R

AP25 - BAC+5 Assistant Marketing, Launching & Operations de la marque DACIA H/F

Renault Group
Full-time
On-site
Boulogne-Billancourt, Île-de-France, France
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Assistant Marketing, Launching & Operations de la marque DACIA H/F

πŸ”Ή Company: Renault Group

πŸ”Ή Location: Boulogne-Billancourt, Île-de-France, France

πŸ”Ή Job Type: Full-Time (Internship)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 28, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Contributing to marketing content creation and launch materials for the Dacia brand
  • Conducting competitive analyses and managing key launch milestones
  • Collaborating with cross-functional teams, including Product, Communication, and Marketing Efficiency
  • Analyzing market trends and optimizing pricing strategies

ASSUMPTION: This role is part of Renault's commitment to young talent through apprenticeships and internships, focusing on marketing and brand management for the Dacia marque.

πŸ“‹ Key Responsibilities

βœ… Create marketing content and prepare launch materials for the Dacia brand

βœ… Conduct competitive analyses and structure product ranges and offers

βœ… Follow key launch stages and monitor brand identity

βœ… Analyze model/motorization performances and optimize tracking tools

βœ… Monitor strategic watch on new launches and market evolution

βœ… Optimize positioning and identify pricing opportunities

βœ… Coordinate product events and manage launch platforms

βœ… Monitor regulatory evolutions and support connected services

ASSUMPTION: The role involves a mix of creative, analytical, and project management tasks, requiring strong organizational skills and adaptability.

🎯 Required Qualifications

Education: Pursuing a BAC+5 degree in business, digital engineering, or a related field with a specialization in Marketing, Communication, Commerce, and Economics

Experience: None specified, but relevant internships or projects would be an asset

Required Skills:

  • Proficient in Excel
  • Strong analytical skills
  • Excellent communication skills in French and English
  • Ability to create reports and presentations
  • Knowledge of the automotive industry is a plus

Preferred Skills:

  • Experience with marketing tools and software
  • Familiarity with market research methods
  • Knowledge of the Dacia brand

ASSUMPTION: While not explicitly stated, a strong academic record and relevant coursework would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: As an internship, this role is likely compensated with a stipend. The industry standard for marketing internships in France is around €1,200 - €1,500 per month.

Benefits:

  • Opportunity to work with a global automotive brand
  • On-the-job training and mentorship
  • Potential for full-time employment after the internship

Working Hours: Full-time (35 hours/week), with flexibility for project demands

ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships in France. Actual compensation may vary based on individual circumstances.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Motor Vehicle Manufacturing. Renault Group is one of the world's leading automakers, with a strong focus on innovation and sustainability.

Company Size: 10,001+ employees. As a large organization, Renault offers diverse career opportunities and extensive resources for professional growth.

Founded: 1898. Renault has a rich history and a strong brand presence in the global automotive market.

Company Description:

  • Renault Group is committed to creating an inclusive working environment and equal employment opportunities
  • The company is engaged in developing sustainable mobility solutions and reducing its environmental impact
  • Renault Group is home to innovative talents from around the world, fostering a culture of collaboration and continuous learning

Company Specialties:

  • Automotive Engineering
  • Style and Design
  • Manufacturing
  • Sales

Company Website: https://www.renaultgroup.com/en/

ASSUMPTION: Renault Group's commitment to diversity, inclusion, and sustainability is reflected in its company culture and values.

πŸ“Š Role Analysis

Career Level: Entry Level (0-2 years). This role is an excellent starting point for a career in marketing within the automotive industry.

Reporting Structure: The role reports to the Strategic Department and works closely with the Dacia Marketing, Launching & Operations team, as well as cross-functional teams such as Product, Communication, and Marketing Efficiency.

Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects, depending on the company's policies and the individual's needs.

Growth Opportunities:

  • Gain hands-on experience in marketing, brand management, and product launches within the automotive industry
  • Develop skills in competitive analysis, market research, and strategic planning
  • Potential for full-time employment after the internship, based on performance and business needs

ASSUMPTION: This role offers a unique opportunity for interns to gain valuable experience in a dynamic and innovative industry, with the potential for long-term career growth.

🌍 Location & Work Environment

Office Type: Corporate office. Renault Group's headquarters are located in Boulogne-Billancourt, a suburb of Paris, France.

Office Location(s): 13 Avenue Paul Langevin, Le Plessis-Robinson, IdF 92350, France

Geographic Context:

  • Boulogne-Billancourt is located in the western suburbs of Paris, offering easy access to the city's cultural attractions and amenities
  • The region is well-connected by public transportation, with several train and metro stations nearby
  • The office is situated in a modern, multi-tenant building with nearby shops, restaurants, and green spaces

Work Schedule: Full-time (35 hours/week), with flexibility for project demands. The work schedule may vary depending on the individual's needs and the team's priorities.

ASSUMPTION: The work environment is likely to be dynamic, collaborative, and fast-paced, reflecting the company's commitment to innovation and continuous improvement.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Renault Group careers website
  • Phone or video screening to assess language skills and cultural fit
  • In-person or video interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations
  • Background check and reference verification
  • Job offer and onboarding

Key Assessment Areas:

  • Language skills (French and English)
  • Analytical and problem-solving skills
  • Cultural fit and alignment with Renault Group's values
  • Motivation and commitment to the role and the company

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
  • Demonstrate your familiarity with the automotive industry and the Dacia brand
  • Prepare examples of your analytical and problem-solving skills, as well as your ability to create marketing content and manage projects

ATS Keywords: Marketing, Launching, Operations, Dacia, Renault Group, Competitive Analysis, Strategic Planning, Product Management, Brand Management, Event Coordination, Market Research, Pricing Optimization

ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the volume of applicants. It is essential to monitor the Renault Group careers website for updates and communicate openly with the hiring team throughout the process.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint, Word)
  • Marketing and project management software (e.g., Asana, Trello, Hootsuite)
  • Market research tools (e.g., Google Trends, social media analytics platforms)

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the projects at hand. Familiarity with relevant software and a willingness to learn new tools are essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Sustainability
  • Collaboration
  • Customer focus
  • Responsibility

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Results-driven and focused on continuous improvement
  • Adaptable and open to change

Self-Assessment Questions:

  • How do you align with Renault Group's commitment to innovation and sustainability?
  • How do you approach working collaboratively with cross-functional teams?
  • How do you adapt to changing priorities and demands in a fast-paced work environment?

ASSUMPTION: Renault Group values diversity and inclusion, fostering a work environment that encourages individual growth and collaboration.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to a dynamic and fast-paced work environment
  • Working with cross-functional teams and stakeholders with varying priorities and expectations
  • Developing a strong understanding of the automotive industry and the Dacia brand within a short time frame

ASSUMPTION: These challenges can be overcome through strong organizational skills, effective communication, and a willingness to learn and adapt in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to entry-level marketing or brand management positions in the automotive industry, with a focus on product launches and market research
  • Compared to related roles, this position offers a unique opportunity to work with a global automotive brand and gain hands-on experience in a dynamic and innovative industry
  • Career paths for successful candidates may include progression to full-time employment, followed by roles in marketing, product management, or brand management within the automotive industry

ASSUMPTION: This role provides a strong foundation for a career in marketing or brand management within the automotive industry, with opportunities for growth and development based on individual performance and business needs.

πŸ“ Sample Projects

  • Conducting a competitive analysis of the European compact car market for Dacia
  • Developing a marketing campaign for the launch of a new Dacia model in France
  • Analyzing market trends and identifying opportunities for pricing optimization for the Dacia range

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. Actual projects may vary depending on business needs and priorities.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for the Dacia brand?
  • What are the key priorities for this role in the first 30 days?
  • How does Renault Group support the professional development of its interns and entry-level employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does this role contribute to Renault Group's commitment to sustainability and innovation?

ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company, as well as to demonstrate their interest and engagement in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Renault Group careers website
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
  • Prepare examples of your analytical and problem-solving skills, as well as your ability to create marketing content and manage projects
  • Follow up with the Renault Group recruitment team two weeks after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.