π Core Information
πΉ Job Title: Art Director, Brand Innovation Lab
πΉ Company: Amazon
πΉ Location: London, England
πΉ Job Type: On-site
πΉ Category: Brand & Marketing
πΉ Date Posted: April 11, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Conceptualizing and executing innovative ad campaigns and experiences for global brands across Amazon's European locales.
- Collaborating with cross-functional teams, including art directors, copywriters, designers, solutions managers, and producers.
- Leading projects and owning client relationships, focusing on creating work that benefits the end customer while pushing creative boundaries.
- Utilizing data and insights to create campaign strategy and concepts, develop designs, and look and feel for experiences across various Amazon touchpoints.
- Proficient in design software such as Photoshop, Illustrator, InDesign, Powerpoint, and Figma (or willing to learn).
ASSUMPTION: This role requires a strong conceptual thinker with a solid design background and an understanding of UX design principles.
π Key Responsibilities
β
Conceptualize, design, and execute innovative ad campaigns and experiences for global brands.
β
Partner with cross-functional teams to create customer-focused solutions that deliver on advertiser objectives.
β
Independently lead campaigns and collaborate with internal teams, clients, and external agency partners.
β
Obsess over understanding customers and make work that delivers both innovation and results.
β
Present ideas and concepts to clients, agencies, and internally.
β
Proven ability to ideate for film, print, digital, out-of-home, experiential, and social media.
β
Manage multiple projects within budget and deadlines.
ASSUMPTION: This role involves working on a variety of brands and media channels, requiring adaptability and strong project management skills.
π― Required Qualifications
Education: Bachelor's degree in Design, Advertising, or a related field.
Experience: 5-10 years of experience in a creative agency or in-house creative team, with a focus on art direction and campaign development.
Required Skills:
- Proven expertise in art direction and campaign development.
- Strong conceptual and design skills, with a solid understanding of UX design principles.
- Proficiency in Photoshop, Illustrator, InDesign, Powerpoint, and Figma (or willingness to learn).
- Excellent presentation and storytelling skills.
- Strong time management and attention to detail.
Preferred Skills:
- Experience working with Amazon's advertising platforms.
- Fluency in multiple languages.
ASSUMPTION: Candidates with a strong portfolio featuring insight-driven campaigns across various media channels and a proven track record in art direction and campaign development will be highly competitive for this role.
π° Compensation & Benefits
Salary Range: Β£50,000 - Β£70,000 per annum (Based on industry standards for an Art Director role in London with 5-10 years of experience)
Benefits:
- Competitive benefits package, including health, dental, and vision insurance.
- Retirement savings plan with company match.
- Generous vacation and sick leave policy.
- Employee discounts on Amazon products and services.
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for project demands.
ASSUMPTION: The salary range provided is an estimate based on industry standards for the London market. Actual compensation may vary based on experience, skills, and other factors.
π Applicant Insights
π Company Context
Industry: E-commerce and Technology
Company Size: 10,001+ employees (Enterprise-level)
Founded: 1994 (Amazon was founded in Bellevue, WA, USA)
Company Description:
- Amazon is a multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence.
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
Company Specialties:
- E-commerce platform and services
- Cloud computing and storage (Amazon Web Services)
- Digital streaming services (Amazon Prime Video, Amazon Music)
- Artificial intelligence and machine learning (Alexa, Amazon Go)
Company Website: Amazon.com
ASSUMPTION: Working for a large, established company like Amazon offers opportunities for career growth, exposure to diverse projects, and a comprehensive benefits package.
π Role Analysis
Career Level: Mid-level to Senior (depending on experience)
Reporting Structure: This role reports directly to the Creative Director of the Brand Innovation Lab.
Work Arrangement: On-site, with occasional remote work for meetings and collaboration.
Growth Opportunities:
- Potential to lead teams and mentor junior creatives.
- Opportunities to work on high-profile campaigns and gain exposure to senior leadership.
- possibility to transition into a management role or specialize in a specific area of interest (e.g., video, UX/UI design).
ASSUMPTION: This role offers opportunities for career growth and development within Amazon's creative team.
π Location & Work Environment
Office Type: Modern, collaborative office space with open-plan work areas and dedicated meeting rooms.
Office Location(s): Principal Place of Work: London, England
Geographic Context:
- London is a major global city with a vibrant creative industry.
- The office is located in a central area with easy access to public transportation and local amenities.
- London offers a multicultural environment with a wide range of cultural attractions, restaurants, and entertainment options.
Work Schedule: Standard office hours with flexibility for project demands and meetings with international teams.
ASSUMPTION: Working in a central London office provides ample opportunities for networking and collaboration with other creative professionals.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening.
- Phone or video screening with the HR team.
- Creative brief and portfolio review with the Creative Director.
- Final interview with the Creative Director and a senior member of the Brand Innovation Lab team.
Key Assessment Areas:
- Portfolio quality and relevance to the role.
- Conceptual thinking and creative problem-solving skills.
- Presentation and communication skills.
- Understanding of Amazon's brand and advertising platforms.
Application Tips:
- Tailor your resume and portfolio to highlight relevant experience and skills for this role.
- Prepare a compelling cover letter that demonstrates your understanding of the role and enthusiasm for Amazon's brand.
- Ensure your portfolio showcases a diverse range of campaigns and demonstrates your ability to work across various media channels.
ATS Keywords: Art Direction, Campaign Development, Brand Innovation, Conceptual Creative, Amazon Advertising, Global Brands, Customer Experience, UX Design, Design Software, Portfolio, Presentation Skills, Storytelling, Time Management, Attention to Detail
ASSUMPTION: Applicants should tailor their application materials to highlight their relevant experience and skills, and be prepared to discuss their portfolio and creative process during the interview.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign, Powerpoint)
- Figma (or willingness to learn)
- Microsoft Office Suite
- Project management tools (e.g., Asana, JIRA, Trello)
ASSUMPTION: Proficiency in the listed design software and project management tools is essential for this role.
π Cultural Fit Considerations
Company Values:
- Customer Obsession
- Passion for Invention
- Commitment to Operational Excellence
- Long-Term Thinking
Work Style:
- Collaborative and cross-functional teamwork
- Fast-paced and dynamic environment
- Data-driven decision-making
- Focus on innovation and continuous improvement
Self-Assessment Questions:
- Do you share Amazon's customer-centric focus and passion for innovation?
- Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
- Do you thrive in a collaborative, cross-functional team setting?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Amazon's values and work style, as well as a passion for customer-centric innovation.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously.
- Working with diverse teams and stakeholders, including global brands and agency partners.
- Adapting to a fast-paced, dynamic work environment with changing priorities.
- Navigating a large, complex organization with multiple layers of approval and decision-making processes.
ASSUMPTION: Applicants should be prepared to manage multiple projects, work effectively in a collaborative environment, and adapt to a dynamic work setting.
π Similar Roles Comparison
- Compared to traditional advertising agencies, this role offers more direct client contact and the opportunity to work on a wide range of brands and campaigns.
- Unlike in-house creative teams for specific brands, this role provides exposure to a diverse range of industries and advertising channels.
- Career progression in this role may lead to management or specialization opportunities, similar to those in larger advertising agencies or in-house creative teams.
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and preferences.
π Sample Projects
- Developing a cross-channel campaign for a global CPG brand, including video content, user interface designs for voice and screen, interaction models, and prototypes.
- Creating a brand activation experience for a luxury fashion brand at a major sporting event, utilizing Amazon's AR/VR capabilities.
- Designing a social media campaign for a consumer electronics brand, leveraging user-generated content and influencer partnerships to drive engagement and sales.
ASSUMPTION: Applicants should be prepared to discuss their portfolio and provide specific examples of their campaign development process and outcomes.
β Key Questions to Ask During Interview
- What are the most challenging aspects of working on global brand campaigns for Amazon?
- How does the Brand Innovation Lab collaborate with other internal teams and external agency partners?
- What opportunities are there for professional development and growth within the Brand Innovation Lab and Amazon more broadly?
- How does Amazon support work-life balance for its creative team members?
- What are the most rewarding aspects of working on innovative campaigns for global brands at Amazon?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, and engage in a meaningful conversation with their interviewers.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Amazon Jobs portal.
- Tailor your resume and portfolio to highlight relevant experience and skills for this role.
- Prepare a compelling cover letter that demonstrates your understanding of the role and enthusiasm for Amazon's brand.
- If requested, be prepared to present your portfolio and discuss your creative process during the interview.
- Follow up with the hiring manager one week after your interview to reiterate your interest in the role and ask about next steps in the process.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.