating area projects

✅ Monitor and analyze brand execution and performance metrics

✅ Support the sales force and engage with territorial leaders (TLs)

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong organizational skills to manage multiple projects and deadlines.

🎯 Required Qualifications

Education: Degree in Marketing, Administration, Pharmacy, Publicity, or related fields

Experience: Previous experience in the hematology market with high-cost products is desirable but not required

Required Skills:

• Problem-solving and analytical skills
• Creative and strategic thinking
• Cross-functional networking and influence
• Strong interpersonal skills
• Winning mindset
• Cross-functional leadership
• Written and verbal communication skills

Preferred Skills:

• Advanced English proficiency
• Intermediate Excel skills

ASSUMPTION: While not explicitly stated, it is assumed that candidates should have strong proficiency in Microsoft Office Suite, particularly Excel and PowerPoint, to effectively manage projects and data.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Brazil typically falls between BRL 60,000 and BRL 90,000 per year, based on experience and qualifications. This estimate is based on market research and may vary depending on individual performance and company discretion.

Benefits:

• Competitive benefits package, including health, dental, and vision insurance
• Retirement savings plans and employee stock purchase plans
• Generous time-off policies, including vacation, sick leave, and holidays
• Employee assistance programs and wellness resources
• Tuition assistance and professional development opportunities

Working Hours: Full-time position with standard working hours, typically Monday through Friday, 9:00 AM to 6:00 PM, with flexibility based on business needs and team requirements.

ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on individual performance and company discretion. Actual compensation will be determined based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Eli Lilly and Company operates in the pharmaceutical manufacturing industry, focusing on developing and marketing pharmaceutical drugs and biotechnology products.

Company Size: With over 10,000 employees, Lilly is a large organization that offers numerous opportunities for career growth and development. Working in a large company can provide access to diverse resources and expertise, as well as structured career paths and training programs.

Founded: Eli Lilly and Company was founded in 1876 by Colonel Eli Lilly. The company has a rich history and a strong commitment to improving the lives of people around the world through innovative medicines and healthcare solutions.

Company Description:

• Lilly is a global healthcare leader dedicated to discovering and developing life-changing medicines for people around the world
• The company focuses on areas of high unmet medical need, including diabetes, cancer, autoimmunity, and infectious diseases
• Lilly is committed to fostering an inclusive and diverse work environment that values the unique perspectives and backgrounds of its employees

Company Specialties:

• Pharmaceutical development
• Pharmaceuticals
• Biotech and biopharmaceuticals

Company Website: http://www.lilly.com/

ASSUMPTION: Eli Lilly and Company is a well-established and reputable pharmaceutical company with a strong global presence and a commitment to improving patient outcomes through innovative medicines.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring several years of relevant experience in marketing or a related field. The position offers opportunities for growth and development within the company's marketing department.

Reporting Structure: The Analista de Marketing Hematologia reports directly to the Brand Manager, who oversees the marketing efforts for the company's hematology portfolio.

Work Arrangement: This is an on-site position, requiring the employee to work from Lilly's office in São Paulo, Brazil. However, the company may offer flexible work arrangements, such as hybrid or remote work, depending on business needs and individual circumstances.

Growth Opportunities:

• Progression to a senior marketing role within the hematology portfolio or other therapeutic areas
• Expanding responsibilities and leading cross-functional teams on marketing projects
• Developing expertise in the hematology market and becoming a subject matter expert within the company

ASSUMPTION: This role offers opportunities for career growth and development within the company's marketing department, with the potential to take on more senior responsibilities as the candidate gains experience and demonstrates strong performance.

🌍 Location & Work Environment

Office Type: Lilly's office in São Paulo, Brazil, is a modern and collaborative workspace designed to foster innovation and creativity. The office features open-plan workspaces, meeting rooms, and breakout areas for employees to use.

Office Location(s): Lilly's São Paulo office is located in the Brooklin neighborhood, offering easy access to public transportation and nearby amenities.

Geographic Context:

• São Paulo is the largest city in Brazil and the Americas, with a population of over 12 million people
• The city is a major economic hub and a center for finance, culture, and entertainment in Latin America
• São Paulo offers a diverse range of neighborhoods, each with its unique character and attractions

Work Schedule: The standard workweek is Monday through Friday, with core hours from 9:00 AM to 6:00 PM. However, the work schedule may vary depending on business needs and team requirements.

ASSUMPTION: Working in São Paulo offers candidates the opportunity to live and work in a vibrant, multicultural city with a rich history and a thriving economy. The city's diverse neighborhoods and cultural attractions make it an exciting place to call home.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Lilly careers website
• Phone or video screening with the hiring manager or a member of the HR team
• In-person or virtual interview with the hiring manager and other team members
• Final interview with the Brand Manager or another senior leader within the marketing department

Key Assessment Areas:

• Problem-solving and analytical skills
• Creative and strategic thinking
• Cross-functional networking and influence
• Interpersonal skills and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of the hematology market and Lilly's products in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving, communication, and teamwork skills

ATS Keywords: Marketing, Hematology, Pharmaceuticals, Brand Management, Product Launch, Cross-Functional Teams, Problem-Solving, Analytical Skills, Creative Thinking, Strategic Planning, Sales Force Action Plans, Event Planning, Operational Expenses (Opex), Forecasting, Key Performance Indicators (KPIs), Metrics, Sales Support, Territorial Leaders (TLs)

ASSUMPTION: Applicants should focus on demonstrating their relevant experience and skills in their application materials and be prepared to discuss their qualifications and fit for the role in the interview process.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint, Word)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
• Event planning and management tools (e.g., Cvent, Eventbrite)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's preferences and the company's standard practices. However, strong proficiency in Microsoft Office Suite is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Uphold the highest ethical standards in all actions and decisions
• Excellence: Pursue the highest level of quality and performance in all endeavors
• Customer Focus: Understand and meet the needs of our customers
• Diversity: Value and leverage the unique skills, experiences, and perspectives of our employees
• Innovation: Foster a culture of creativity and continuous learning
• One Lilly: Work collaboratively and inclusively across the organization

Work Style:

• Collaborative: Work closely with cross-functional teams to achieve common goals
• Adaptable: Embrace change and respond quickly to new challenges and opportunities
• Data-driven: Use data and analytics to inform decision-making and measure performance
• Customer-focused: Prioritize the needs and preferences of our customers in all actions

Self-Assessment Questions:

• How do your personal values align with Lilly's company values?
• How have you demonstrated your ability to work effectively with cross-functional teams in previous roles?
• How do you approach learning new tools and technologies to improve your performance and contribute to the team's success?

ASSUMPTION: Applicants should carefully consider how their personal values, work style, and experiences align with Lilly's company values and the requirements of this role to ensure a strong cultural fit.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Balancing the needs and priorities of different stakeholders, including internal teams, external partners, and customers
• Adapting to changes in the market, regulatory environment, or company priorities
• Working in a fast-paced and dynamic industry with tight deadlines and high expectations

ASSUMPTION: This role may present challenges related to project management, stakeholder communication, and adaptability in a fast-paced and dynamic work environment.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses specifically on the hematology portfolio and requires a deep understanding of the onco-hematology market and its unique challenges
• This role offers the opportunity to work on a high-profile product launch and gain experience in the pharmaceutical industry
• Career progression in this role may involve expanding responsibilities within the hematology portfolio or transitioning to other therapeutic areas within the company

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a focus on the hematology market and the chance to work on a high-profile product launch.

📝 Sample Projects

• Developing and executing a promotional campaign to launch Jaypirce in the LLC indication
• Planning and coordinating an international medical conference to showcase Lilly's hematology portfolio
• Analyzing sales data and market trends to inform marketing strategies and tactics

ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role, highlighting the importance of strong analytical, creative, and project management skills.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the broader marketing strategy for Lilly's hematology portfolio?
• What opportunities are there for professional development and growth within the marketing department?
• How does Lilly support work-life balance for its employees?
• What is the team's approach to collaboration and communication, both within the marketing department and with other cross-functional teams?

ASSUMPTION: These interview questions are designed to help applicants better understand the role's priorities, fit within the organization, and opportunities for growth and development, as well as the company's approach to work-life balance and collaboration.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://lilly.wd5.myworkdayjobs.com/LLY/job/Brazil-So-Paulo/Analista-de-Marketing-Hematologia_R-84980-1
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral interview questions that focus on your problem-solving, communication, and teamwork skills
• Research Lilly's products and the hematology market to demonstrate your understanding of the company and the industry
• Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.