📌 Core Information
🔹 Job Title: Analista de Marketing Jr.
🔹 Company: Minor International
🔹 Location: São Paulo, São Paulo, Brazil
🔹 Job Type: Tempo integral
🔹 Category: Hospitality
🔹 Date Posted: 2025-04-07
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Marketing and communication for various hotel brands in Brazil
- Campaign management and coordination with PR agencies
- Social media management and content creation
- Report development and event organization
ASSUMPTION: This role requires a strong understanding of marketing principles and digital platforms, as well as excellent communication skills in Portuguese.
📋 Key Responsibilities
✅ Develop and maintain marketing and communication strategies for hotel brands in Brazil
✅ Coordinate and manage marketing campaigns and projects
✅ Collaborate with PR agencies and other stakeholders to develop promotional materials
✅ Oversee and manage social media profiles, creating engaging content and analyzing metrics
✅ Develop monthly reports on marketing activities and performance
✅ Participate in operational activities as required
✅ Support event organization and management
ASSUMPTION: This role involves a mix of strategic planning, creative content development, and analytical reporting, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Degree in Marketing, Advertising, or related fields
Experience: 0-2 years of experience in marketing or related fields
Required Skills:
- Excellent communication skills in Portuguese (fluency in English and Spanish is a plus)
- Strong knowledge of marketing principles and digital platforms
- Proficient in Microsoft Office Suite and social media management tools
- Excellent organizational skills and attention to detail
- Strong analytical skills and ability to develop reports
Preferred Skills:
- Familiarity with hotel industry and hotel brands
- Experience with CRM software and marketing automation tools
- Fluency in additional languages
ASSUMPTION: Candidates with experience in hospitality or related industries may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this position is not provided. However, based on industry standards for a Junior Marketing Analyst in Brazil, the estimated salary range is R$ 3,000 - R$ 5,000 per month.
Benefits:
- Medical Insurance
- Dental Insurance
- Life Insurance
- Transportation Allowance
- Food Allowance
- On-site Meals
- Uniform
- Special Rates for Accommodation Services
Working Hours: Monday to Friday, 8:00 AM to 6:00 PM
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality. Minor International operates a global portfolio of hotel brands, including Anantara, Avani, Elewana, NH, NH Collection, nhow, Oaks, and Tivoli.
Company Size: 10,001+ employees. As a large company, Minor International offers opportunities for career growth and development.
Founded: The company's founding date is not provided.
Company Description:
- Minor International is a global hospitality leader with a network of more than 560 hotels across six continents.
- The company drives growth through eight diverse hotel brands and a portfolio of related hospitality businesses.
- Minor Hotels is perpetually driven by an entrepreneurial spirit, creating better brands, businesses, and partnerships by focusing on what matters most to guests, team members, and partners.
Company Specialties:
- Hotel management
- Resort management
- Restaurant and bar operations
- Spa and wellness services
- River cruises and rail journeys
Company Website: http://www.minorhotels.com
ASSUMPTION: Minor International is a well-established hospitality company with a strong global presence and a diverse portfolio of hotel brands.
📊 Role Analysis
Career Level: Entry-level to Junior. This role is suitable for recent graduates or candidates with up to two years of experience in marketing or related fields.
Reporting Structure: The role reports directly to the Marketing Manager or a similar position within the company's marketing department.
Work Arrangement: On-site. The role requires working on-site at the company's headquarters in Bangkok, Thailand, or at one of its regional offices.
Growth Opportunities:
- Progression to senior marketing roles within the company
- Expansion of responsibilities and leadership opportunities
- Potential to work across multiple brands and regions within the company's global portfolio
ASSUMPTION: As a large hospitality company with a diverse portfolio of brands, Minor International offers strong growth opportunities for talented and motivated candidates.
🌍 Location & Work Environment
Office Type: Corporate headquarters. The role is based at the company's headquarters in Bangkok, Thailand, or at one of its regional offices.
Office Location(s): Bangkok, Thailand
Geographic Context:
- Bangkok is the capital and most populous city of Thailand, with a population of over 10 million people.
- The city is a major hub for international business and tourism, with a vibrant culture and diverse food scene.
- Bangkok is well-connected by public transportation, including the BTS Skytrain and MRT subway systems.
Work Schedule: Monday to Friday, 8:00 AM to 6:00 PM, with a one-hour lunch break.
ASSUMPTION: Working at Minor International's headquarters in Bangkok offers a dynamic and multicultural work environment, with opportunities to collaborate with team members from around the world.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the HR department
- On-site or virtual interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Marketing and communication skills
- Knowledge of marketing principles and digital platforms
- Analytical skills and ability to develop reports
- Organizational skills and attention to detail
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and hospitality experience
- Demonstrate your understanding of the hotel industry and the company's brands
- Showcase your creativity and problem-solving skills through relevant examples and case studies
- Prepare questions to ask the interviewer about the role, the team, and the company's growth plans
ATS Keywords: Marketing, communication, campaigns, social media, reporting, event management, hospitality, hotel brands, Portuguese, English, Spanish
ASSUMPTION: The application process for this role may involve assessments of both hard and soft skills, as well as a review of the candidate's cultural fit and alignment with company values.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, Mailchimp)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's marketing technology stack and the candidate's areas of focus.
👔 Cultural Fit Considerations
Company Values:
- Passion for growth
- Entrepreneurial spirit
- Focus on what matters most
- Better brands, businesses, and partnerships
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and team-oriented culture
- Opportunities for growth and development
- Strong focus on results and performance
Self-Assessment Questions:
- How do you align with the company's value of 'passion for growth'?
- How comfortable are you working in a dynamic and fast-paced environment?
- How do you approach continuous learning and professional development?
ASSUMPTION: Minor International values candidates who are passionate, driven, and committed to continuous learning and growth, as well as those who thrive in dynamic and collaborative work environments.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment may require strong adaptability and time management skills
- The role may involve working with multiple stakeholders and managing complex projects, requiring strong communication and organizational skills
- The company's global presence may require working with team members across different time zones and cultures
- The role may require occasional travel for events and conferences
ASSUMPTION: While the role offers exciting opportunities for growth and development, it also presents challenges that require strong skills and adaptability.
📈 Similar Roles Comparison
- Junior Marketing Analyst roles in hospitality may focus more on operational and tactical tasks, while this role offers a mix of strategic planning, creative content development, and analytical reporting
- Junior Marketing Analyst roles in other industries may have different reporting structures and work arrangements
- This role offers opportunities for career progression within a large, global hospitality company, while similar roles in smaller companies may have more limited growth potential
ASSUMPTION: While this role shares similarities with Junior Marketing Analyst roles in other industries, it also has unique aspects that make it well-suited for candidates interested in hospitality and global brands.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new hotel opening
- Creating and distributing monthly reports on marketing performance and key metrics
- Collaborating with PR agencies to develop and implement a crisis communication plan for a hotel property
ASSUMPTION: These sample projects illustrate the mix of strategic planning, creative content development, and analytical reporting required for this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the company's overall marketing strategy and growth plans?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and the company, and helps you assess the fit between your career goals and the opportunities available.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Minor Hotels Careers portal
- Tailor your resume and cover letter to highlight your marketing and hospitality experience, as well as your skills and qualifications for this role
- Prepare for the interview by researching the company, its brands, and its competitors, as well as by practicing common marketing and analytical interview questions
- Follow up with the hiring manager or HR department within one week of the interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
