🔹 Job Title: Analista Marketing Sr
🔹 Company: JACOBS DOUWE EGBERTS
🔹 Location: Barueri, São Paulo, Brazil
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-05-12
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site (Hybrid: 4 days presence, 1 day remote)
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
✅ Contribute to the development of annual brand plans and long-term strategic plans
✅ Lead and execute strategies to achieve brand growth
✅ Analyze market trends and customer data to inform decision-making
✅ Collaborate with cross-functional teams to drive innovation
✅ Manage media implementation and monitor performance across channels
✅ Support the Senior Brand Manager in the S&OP process
✅ Work synergistically with marketing and sales managers to ensure alignment on marketing initiatives
✅ Develop brand presentations, key visuals, packaging, and product launches
ASSUMPTION: The role involves a mix of strategic planning, data analysis, and project management, requiring strong organizational skills and the ability to manage multiple priorities.
Education: Bachelor's degree in Marketing, Business Administration, or a related field
Experience: 2-5 years of experience in marketing
Required Skills:
Preferred Skills:
ASSUMPTION: While a degree in marketing or a related field is preferred, relevant experience may be considered in lieu of formal education.
Salary Range: Based on market research, the estimated salary range for this role in Brazil is R$ 8,000 - R$ 12,000 per month. However, the actual salary may vary depending on the candidate's experience and qualifications.
Benefits:
Working Hours: Monday to Friday, 9:00 AM to 6:00 PM, with a 1-hour lunch break. The role offers flexible hours and the option to work from home one day per week.
ASSUMPTION: The salary range is an estimate based on market data and may vary depending on the candidate's experience and qualifications. The benefits package is subject to change and may vary depending on the candidate's location and employment status.
Industry: JACOBS DOUWE EGBERTS is a global leader in the coffee and tea industry, with a presence in over 100 countries and a portfolio of over 50 brands, including L’OR, Peet’s, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick, and Moccona.
Company Size: JACOBS DOUWE EGBERTS employs over 21,000 people worldwide and generated total sales of EUR 8.2 billion in 2023. The company has a decentralized structure, with local teams driving growth in their respective markets.
Founded: The company was founded in 1753 in Joure, the Netherlands, by Egberts Douwe. In 1895, Johann Jacobs opened his first grocery business in Bremen, Germany. In 1966, Alfred Peet opened his first Peet’s coffee store in Berkeley, California.
Company Description:
Company Specialties:
Company Website: www.jdepeets.com
ASSUMPTION: JACOBS DOUWE EGBERTS is a large, multinational company with a decentralized structure, allowing for local teams to drive growth in their respective markets. The company is committed to sustainability and corporate social responsibility, with a focus on creating a positive impact on the environment and communities in which it operates.
Career Level: This role is at the senior level, with the potential for growth into management positions.
Reporting Structure: The role reports directly to the Senior Brand Manager and works closely with cross-functional teams, including marketing, sales, and product development.
Work Arrangement: The role is based in Barueri, São Paulo, Brazil, and follows a hybrid work arrangement, with employees working on-site for four days per week and remotely for one day per week.
Growth Opportunities:
ASSUMPTION: This role offers significant opportunities for career growth and development, both within the marketing function and across the broader organization. The company's global presence also provides opportunities for international assignments.
Office Type: The role is based in a modern, collaborative office environment in Barueri, São Paulo, Brazil.
Office Location(s): Avenida Tambore, Tamboré, Barueri - SP, 06460-000, Brazil
Geographic Context:
Work Schedule: The role follows a standard workweek, with core hours from 9:00 AM to 6:00 PM, with a 1-hour lunch break. The role offers flexible hours and the option to work from home one day per week.
ASSUMPTION: The role is based in a modern, collaborative office environment, with a flexible work schedule that offers a good work-life balance. The location in Barueri provides easy access to a range of amenities and entertainment options.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, brand management, market analysis, consumer behavior, teamwork, cross-functional collaboration, Nielsen data, consumer goods industry
ASSUMPTION: The application process is designed to assess the candidate's strategic thinking, analytical skills, and cultural fit. The interview process involves multiple rounds of interviews with different stakeholders, providing a comprehensive assessment of the candidate's qualifications and fit for the role.
ASSUMPTION: The role requires proficiency in Microsoft Office Suite and Google Workspace, as well as familiarity with marketing automation tools, data analysis tools, and project management tools.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: JACOBS DOUWE EGBERTS values a collaborative, team-oriented work environment, with a strong focus on innovation, continuous improvement, and results-driven performance. Candidates should be passionate about coffee and tea, with a deep understanding of the Brazilian market and a strong analytical skillset.
ASSUMPTION: The role presents several challenges, including the need for a strong understanding of the Brazilian coffee and tea market, strong collaboration and communication skills, and the potential for occasional travel. The role is based in Barueri, which may require relocating for candidates living outside the Greater São Paulo metropolitan area.
ASSUMPTION: This role is similar to other senior marketing roles in the consumer goods industry, but with a focus on the coffee and tea category. The role requires a strong understanding of the Brazilian market, as well as relevant market trends and consumer behavior. The role offers opportunities for career growth and development, both within the marketing function and across the broader organization.
ASSUMPTION: These sample projects are designed to illustrate the types of responsibilities and tasks associated with the role. The specific projects assigned may vary depending on the brand and business priorities.
ASSUMPTION: These key questions are designed to provide insight into the company's long-term vision, approach to professional development, culture, and decision-making processes. The specific questions asked may vary depending on the candidate's background and experience.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.