📌 Core Information
🔹 Job Title: Assistant Brand Manager
🔹 Company: Lion Star Consulting
🔹 Location: Brandon, Manitoba
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 28, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting brand marketing and communications team with field activities
- Assisting in executing field marketing and brand awareness campaigns
- Collaborating with the marketing team to develop brand strategies
- Educating target audience about brands and promoting them positively
- Working cross-functionally to solve problems and meet market share and revenue goals
ASSUMPTION: This role requires a high level of adaptability and strong communication skills to thrive in a fast-paced environment and work effectively with various teams.
📋 Key Responsibilities
✅ Supporting the brand marketing and communications team with everyday field activities and duties, such as progress reports, internal meetings, and client engagement
✅ Assisting in the execution of field marketing and brand awareness campaigns that meet market share and revenue goals
✅ Collaborating with the marketing and brand awareness team to determine target audience preferences and develop and implement brand strategies to suit their needs
✅ Cooperating with agency partners to plan and execute integrated brand awareness and field marketing initiatives
✅ Educating the target audience about our brands and positively promoting the brand at all times
✅ Performing other duties as assigned
ASSUMPTION: The role may involve occasional travel to client sites or events, depending on the company's needs and the specific campaigns being executed.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 1-2 years of experience in an industry related to brand management, marketing, sales, and/or customer service
Required Skills:
- Excellent communication skills, both verbally and in writing
- Strong project management skills
- Ability to think creatively and strategically
- Adaptability to change and working in a fast-paced environment
- Professional drive with a desire to learn
- Willingness and ability to work cross-functionally and cooperatively
- Familiarity with the latest marketing trends and best practices
Preferred Skills:
- Experience with marketing software and tools
- Bilingual or multilingual skills
ASSUMPTION: While not explicitly stated, having a valid driver's license and access to a reliable vehicle may be required for this role due to its field-based nature.
💰 Compensation & Benefits
Salary Range: $50,000 - $60,000 per year (based on industry standards for entry-level marketing roles in Manitoba)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Employee assistance program
- Paid time off (vacation, sick, and holidays)
- Training and development opportunities
Working Hours: Full-time (40 hours per week), with occasional overtime or weekend work as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Lion Star Consulting specializes in marketing services, focusing on creating personalized marketing strategies and immersive event-based experiences to drive meaningful engagement.
Company Size: With 11-50 employees, Lion Star Consulting offers a mid-sized company environment where applicants can make a significant impact and have ample opportunities for growth and development.
Founded: Although the founding date is not specified, Lion Star Consulting has established itself as a marketing services provider with a strong reputation in the industry.
Company Description:
- Lion Star Consulting focuses on delivering exceptional results through innovative campaigns and captivating audience experiences
- The company values creativity, expertise, and collaboration to develop tailored marketing solutions
- Lion Star Consulting works with a diverse range of clients, providing personalized marketing strategies to meet their unique needs
Company Specialties:
- Brand strategy and management
- Field marketing and event-based experiences
- Integrated marketing campaigns
- Client engagement and customer service
Company Website: www.lionstarconsulting.ca
ASSUMPTION: Lion Star Consulting's focus on personalized marketing strategies and immersive experiences sets it apart from larger marketing agencies, allowing it to provide more tailored and innovative solutions to its clients.
📊 Role Analysis
Career Level: The Assistant Brand Manager role is an entry-level position, offering an excellent starting point for individuals looking to build a career in brand management or marketing.
Reporting Structure: This role reports directly to the Brand Marketing and Communications Manager and works closely with various teams, including marketing, brand awareness, and agency partners.
Work Arrangement: This is an on-site position, requiring candidates to live within a reasonable commuting distance of the Winnipeg office. Occasional travel may be required for client meetings or events.
Growth Opportunities:
- As Lion Star Consulting continues to grow, there may be opportunities for Assistant Brand Managers to take on more responsibilities and advance their careers within the company
- Working closely with various teams and clients can provide valuable experience and exposure to different aspects of marketing and brand management
- Lion Star Consulting's focus on training and development can help Assistant Brand Managers build their skills and prepare for future leadership roles
ASSUMPTION: While the job listing does not explicitly mention growth opportunities, Lion Star Consulting's mid-sized company environment and focus on employee development suggest that there may be ample opportunities for career advancement.
🌍 Location & Work Environment
Office Type: Lion Star Consulting's Winnipeg office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 208 Edmonton St, Floor 4, Winnipeg, Manitoba R3C 1R7, Canada
Geographic Context:
- Brandon, Manitoba, is a city with a population of approximately 46,000 people, offering a mix of urban and rural living
- The city is known for its strong sense of community, cultural attractions, and outdoor recreation opportunities
- Brandon is located about 210 kilometers west of Winnipeg, the capital city of Manitoba
Work Schedule: The work schedule for this role is full-time, with standard business hours Monday through Friday. Occasional overtime or weekend work may be required to meet project deadlines or attend events.
ASSUMPTION: While the job listing does not specify the office hours, standard business hours for marketing and advertising agencies typically fall between 8:30 AM and 5:00 PM, with a one-hour lunch break.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or video interview with the Brand Marketing and Communications Manager
- Final interview with key stakeholders or the company's leadership team
- Background check and reference check (if applicable)
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly and concisely
- Problem-solving skills and ability to think critically
- Creativity and strategic thinking
- Adaptability and ability to work well under pressure
- Understanding of marketing trends and best practices
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of Lion Star Consulting's unique approach to marketing and brand management in your application materials
- Prepare examples of your past work or projects that showcase your creativity, strategic thinking, and problem-solving skills
- Follow up with the hiring manager or HR department after submitting your application to express your interest in the position
ATS Keywords: Brand Management, Marketing, Sales, Customer Service, Project Management, Communication, Creativity, Strategic Thinking, Adaptability, Team Collaboration, Market Research, Client Engagement, Problem Solving, Trend Awareness, Field Marketing, Campaign Execution
ASSUMPTION: Lion Star Consulting uses an Applicant Tracking System (ATS) to manage and organize job applications. Including relevant keywords from the job description in your resume can help your application stand out and increase the likelihood of being selected for an interview.
🛠️ Tools & Technologies
- Marketing software and tools (e.g., CRM, marketing automation, project management)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Design software (e.g., Adobe Creative Suite, Canva)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
ASSUMPTION: While the job listing does not specify any required tools or technologies, having experience with marketing software, design tools, and social media platforms can be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Client focus and excellence
- Continuous learning and improvement
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on delivering exceptional results
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with change and adaptability?
- Are you a strong communicator, both verbally and in writing, with the ability to articulate ideas clearly and concisely?
- Do you have a passion for marketing and brand management, and are you eager to learn and grow in your role?
- Are you a team player, comfortable working collaboratively with various teams and stakeholders to achieve common goals?
ASSUMPTION: Lion Star Consulting values candidates who are adaptable, creative, and strong communicators, with a passion for marketing and a desire to learn and grow in their role.
⚠️ Potential Challenges
- The fast-paced nature of the role may require working overtime or on weekends to meet project deadlines or attend events
- The role involves working with various teams and clients, which can present unique challenges and require strong communication and collaboration skills
- The field-based nature of the role may require occasional travel to client sites or events, which can be demanding and time-consuming
- The competitive nature of the marketing industry may require continuous learning and adaptation to stay ahead of trends and best practices
ASSUMPTION: While the role presents several challenges, it also offers numerous opportunities for growth, learning, and career advancement within the marketing and brand management field.
📈 Similar Roles Comparison
- Compared to other entry-level marketing roles, the Assistant Brand Manager position at Lion Star Consulting offers a unique blend of field-based activities, campaign execution, and brand strategy development
- Lion Star Consulting's focus on personalized marketing strategies and immersive experiences sets it apart from larger marketing agencies, providing Assistant Brand Managers with more opportunities for creativity and innovation
- As an entry-level role, the Assistant Brand Manager position offers a strong foundation for building a career in brand management or marketing, with ample opportunities for growth and development
ASSUMPTION: While the Assistant Brand Manager role at Lion Star Consulting shares similarities with other entry-level marketing positions, its unique focus on personalized marketing strategies and immersive experiences makes it a standout opportunity for individuals looking to break into the industry.
📝 Sample Projects
- Developing and executing a field marketing campaign to promote a new product launch for a client in the consumer packaged goods industry
- Conducting market research to identify target audience preferences and developing a brand strategy to meet their needs
- Collaborating with agency partners to plan and execute an integrated brand awareness campaign for a non-profit organization
ASSUMPTION: The sample projects listed above are intended to provide an idea of the types of tasks and responsibilities an Assistant Brand Manager at Lion Star Consulting might encounter in their day-to-day work. The specific projects and campaigns may vary depending on the company's client roster and industry focus.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the brand marketing and communications team currently, and how can this role help address them?
- How does Lion Star Consulting support the professional development and growth of its employees, particularly in entry-level roles like this one?
- Can you describe a recent campaign or project that the brand marketing and communications team has worked on, and what was the outcome?
- How does Lion Star Consulting differentiate itself from other marketing agencies, and how does this role contribute to that differentiation?
- What is the typical career path for an Assistant Brand Manager at Lion Star Consulting, and what opportunities exist for growth and advancement within the company?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process can help demonstrate your interest in the role and provide valuable insights into the company's culture, values, and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your communication skills, creativity, and strategic thinking
- Prepare examples of your past work or projects that showcase your problem-solving skills, creativity, and ability to think critically
- Follow up with the hiring manager or HR department after submitting your application to express your interest in the position and inquire about the status of your application
- If selected for an interview, be prepared to discuss your relevant experience and how it has prepared you for this role, as well as your understanding of Lion Star Consulting's unique approach to marketing and brand management
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
