Apprenti Community Manager H/F

📌 Core Information

🔹 Job Title: Apprenti Community Manager H/F

🔹 Company: Petit Forestier Group

🔹 Location: 93 - Villepinte, France

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-04-03

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Optimizing the company's digital presence and creating engaging content
• Managing social media platforms and producing promotional videos
• Collaborating with technical and marketing teams to ensure coherence and quality of information
• Identifying and targeting new clients and conducting market research

ASSUMPTION: This role requires a strong focus on digital marketing and content creation, with a significant portion of time dedicated to social media management and video production. It also involves strategic thinking for market research and client targeting.

📋 Key Responsibilities

✅ Digital Presence Optimization: Optimize the company's digital presence and create engaging content to enhance visibility and generate business leads.

✅ Social Media Management: Pilot the strategy of communication on LinkedIn, create and animate a company Instagram account, and produce engaging content for both platforms.

✅ Video Production: Conceive and realize promotional and institutional videos, and plan and analyze the performance of publications to maximize their impact.

✅ Tool Optimization: Actualize continuously the technical product information in French and English, and create and improve presentation supports in collaboration with technical and marketing teams.

✅ Market Research & Client Targeting: Identify and target new clients in Europe, conduct market research, and collaborate with the commercial team to optimize the strategy of client approach.

ASSUMPTION: The role involves a mix of creative and analytical tasks, with a focus on digital marketing and content creation. It requires strong organizational skills and the ability to work independently and in collaboration with other teams.

🎯 Required Qualifications

Education: Pursuing a BAC +4/5 degree in digital marketing, communication, business school, or equivalent.

Experience: Entry-level position (0-2 years of experience).

Required Skills:

• Mastery of LinkedIn and digital strategies
• Proficient in graphic and video creation tools (Canva, InDesign, Photoshop, Premiere Pro, etc.)
• Excellent command of Excel (analyses, reporting)
• Fluent English (written and spoken)
• Passionate about digital, content marketing, and creation
• Autonomous, organized, and rigorous with an analytical mindset
• Creative and proactive in driving the digital strategy

Preferred Skills:

• Experience in the event sector
• Knowledge of the equipment rental industry

ASSUMPTION: Given the entry-level nature of the role, candidates are expected to have a strong foundation in digital marketing and content creation, with a willingness to learn and adapt in a dynamic environment.

💰 Compensation & Benefits

Salary Range: The salary range for this position is estimated to be between €25,000 and €35,000 per year, based on industry standards for entry-level marketing roles in France. This estimate takes into account the experience level, location, and the specific requirements of the role.

Benefits:

• Restaurant vouchers
• Company health insurance
• Participation bonus
• Holiday vouchers
• Social committee
• Referral bonus
• Employee savings plan
• Retirement savings plan

Working Hours: Full-time position with standard office hours, Monday to Friday. Flexibility may be required based on project needs.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and the company's internal policies. The benefits listed are based on the information provided in the job description and may be subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Equipment Rental Services. The company operates in the equipment rental sector, focusing on refrigerated rental solutions for various industries, including events, logistics, and retail.

Company Size: Large (5,001-10,000 employees). As a large organization, Petit Forestier Group offers a wide range of opportunities for career growth and development.

Founded: 1907. The company has a rich history and extensive experience in the equipment rental industry, providing a stable and established work environment.

Company Description:

• Petit Forestier Group is a family-owned business founded in 1907, specializing in refrigerated rental solutions.
• The company aims to guarantee operational continuity and simplify the cold chain for its customers, offering a wide range of vehicles, containers, and refrigerated units.
• Petit Forestier Group is committed to delivering high-quality, personalized full-service solutions and providing customers with access to the latest innovations and regulations.

Company Specialties:

• Refrigerated rental solutions
• Temperature-controlled transport and storage
• Industrial bodybuilding and asset reconditioning

Company Website: https://www.petitforestiergroup.com/

ASSUMPTION: As a large, established company with a strong focus on innovation and customer service, Petit Forestier Group offers a stable and supportive work environment with opportunities for professional growth and development.

📊 Role Analysis

Career Level: Entry-level. This role is designed for candidates with little to no professional experience, seeking to develop their skills in digital marketing and content creation.

Reporting Structure: The Community Manager will report directly to the Marketing Manager and collaborate with various teams, including technical and commercial teams.

Work Arrangement: On-site, full-time position. The role requires a presence in the company's headquarters in Villepinte, France.

Growth Opportunities:

• Developing expertise in digital marketing and content creation
• Expanding knowledge of the equipment rental industry and related markets
• Gaining experience in international business and market research
• Potential career progression within the marketing department or related functions

ASSUMPTION: Given the entry-level nature of the role, there are ample opportunities for professional growth and development within the company, both in terms of skill acquisition and career advancement.

🌍 Location & Work Environment

Office Type: Corporate headquarters. The role is based at the company's headquarters in Villepinte, France.

Office Location(s): 11, route de Tremblay, Villepinte, 93420, FR

Geographic Context:

• Villepinte is located in the northern suburbs of Paris, offering easy access to the city and its amenities.
• The region is home to a diverse range of industries, including logistics, retail, and events, providing ample opportunities for professional networking and growth.
• The area offers a mix of urban and suburban living, with a range of housing options and recreational activities.

Work Schedule: Standard office hours, Monday to Friday, with flexibility based on project needs.

ASSUMPTION: The location and work environment offer a dynamic and stimulating setting for professional growth and development, with easy access to the vibrant business ecosystem of the Paris region.

💼 Interview & Application Insights

Typical Process:

• Phone pre-qualification with recruitment team
• Face-to-face interview with hiring manager
• Potential second interview to discuss specific aspects in more detail

Key Assessment Areas:

• Digital marketing and content creation skills
• Creativity and problem-solving abilities
• Analytical and organizational skills
• Communication and interpersonal skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
• Demonstrate your passion for digital marketing and content creation through relevant projects or examples
• Prepare examples of your graphic and video creation work to showcase your skills
• Research the company and its industry to show your understanding of the business and its market

ATS Keywords: Digital Marketing, Content Creation, Social Media Management, LinkedIn Strategy, Graphic Design, Video Production, Market Research, Client Targeting, Collaboration, Communication

ASSUMPTION: The application process is designed to assess the candidate's skills and fit for the role, with a focus on digital marketing and content creation abilities. The interview process may involve multiple stages to ensure a thorough evaluation of the candidate's qualifications.

🛠️ Tools & Technologies

• Graphic creation tools: Canva, InDesign, Photoshop
• Video creation tools: Premiere Pro
• Office suite: Microsoft Office (Excel)
• Social media platforms: LinkedIn, Instagram

ASSUMPTION: The role requires proficiency in a range of graphic and video creation tools, as well as a solid understanding of Microsoft Office Suite for data analysis and reporting.

👔 Cultural Fit Considerations

Company Values:

• Passion
• Customer focus
• Engagement
• Agility

Work Style:

• Dynamic and stimulating environment
• Collaborative and cross-functional teams
• Focus on innovation and continuous improvement

Self-Assessment Questions:

• Do you share Petit Forestier Group's passion for mastering the sustainable cold chain?
• Are you comfortable working in a dynamic and collaborative environment?
• Do you have a proactive and creative approach to driving digital strategy?

ASSUMPTION: As a large, established company with a strong focus on innovation and customer service, Petit Forestier Group values candidates who are passionate, engaged, and committed to driving the company's mission and values.

⚠️ Potential Challenges

• Managing multiple social media platforms and creating engaging content consistently
• Balancing creative and analytical tasks, requiring strong organizational skills and adaptability
• Working in a dynamic and fast-paced environment, with the need to adapt to changing priorities and deadlines
• Conducting market research and identifying new client opportunities in a competitive market

ASSUMPTION: The role presents a range of challenges that require strong organizational skills, adaptability, and a proactive approach to problem-solving. Candidates should be prepared to work in a dynamic and fast-paced environment, with a focus on continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike related roles in marketing or communications, this position has a strong focus on digital marketing and content creation, with a significant portion of time dedicated to social media management and video production.
• In the equipment rental industry, this role is unique in its focus on optimizing the company's digital presence and generating business leads through engaging content.
• Career progression in this role may involve expanding into related functions, such as market research or client targeting, or moving into more senior marketing positions within the company.

ASSUMPTION: While this role shares similarities with other marketing and communications positions, it is unique in its focus on digital marketing and content creation, with a strong emphasis on social media management and video production. Candidates should be prepared to work in a dynamic and fast-paced environment, with a focus on continuous learning and improvement.

📝 Sample Projects

• Developing and implementing a social media strategy for a major event, including content creation and scheduling
• Conducting market research to identify new client opportunities in the event sector
• Producing a promotional video for a new product launch, including scripting, filming, and editing

ASSUMPTION: These sample projects are designed to showcase the candidate's skills in digital marketing, content creation, and video production, as well as their ability to work independently and in collaboration with other teams.

❓ Key Questions to Ask During Interview

• How would you describe the company's digital marketing strategy, and how does this role fit into that strategy?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development and growth of its employees?
• What are the main challenges facing the company in the equipment rental industry, and how does this role contribute to addressing those challenges?
• How does the company measure the success of its digital marketing efforts, and how would you approach tracking and analyzing performance metrics?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the company's digital marketing strategy, as well as their ability to work independently and in collaboration with other teams to drive the company's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://greenday.wd3.myworkdayjobs.com/PF/job/93---Villepinte-France/Apprenti-Community-Manager-H-F_R16480
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
• Prepare examples of your graphic and video creation work to showcase your skills
• Research the company and its industry to show your understanding of the business and its market
• Follow up with the recruitment team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.