Analista de Marketing - Prazo Determinado 5 Meses

📌 Core Information

🔹 Job Title: Analista de Marketing - Prazo Determinado 5 Meses

🔹 Company: AstraZeneca

🔹 Location: Cotia, São Paulo, Brazil

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing marketing strategies for rare diseases, focusing on atypical hemolytic uremic syndrome (aHUS).
• Collaborating with cross-functional teams to maximize product potential.
• Leading the creation of promotional materials and campaigns, ensuring compliance with regulations.
• Monitoring campaign performance and proposing improvements.
• Working with the field force team for rare diseases (FV Raridades).
• Contributing to the organization of promotional events and congresses.
• Potentially leading marketing digital initiatives, email marketing, influencer actions, and disease awareness campaigns.

ASSUMPTION: This role requires a strong understanding of the pharmaceutical industry and rare diseases, as well as excellent analytical and communication skills.

📋 Key Responsibilities

✅ Participate and implement marketing strategies and tactics for the aHUS and rare diseases market.

✅ Plan and execute promotional campaigns in collaboration with the sales team and external partners.

✅ Analyze the market and behavior of nephrologists to identify opportunities and threats.

✅ Lead the development and creation of promotional materials and marketing campaigns, ensuring compliance with RDC, Interfarma, and AstraZeneca policies.

✅ Monitor campaign performance indicators and propose improvements.

✅ Work with cross-functional areas to maximize product potential.

✅ Co-lead the organization of promotional events and congresses.

✅ Potentially lead marketing digital initiatives, email marketing, influencer actions, and disease awareness campaigns.

✅ Understand and maintain a relationship with the FV Raridades team.

✅ Work with the RDU team to expand knowledge about AstraZeneca and its areas of operation.

ASSUMPTION: The role may require occasional overtime, especially during campaign launches and events.

🎯 Required Qualifications

Education: Bachelor's degree in Administration, Marketing, Pharmacy, or related health fields.

Experience: 2-5 years of experience in marketing, preferably in the pharmaceutical industry or related areas.

Required Skills:

• Advanced English proficiency.
• Proactivity and curiosity to learn and dedicate oneself to the role's responsibilities.
• Sense of responsibility and accountability for activities, processes, and projects.
• Strong teamwork skills and ability to collaborate effectively in multidisciplinary groups.
• Ability to face and overcome challenges with a positive attitude.
• Analytical skills to analyze data and metrics to guide strategic decisions.

Preferred Skills:

• Previous experience in pharmaceutical marketing or related areas.
• Knowledge of data analysis tools and digital metrics.

ASSUMPTION: While not explicitly stated, a strong understanding of the Brazilian healthcare market and local regulations is likely required for this role.

💰 Compensation & Benefits

Salary Range: Based on market research, the estimated salary range for this role in Brazil is R$ 6,000 - R$ 9,000 per month, depending on experience and skills.

Benefits:

• Health insurance and dental plan.
• Retirement plan.
• Life insurance.
• Employee assistance program.
• Discounts on AstraZeneca products.

Working Hours: Full-time, Monday to Friday, with occasional overtime as needed.

ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: AstraZeneca is a global biopharmaceutical company focused on discovering, developing, and commercializing prescription medicines for some of the world's most serious diseases.

Company Size: AstraZeneca is a large company with over 10,000 employees in Brazil alone, providing ample opportunities for growth and collaboration.

Founded: AstraZeneca was founded in 1999 through the merger of Astra AB and Zeneca Group.

Company Description:

• AstraZeneca is committed to pushing the boundaries of science to deliver life-changing medicines.
• The company focuses on three main therapy areas: Oncology, Cardiovascular, Renal & Metabolism, and Respiratory & Immunology.
• AstraZeneca is dedicated to improving patient outcomes and transforming lives through innovative medicines and solutions.

Company Specialties:

• Pharmaceuticals.
• Biopharmaceuticals.
• Innovation.
• Research and development.
• Global business.

Company Website: http://www.astrazeneca.com

ASSUMPTION: AstraZeneca's focus on rare diseases and innovative therapies makes it an attractive employer for professionals seeking to make a significant impact on patients' lives.

📊 Role Analysis

Career Level: This role is suitable for early to mid-career marketing professionals seeking to gain experience in the pharmaceutical industry and rare diseases.

Reporting Structure: The Marketing Analyst will report directly to the Marketing Manager for Rare Diseases.

Work Arrangement: This is an on-site, fixed-term position lasting 5 months.

Growth Opportunities:

• Expanding knowledge of the pharmaceutical industry and rare diseases.
• Developing skills in marketing strategy, campaign management, and data analysis.
• Potential opportunities to work on cross-functional projects and collaborate with international teams.

ASSUMPTION: Given the fixed-term nature of the role, there may be opportunities for extension or conversion to a permanent position based on performance and business needs.

🌍 Location & Work Environment

Office Type: AstraZeneca's Cotia office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Cotia, São Paulo, Brazil

Geographic Context:

• Cotia is a city located in the Greater São Paulo metropolitan area, offering a mix of urban and suburban living.
• The office is easily accessible by public transportation and major highways.
• Cotia provides a range of amenities, including shopping centers, restaurants, and recreational activities.

Work Schedule: The standard workweek is Monday to Friday, from 9:00 AM to 6:00 PM, with a one-hour lunch break. Occasional overtime may be required.

ASSUMPTION: The work environment at AstraZeneca is dynamic and fast-paced, with a strong emphasis on collaboration and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screening with the HR department.
• In-depth interviews with the hiring manager and cross-functional team members.
• Background check and offer extension.

Key Assessment Areas:

• Marketing and analytical skills.
• Communication and teamwork abilities.
• Problem-solving and adaptability.
• Alignment with AstraZeneca's values and company culture.

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Demonstrate your understanding of the pharmaceutical industry and rare diseases in your application materials.
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, teamwork, and adaptability.

ATS Keywords: Marketing, Analytical Skills, Teamwork, Proactivity, Responsibility, Digital Marketing, Campaign Management, Event Organization, Data Analysis, Communication, Curiosity, Problem Solving, Collaboration, Health Sector Knowledge, Influencer Engagement, Strategic Planning

ASSUMPTION: AstraZeneca uses an Applicant Tracking System (ATS) to screen resumes, so it's essential to include relevant keywords from the job description to increase your chances of being selected for an interview.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint).
• CRM software (e.g., Salesforce, Veeva).
• Marketing automation tools (e.g., Marketo, HubSpot).
• Data analysis tools (e.g., Tableau, Power BI).

ASSUMPTION: Proficiency in these tools is not required but may be an advantage for candidates with previous experience in marketing or related fields.

👔 Cultural Fit Considerations

Company Values:

• Patient-centricity.
• One AstraZeneca.
• Integrity.
• Respect.
• Innovation.
• Performance.

Work Style:

• Collaborative and team-oriented.
• Adaptable and resilient.
• Results-driven and accountable.
• Passionate about improving patient outcomes.

Self-Assessment Questions:

• How do you embody AstraZeneca's values in your daily work?
• Can you provide an example of a time when you had to adapt to a significant change in your work environment?
• How do you prioritize and manage multiple projects and deadlines?

ASSUMPTION: AstraZeneca places a strong emphasis on cultural fit and values-driven behavior, so candidates should be prepared to demonstrate their alignment with the company's core values and work style.

⚠️ Potential Challenges

• The fixed-term nature of the role may lead to uncertainty about long-term career prospects.
• The role may require occasional overtime, especially during campaign launches and events.
• Working in the rare diseases market may present unique challenges and complexities compared to more established therapeutic areas.
• Candidates should be prepared to work in a fast-paced, dynamic environment with tight deadlines and competing priorities.

ASSUMPTION: Prospective candidates should carefully consider these potential challenges and weigh them against the opportunities and benefits of the role.

📈 Similar Roles Comparison

• Compared to other marketing roles in the pharmaceutical industry, this position has a specific focus on rare diseases and may offer unique opportunities to make a significant impact on patients' lives.
• In terms of career progression, this role could serve as a stepping stone to more senior marketing positions within AstraZeneca or the broader pharmaceutical industry.
• Compared to other marketing roles in Brazil, this position may offer competitive compensation and benefits packages, as well as opportunities for professional development and growth.

ASSUMPTION: Candidates should research similar roles in the pharmaceutical industry and compare them to this opportunity to ensure they are making an informed decision about their career path.

📝 Sample Projects

• Developing and executing a marketing campaign for a new rare disease therapy launch.
• Analyzing market data and trends to identify opportunities and threats in the rare diseases market.
• Collaborating with cross-functional teams to create promotional materials and campaigns that comply with regulatory requirements.

ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities the Marketing Analyst may encounter in this role. Actual projects may vary depending on business needs and priorities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for the Rare Diseases marketing team?
• How does AstraZeneca support the professional development and growth of its employees?
• What are the most significant challenges facing the rare diseases market, and how is AstraZeneca addressing them?
• What opportunities exist for collaboration and knowledge-sharing with international teams within AstraZeneca?
• How does AstraZeneca foster a culture of innovation and continuous learning?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the company culture, enabling them to make a more informed decision about their application.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://astrazeneca.wd3.myworkdayjobs.com/Careers/job/Brazil---Cotia/Analista-de-Marketing---Prazo-Determinado-5-Meses_R-226286
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare for the interview by researching AstraZeneca, the rare diseases market, and the pharmaceutical industry.
• Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.