📌 Core Information
🔹 Job Title: Analista ecommerce y marketing digital
🔹 Company: Hubbell Incorporated
🔹 Location: Toluca, México
🔹 Job Type: On-site
🔹 Category: Marketing & Digital
🔹 Date Posted: May 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leadership in developing campaigns, generating content, and digital activities to boost sales, brand recognition, and leads.
- Planning, executing, and measuring campaigns to achieve desired outcomes.
- Collaboration with agencies and providers to ensure effective marketing strategies.
- Development and management of ecommerce platforms and marketplaces.
- Contribution to organizational culture and strategy through design and communication efforts.
ASSUMPTION: This role requires a high level of strategic thinking, project management, and cross-functional collaboration to drive marketing success.
📋 Key Responsibilities
✅ Lead the development of campaigns, content generation, and digital activities to increase sales, brand recognition, and leads.
✅ Plan, execute, and measure campaigns to achieve desired outcomes.
✅ Collaborate with agencies and providers to ensure effective marketing strategies.
✅ Develop and manage ecommerce platforms and marketplaces.
✅ Contribute to organizational culture and strategy through design and communication efforts.
✅ Attend and support exhibitions and events.
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and stakeholder management to drive marketing success.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Graphic Design, or Communication is required.
Experience: A minimum of 5 years of experience in social media management, web development, and advertising agency management is necessary.
Required Skills:
- Proven experience in digital marketing, campaign management, and content generation.
- Strong proficiency in social media management, web development, and marketplace development.
- Fluency in English and Spanish.
- Experience in measuring and optimizing campaigns based on key metrics such as sales increase, MQL, SQL, conversion rate, and brand awareness.
Preferred Skills:
- Experience with Meta, Google Ads, and other relevant marketing platforms.
- Familiarity with design tools and digital sales strategies.
ASSUMPTION: Candidates with a strong background in digital marketing, campaign management, and relevant tools will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between MXN 80,000 and MXN 120,000 per year, based on industry standards for a marketing analyst role with 5-10 years of experience in Mexico.
Benefits:
- Health insurance and retirement plans.
- Employee discounts on Hubbell products.
- Opportunities for professional development and growth.
Working Hours: This role requires a standard workweek of 40 hours, with some flexibility for project demands.
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's skills, experience, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Hubbell Incorporated operates in the electrical and electronics manufacturing industry, focusing on utility and electrical solutions for critical infrastructure.
Company Size: Hubbell is a large organization with over 10,000 employees worldwide, providing ample opportunities for career growth and development.
Founded: Hubbell was founded in 1888 and has since grown into a leading manufacturer of utility and electrical solutions.
Company Description:
- Hubbell Incorporated is a leading manufacturer of utility and electrical solutions that help build more reliable, resilient, and renewable energy infrastructure.
- The company manufactures high-quality critical infrastructure solutions strategically aligned around clean energy megatrends, with a focus on grid modernization, “Electrification of Everything”, and energy efficiency.
- With over 135 years in business and more than 17,000 employees worldwide, Hubbell has the experience and expertise to deliver best-in-class solutions that electrify economies and energize communities.
Company Specialties:
- Manufacturing of electrical and electronic products, including LED lighting, networking, structured wiring, power transmission, connector design, and connection delivery.
- Energy management and lighting solutions for residential, commercial, and industrial applications.
- Electrical safety, industrial connectivity, and IoT products.
Company Website: Hubbell.com
ASSUMPTION: Hubbell's extensive experience and expertise in the electrical and electronics manufacturing industry make it a strong choice for candidates seeking a stable and growth-oriented work environment.
📊 Role Analysis
Career Level: This role is at the senior level, requiring a significant amount of experience and expertise in digital marketing and campaign management.
Reporting Structure: The Analista ecommerce y marketing digital will report directly to the marketing manager and collaborate with various teams, including sales, product management, and design.
Work Arrangement: This role is on-site, requiring regular presence at the company's Toluca office.
Growth Opportunities:
- Advancement to a marketing manager or director role within the organization.
- Expansion of responsibilities to include additional marketing channels or regions.
- Opportunities to work on high-impact projects and initiatives that drive business growth.
ASSUMPTION: Candidates with strong leadership skills, strategic thinking, and a proven track record in digital marketing will be well-suited for this role and have ample opportunities for growth and development within Hubbell.
🌍 Location & Work Environment
Office Type: Hubbell's Toluca office is a modern, professional environment that fosters collaboration and innovation.
Office Location(s): Toluca, México
Geographic Context:
- Toluca is located in the state of México, approximately 60 kilometers west of Mexico City.
- The city offers a mix of urban and suburban living, with a moderate cost of living compared to other major metropolitan areas in Mexico.
- Toluca is home to a diverse range of industries, including automotive, aerospace, and technology, providing ample opportunities for professional growth and development.
Work Schedule: The standard workweek is Monday through Friday, with some flexibility for project demands.
ASSUMPTION: Candidates who enjoy a dynamic, collaborative work environment and are comfortable working in a large organization will thrive in this role and location.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the Hubbell careers portal.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager and/or other team members to discuss the role, responsibilities, and qualifications in more detail.
- Background check and reference check for final candidates.
Key Assessment Areas:
- Digital marketing and campaign management skills and experience.
- Strategic thinking and problem-solving abilities.
- Communication and collaboration skills, both written and verbal.
- Cultural fit and alignment with Hubbell's values and mission.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your experience with digital marketing, campaign management, and relevant tools and platforms.
- Demonstrate your understanding of Hubbell's business and industry, and how your skills and experience align with the company's goals and objectives.
ATS Keywords: Digital Marketing, Campaign Management, Content Generation, Social Media Management, Agency Management, Web Development, Marketplace Development, Brand Awareness, Sales Increase, MQL, SQL, Conversion Rate, English, Spanish
ASSUMPTION: Hubbell's recruitment process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.
🛠️ Tools & Technologies
- Meta (Facebook) Ads Manager
- Google Ads
- Social media management platforms (e.g., Hootsuite, Buffer)
- Web development tools (e.g., WordPress, HTML, CSS)
- Marketplace development platforms (e.g., Shopify, Magento)
- Design tools (e.g., Adobe Creative Suite, Sketch)
ASSUMPTION: Candidates with experience using these tools and technologies will be well-suited for this role and able to hit the ground running.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Hubbell values honesty, transparency, and ethical behavior in all aspects of its business.
- Customer Focus: Hubbell is committed to understanding and meeting the needs of its customers, providing exceptional service and support.
- Innovation: Hubbell fosters a culture of continuous improvement and encourages employees to think creatively and challenge the status quo.
Work Style:
- Collaborative: Hubbell values teamwork and encourages employees to work together to achieve common goals.
- Adaptable: Hubbell recognizes the need for flexibility and adaptability in a rapidly changing business environment.
- Results-driven: Hubbell expects its employees to take ownership of their work and deliver high-quality results.
Self-Assessment Questions:
- Do you have a proven track record of driving results through digital marketing and campaign management efforts?
- Are you comfortable working in a collaborative, team-oriented environment?
- Do you have strong communication and interpersonal skills, with the ability to build and maintain effective working relationships with stakeholders at all levels?
ASSUMPTION: Candidates who align with Hubbell's values and work style will be well-suited for this role and have a strong foundation for success within the organization.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously may require strong time management and organizational skills.
- Working with external agencies and providers may present unique challenges in communication, collaboration, and project management.
- Keeping up with the latest trends and best practices in digital marketing and campaign management may require continuous learning and professional development.
- Adapting to a large, established organization may present challenges in terms of navigating internal politics and building relationships with key stakeholders.
ASSUMPTION: Candidates with strong problem-solving skills, adaptability, and a proactive approach to learning and development will be well-equipped to overcome these challenges.
📈 Similar Roles Comparison
- This role differs from other marketing analyst positions in its focus on ecommerce and marketplace development, in addition to traditional digital marketing and campaign management responsibilities.
- Hubbell's large size and global presence provide unique opportunities for career growth and development not typically available in smaller organizations.
- This role may offer more strategic and leadership opportunities than similar roles in smaller organizations, given Hubbell's size and scope.
ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in other organizations.
📝 Sample Projects
- Developing and executing a comprehensive digital marketing campaign to launch a new product line.
- Managing and optimizing an ecommerce platform to improve sales and customer satisfaction.
- Collaborating with external agencies and providers to develop and implement a successful social media marketing strategy.
ASSUMPTION: These sample projects illustrate the breadth and depth of responsibilities for the Analista ecommerce y marketing digital role at Hubbell.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the organization?
- What opportunities are there for professional development and growth within the marketing department and the organization as a whole?
- How does Hubbell support work-life balance for its employees?
- What are the biggest challenges facing the marketing department and the organization as a whole, and how can this role help address them?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the organization's goals and objectives.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Hubbell careers portal.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for your interview by researching Hubbell's business, industry, and values, and practicing your responses to common interview questions.
- Follow up with the hiring manager or HR representative after your interview to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
