📌 Core Information
🔹 Job Title: Asia Pacific - Regional Digital Marketing Analytics Intern
🔹 Company: Shiseido
🔹 Location: Singapore, , Singapore
🔹 Job Type: Intern
🔹 Category: Marketing
🔹 Date Posted: May 8, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the Digital Marketing team in providing insights and action steps to stakeholders related to paid and owned media management.
- Generating reports, interpreting data, building models, and creating dashboards for data-driven decision making.
- Assisting in website operations, UI/UX optimization, and performance metric analysis.
- Managing and maintaining regional marketing tools and accesses.
- Collaborating with key stakeholders and project managers to ensure website rollout meets business requirements and user expectations.
ASSUMPTION: This role is ideal for a recent graduate or student with a strong interest in digital marketing and e-commerce, seeking to gain practical experience in a fast-paced environment.
📋 Key Responsibilities
✅ Supporting the Digital Marketing team in providing insights and action steps to stakeholders related to paid and owned media management through reports generation, data interpretation, model building, and dashboard building.
✅ Assisting in optimizing website operations and measuring performance metrics.
✅ Managing and maintaining regional marketing tools and accesses.
✅ Collaborating with key stakeholders and project managers to ensure website rollout meets business requirements and user expectations.
ASSUMPION: The role may involve working with various data sources, tools, and platforms, requiring strong analytical and technical skills.
🎯 Required Qualifications
Education: Minimum degree in Analytics, Business, Marketing, Data, or a related field.
Experience: None specified, but relevant internship or project experience is preferred.
Required Skills:
- Strong interest in digital marketing and e-commerce.
- Excellent communication and people skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Analytical, initiative, curious, collaborative, and passionate.
- Technical skills: R, Python, basic command of media planning knowledge, familiarity with e-commerce platforms/tools such as SFCC, JIRA, Google Analytics 4.
Preferred Skills:
- Mastery of Excel with advanced level Power Query & VBA.
- SQL, Data Visualization skills through PowerBI / Tableau.
ASSUMPTION: While not explicitly stated, proficiency in the mentioned technical skills and relevant experience would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: Industry-standard internship salary for the region, typically ranging from SGD 3,000 to 4,500 per month, based on experience and qualifications.
Benefits:
- On-the-job training and mentorship.
- Opportunity to work with a global beauty company and gain industry insights.
- Potential full-time employment opportunities post-internship.
Working Hours: Full-time (40 hours per week) during the internship period.
ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in Singapore. Actual compensation may vary based on the company's internal policies and the candidate's qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Personal Care Product Manufacturing, specifically in the Beauty and Cosmetics sector.
Company Size: 10,001+ employees, with a global presence in over 120 countries and regions.
Founded: 1872, with a rich history and tradition built on distinctive innovations in each era.
Company Description:
- Shiseido is one of the top cosmetics companies in the world, with a portfolio of prominent brands such as SHISEIDO, NARS, Clé de Peau Beauté, BENEFIQUE, ELIXIR, IPSA, MAQUILLAGE, INTEGRATE, AUPRES, ANESSA, and ISSEY MIYAKE.
- The company's mission is to offer solutions to social problems and achieve a sustainable society through beauty innovations, helping people find happiness and new lifestyles.
- Shiseido is committed to creating a better world through beauty innovations, responding to each person's profound need for betterment in an ever-changing global environment.
Company Specialties:
- Prestige and luxury beauty products.
- Fragrance, skincare, cosmetics, and makeup.
- Science and art & design.
- Japanese aesthetic and luxury.
Company Website: https://corp.shiseido.com/en/
ASSUMPTION: Working with Shiseido offers an unparalleled opportunity to gain experience in the global beauty industry, working with renowned brands and cutting-edge products.
📊 Role Analysis
Career Level: Entry Level - Intern
Reporting Structure: The intern will report directly to the Digital Marketing team and may work closely with various stakeholders, including project managers and other team members.
Work Arrangement: On-site, full-time (40 hours per week) during the internship period.
Growth Opportunities:
- Potential full-time employment opportunities post-internship.
- On-the-job training and mentorship.
- Exposure to various aspects of digital marketing and e-commerce.
ASSUMPTION: This internship provides an excellent platform for career growth and development within the beauty industry.
🌍 Location & Work Environment
Office Type: Corporate office in Singapore
Office Location(s): 182 Cecil Street, #18-01 Frasers Tower, Singapore, 069547
Geographic Context:
- Singapore is a global business hub with a multicultural environment.
- The office is located in the Central Business District (CBD), offering easy access to amenities, public transportation, and dining options.
- The city-state is known for its safety, cleanliness, and efficient public infrastructure.
Work Schedule: Full-time (40 hours per week) during the internship period, with standard office hours from Monday to Friday, 9:00 AM to 6:00 PM.
ASSUMPTION: Working in Singapore offers a unique blend of cultural diversity, modern infrastructure, and a high standard of living.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening to assess communication skills and cultural fit.
- In-depth interviews with the hiring manager and/or team members to discuss the role, responsibilities, and qualifications.
- Final round interviews or assessments to evaluate technical skills and problem-solving abilities.
Key Assessment Areas:
- Technical skills in data analysis, reporting, and dashboard creation.
- Communication and presentation skills.
- Problem-solving abilities and analytical thinking.
- Cultural fit and adaptability to the team and work environment.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Demonstrate your passion for digital marketing and e-commerce in your application materials.
- Prepare for interviews by researching the company, its products, and industry trends.
- Showcase your technical skills and provide examples of your work during interviews.
ATS Keywords: Digital Marketing, E-Commerce, Data Analysis, Reporting, Dashboard Creation, Python, R, SQL, Google Analytics, Media Planning, Collaboration, Initiative, Curiosity, Passion
ASSUMPTION: The application process may vary based on the company's internal policies and the specific role's requirements.
🛠️ Tools & Technologies
- R, Python, SQL
- Google Analytics, Google Analytics 4
- Media planning tools (e.g., Google Ads, Facebook Ads, etc.)
- E-commerce platforms (e.g., SFCC, JIRA, etc.)
- Data visualization tools (e.g., PowerBI, Tableau, etc.)
- Microsoft Office Suite (Excel, Power Query, VBA)
ASSUMPTION: Familiarity with the mentioned tools and technologies is preferred for this role, as they are essential for performing the job's responsibilities effectively.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Customer-centricity
- Collaboration and teamwork
- Integrity and respect
- Accountability and continuous improvement
Work Style:
- Dynamic and fast-paced environment
- Cross-functional teamwork and collaboration
- Data-driven decision making
- Continuous learning and development
- Adaptability to change and new challenges
Self-Assessment Questions:
- How do your personal values align with Shiseido's company values?
- Describe a time when you had to adapt to a significant change or challenge in a project or work environment. How did you handle it, and what was the outcome?
- How do you approach learning new tools or technologies to improve your skills and contribute to your team's success?
ASSUMPTION: Shiseido values candidates who demonstrate a strong cultural fit, aligning with the company's values and work style.
⚠️ Potential Challenges
- The role may involve working with large datasets and complex tools, requiring strong technical skills and attention to detail.
- The fast-paced work environment may demand flexibility and adaptability to changing priorities and tight deadlines.
- The role may require collaboration with various stakeholders, including project managers and team members, which could present communication challenges.
- The internship may involve working with legacy systems and processes, requiring patience and persistence to implement changes.
ASSUMPTION: Addressing these challenges requires strong problem-solving skills, adaptability, and a proactive approach to learning and growth.
📈 Similar Roles Comparison
- This role is unique in its focus on regional digital marketing analytics for the Asia Pacific region, with a specific emphasis on the paid and owned media management.
- Compared to other marketing roles, this position places a greater emphasis on data analysis, reporting, and dashboard creation, as well as website optimization and performance metric analysis.
- Career-wise, this role offers an excellent starting point for a career in digital marketing, e-commerce, or data analysis within the beauty industry.
ASSUMPTION: While this role shares similarities with other marketing and data analysis positions, its unique focus on regional digital marketing analytics sets it apart.
📝 Sample Projects
- Developing and implementing a comprehensive dashboard for tracking e-commerce performance metrics across multiple platforms and regions.
- Conducting a thorough analysis of paid media performance on various e-commerce platforms, including Lazada, Shopee, TikTok Shop, and owned Brand.com, to optimize marketing strategies and improve ROI.
- Collaborating with local affiliate stakeholders to address website issues and optimize UI/UX, resulting in improved user experience and increased conversions.
ASSUMPTION: These sample projects demonstrate the hands-on, data-driven nature of the role and the opportunity to make a tangible impact on the company's digital marketing efforts.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader digital marketing strategy for the Asia Pacific region?
- What are the most significant challenges facing the digital marketing team currently, and how can this role contribute to addressing them?
- What opportunities are there for professional development and growth within the team and the company?
- How does Shiseido support work-life balance for its employees, particularly for interns?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to contributing to the team's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare for interviews by researching the company, its products, and industry trends.
- Showcase your technical skills and provide examples of your work during interviews.
- Follow up with the hiring manager or HR representative one week after your interview to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
