🔹 Job Title: Analista de Marketing Performance Senior
🔹 Company: Despegar
🔹 Location: Timóteo, Minas Gerais, Brazil
🔹 Job Type: Full Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-28
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong focus on data-driven decision making and continuous optimization of marketing campaigns.
✅ Plan, execute, and optimize user acquisition campaigns for the Decolar app
✅ Manage investments and performance across key metasearch engines
✅ Analyze funnel data, LTV, and CAC to propose improvements and maximize ROI
✅ Develop A/B tests and growth strategies based on data
✅ Work collaboratively with BI, product, and agencies to ensure operational excellence
ASSUMPTION: The role requires a high level of autonomy and the ability to work independently while also collaborating effectively with cross-functional teams.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum of 3 years in marketing performance with a focus on app acquisition campaigns
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in both Portuguese and English is likely required for this role due to the company's regional presence and the need to collaborate with various teams.
Salary Range: Based on market research and the required experience level, the estimated salary range for this role in Brazil is R$ 8,000 - R$ 12,000 per month. This range may vary depending on the candidate's skills and experience.
Benefits:
Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM, with a 1-hour lunch break)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills, experience, and negotiation. The benefits listed are general and may not include all the benefits offered by the company.
Industry: Despegar is a leading Travel Technology Company committed to technological development since 1999, with the goal to create enriching travel experiences. They operate in the global $2 trillion travel market, with a primary focus on the $150 billion Latin American market.
Company Size: Despegar has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Despegar was founded in 1999 and has since expanded its offerings and presence across Latin America.
Company Description:
Company Specialties:
Company Website: https://www.despegar.com
ASSUMPTION: Despegar's extensive experience in the travel industry and commitment to technological development make it an attractive employer for professionals seeking to grow in a dynamic and innovative environment.
Career Level: This role is at the mid-senior level, requiring a balance of proven experience and the ability to grow professionally.
Reporting Structure: The role reports directly to the Growth Marketing team, with potential collaboration with BI, product, and agency teams.
Work Arrangement: This is an on-site position, with the possibility of hybrid or remote work arrangements depending on the company's policies and the candidate's needs.
Growth Opportunities:
ASSUMPTION: Despegar's regional presence and diverse offerings provide ample opportunities for career growth and development within the company.
Office Type: Despegar's office in Timóteo, Minas Gerais, Brazil, is a modern and collaborative workspace designed to foster innovation and creativity.
Office Location(s): Timóteo, Minas Gerais, Brazil
Geographic Context:
Work Schedule: The standard work schedule is Monday to Friday, from 9:00 AM to 6:00 PM, with a 1-hour lunch break. However, the work schedule may vary depending on the candidate's role and the company's policies.
ASSUMPTION: Despegar's office in Timóteo offers a dynamic and collaborative work environment, with opportunities for professional growth and development in a diverse and multicultural setting.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Performance, Campaign Management, Data Analysis, Google App Campaigns, Apple Search Ads, App Attribution, A/B Testing, ROI Optimization, Excel, Google Analytics, Looker, Power BI, Keyword Strategy, Bidding Strategies, User Acquisition, Growth Marketing
ASSUMPTION: Despegar's application process is likely to be competitive, and candidates should emphasize their relevant experience and skills to increase their chances of success.
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in marketing performance and user acquisition campaigns.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Despegar values candidates who are passionate about data-driven marketing, collaborative, and committed to continuous learning and improvement.
ASSUMPTION: The role may present challenges related to time management, prioritization, and adaptability in a fast-paced and dynamic work environment.
ASSUMPTION: This role offers unique opportunities for growth and development within the marketing performance field, with a focus on user acquisition campaigns and metasearch engine management.
ASSUMPTION: The role's sample projects are designed to showcase the candidate's ability to develop and execute data-driven marketing strategies, optimize performance, and maximize ROI.
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's priorities and challenges.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.