Analyst – Marketing Insights

📌 Core Information

🔹 Job Title: Analyst – Marketing Insights

🔹 Company: Apex Group Ltd

🔹 Location: Pune - Baner, Ahmedabad, Hyderābād

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: 7-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leveraging data and analytics to enhance Apex Group's marketing impact
• Converting data into actionable recommendations for global marketing teams
• Collaborating with senior leadership to understand business needs and priorities
• Managing multiple projects and ensuring timely delivery of results

ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work effectively with stakeholders at all levels.

📋 Key Responsibilities

✅ Generate marketing analytics and insights to drive strategic decisions

✅ Build and maintain an insights library for global marketers

✅ Create reporting structures and dashboards for all campaigns

✅ Manage ad-hoc insight requests and collaborate with senior leadership

✅ Communicate complex analytics clearly and effectively to influence decision-making

ASSUMPTION: The role requires a balance of technical skills (data analysis, visualization) and soft skills (communication, stakeholder management).

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Marketing, Business, Statistics)

Experience: Minimum 7-8 years in an analyst, marketing analytics, or business intelligence role

Required Skills:

• Advanced skills in Excel and PowerPoint
• Proficient with dashboarding and data visualization tools (Tableau, PowerBI)
• Strong problem-solving and project management skills
• Excellent communication and stakeholder management skills
• Meticulous attention to detail and commitment to maintaining confidentiality

Preferred Skills:

• Experience in a professional services or marketing setting

ASSUMPTION: Experience in marketing data systems (Google, LinkedIn, Salesforce) and data wrangling is highly desirable but not explicitly required.

💰 Compensation & Benefits

Salary Range: INR 15-20 lakhs per annum (Based on experience and market standards for similar roles in India)

Benefits:

• Health insurance
• Retirement benefits
• Employee assistance programs
• Learning and development opportunities

Working Hours: Full-time (40 hours/week) with flexible work arrangements

ASSUMPTION: The salary range is an estimate based on market standards for similar roles in India. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services

Company Size: 10,001+ employees (Global presence with over 13,000 employees worldwide)

Founded: 2003 in Bermuda

Company Description:

• Single-source financial solutions provider for asset managers, allocators, financial institutions, and family offices
• Disruptor in fund and asset servicing, driving digital tools and innovation
• Committed to empowering sustainable change through The Apex Foundation

Company Specialties:

• Fund administration
• Private equity
• Hedge funds
• Custody
• Depositary
• Corporate services
• ESG
• Middle office
• ManCo services

Company Website: www.apexgroup.com

ASSUMPTION: Apex Group is a global leader in fund and asset servicing, with a strong commitment to innovation and sustainability.

📊 Role Analysis

Career Level: Experienced professional

Reporting Structure: Reports to the Head of Marketing Analytics

Work Arrangement: On-site with flexible work arrangements

Growth Opportunities:

• Potential to work on cross-jurisdictional projects and gain international exposure
• Opportunities to advance within the Marketing Analytics team or explore other departments
• Chance to contribute to Apex Group's digital transformation and innovation initiatives

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspaces

Office Location(s): Pune - Baner, Ahmedabad, Hyderābād

Geographic Context:

• Pune: A major IT hub with a vibrant culture and growing opportunities
• Ahmedabad: A bustling city with a rich history and diverse economy
• Hyderābād: A city known for its rich culture, history, and IT industry

Work Schedule: Standard office hours with flexibility for remote work

ASSUMPTION: The work environment is collaborative and dynamic, with opportunities for remote work and flexible hours.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video interview with the Talent Acquisition team
• Technical assessment or case study
• Final interview with the hiring manager

Key Assessment Areas:

• Data analysis and problem-solving skills
• Communication and presentation skills
• Cultural fit and alignment with Apex Group's values
• Understanding of marketing data systems and tools

Application Tips:

• Highlight relevant experience in marketing analytics or business intelligence
• Demonstrate strong problem-solving skills and attention to detail
• Showcase your ability to communicate complex analytics clearly and effectively
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role

ATS Keywords: Marketing Analytics, Business Intelligence, Data Analysis, Excel, PowerPoint, Tableau, PowerBI, Stakeholder Management, Project Management

ASSUMPTION: The application process may vary, but typically involves several stages to assess technical skills, cultural fit, and alignment with Apex Group's values.

🛠️ Tools & Technologies

• Excel
• PowerPoint
• Tableau
• PowerBI
• Marketing data systems (Google, LinkedIn, Salesforce)
• Survey platforms

ASSUMPTION: The required tools and technologies may evolve over time as Apex Group continues to invest in innovation and digital transformation.

👔 Cultural Fit Considerations

Company Values:

• Client-centric
• Collaborative
• Innovative
• Accountable
• Respectful

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on driving positive change and innovation

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about driving positive change and innovation?
• Do you have strong communication skills and the ability to influence decision-making?

ASSUMPTION: Apex Group values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and client-centricity.

⚠️ Potential Challenges

• Managing multiple projects and priorities effectively
• Balancing technical skills (data analysis, visualization) and soft skills (communication, stakeholder management)
• Working in a fast-paced, dynamic environment with changing priorities
• Adapting to new tools and technologies as Apex Group continues to innovate

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and development.

📈 Similar Roles Comparison

• This role is similar to other marketing analytics positions but focuses specifically on driving strategic marketing decisions through data-driven insights
• Unlike some marketing roles, this position requires a strong analytical mindset and advanced skills in data analysis and visualization
• Career progression may involve moving into more senior roles within the Marketing Analytics team or exploring other departments within Apex Group

ASSUMPTION: While this role shares similarities with other marketing analytics positions, its focus on driving strategic marketing decisions sets it apart.

📝 Sample Projects

• Developing a comprehensive insights library for global marketers
• Creating reporting structures and dashboards for all marketing campaigns
• Analyzing marketing data to identify trends, patterns, and opportunities for optimization

ASSUMPTION: These sample projects demonstrate the range of responsibilities and deliverables for this role, highlighting the importance of data analysis, visualization, and communication skills.

❓ Key Questions to Ask During Interview

• How does this role contribute to Apex Group's digital transformation and innovation initiatives?
• What are the most pressing challenges facing the Marketing Analytics team, and how can this role help address them?
• How does Apex Group support the professional development and growth of its employees?
• What is the typical career path for someone in this role, and what opportunities exist for growth and advancement?
• How does Apex Group foster a culture of collaboration and innovation, and how can this role contribute to that culture?

ASSUMPTION: These questions can help applicants better understand the role, the team, and the company, enabling them to make informed decisions about their career prospects.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for a technical assessment or case study, focusing on your data analysis and problem-solving skills
• Research Apex Group's values, culture, and recent initiatives to demonstrate your fit and enthusiasm for the role
• Follow up with the Talent Acquisition team one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.