📌 Core Information
🔹 Job Title: Assistant Chef de Produit Marketing - Stage (F/H) - Caluire
🔹 Company: Agrial
🔹 Location: Caluire, France
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-05-27
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Participating in the marketing management of key product ranges
- Conducting market performance analysis and competitive benchmarking
- Supporting product innovation projects, from packaging design to sales support
- Organizing and conducting consumer research and panels
ASSUMPTION: This role is part of a 6-month internship program, focusing on developing marketing skills and gaining practical experience in a real-world setting.
📋 Key Responsibilities
✅ Analyze market performance using Nielsen panels and provide recommendations
✅ Conduct competitive benchmarking and market research
✅ Participate in product innovation projects, including packaging design and sales support
✅ Create and conduct consumer research studies and panels
✅ Collaborate with internal teams, such as R&D, supply chain, and commerce
ASSUMPTION: The role may involve some travel to attend industry events or visit production sites.
🎯 Required Qualifications
Education: Higher education degree (Bac +4/5) in business, marketing, or a related field
Experience: Previous experience as an Assistant Product Manager is appreciated but not required
Required Skills:
- Proficient in Word, Excel, and PowerPoint
- Strong analytical and organizational skills
- Excellent communication and interpersonal skills
- Ability to work autonomously and adapt to new situations
- Familiarity with Nielsen panels is a plus
Preferred Skills:
- Previous experience in the food and beverage industry
- Fluency in French and English
ASSUMPTION: As this is an internship, the successful candidate will be a student or recent graduate seeking to gain practical experience in marketing.
💰 Compensation & Benefits
Salary Range: €70-80k per year (70-80% of the SMIC)
Benefits:
- Training and development opportunities
- Integration program with various departments
Working Hours: 35 hours per week
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing internships in France.
📌 Applicant Insights
🔍 Company Context
Industry: Agrial is a French agricultural cooperative operating in the food and beverage manufacturing sector. It is one of the leading players in the market, with a strong focus on sustainability and innovation.
Company Size: Agrial has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: Agrial was founded in 2000 and has since grown to become a major player in the agricultural and food industries.
Company Description:
- Agrial is a cooperative owned by French farmers, focusing on the production and distribution of high-quality food products
- The company operates in various sectors, including fruits and vegetables, dairy, and meat
- Agrial is committed to sustainable agriculture and responsible business practices
Company Specialties:
- Agriculture and agri-food industry
- Sustainable development and responsible business practices
- Innovation and product development
Company Website: http://www.agrial.com
ASSUMPTION: Agrial's commitment to sustainability and innovation creates an exciting work environment for interns and employees alike.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for students or recent graduates seeking to gain practical experience in marketing.
Reporting Structure: The intern will report directly to the Marketing Product Manager and collaborate with various internal teams.
Work Arrangement: This is an on-site internship, with the possibility of occasional travel for industry events or site visits.
Growth Opportunities:
- Developing a strong understanding of the food and beverage industry
- Gaining practical experience in marketing, product development, and consumer research
- Building a professional network within the company and the industry
ASSUMPTION: Successful completion of the internship may lead to full-time employment opportunities within the company.
🌍 Location & Work Environment
Office Type: Agrial's offices are modern and collaborative workspaces, fostering teamwork and innovation.
Office Location(s): Caluire, France (near Lyon)
Geographic Context:
- Caluire is a suburb of Lyon, offering a mix of urban and suburban living
- The region is known for its rich culinary heritage and cultural attractions
- Lyon is easily accessible by public transportation, with a well-developed network of buses, trams, and metro lines
Work Schedule: The intern will work 35 hours per week, with a flexible schedule that may include occasional evening or weekend events.
ASSUMPTION: The work environment at Agrial is dynamic and collaborative, with a strong emphasis on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with HR
- In-person or video interview with the Marketing Product Manager
- Final decision and offer
Key Assessment Areas:
- Analytical and problem-solving skills
- Communication and interpersonal skills
- Cultural fit and motivation
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the food and beverage industry and Agrial's mission and values
- Prepare examples of market analysis, competitive benchmarking, or consumer research projects you've worked on
ATS Keywords: Marketing intern, product management, market analysis, competitive benchmarking, consumer research, Nielsen panels, food and beverage industry
ASSUMPTION: Agrial uses Applicant Tracking Systems (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being selected.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Nielsen panels and data analysis tools
- Consumer research software and platforms
ASSUMPTION: Familiarity with these tools is not required, as training will be provided during the internship.
👔 Cultural Fit Considerations
Company Values:
- Solidarity and cooperation
- Perennity and sustainability
- Audacity and innovation
- Proximity and customer focus
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you share Agrial's commitment to sustainable agriculture and responsible business practices?
- Are you comfortable working in a dynamic, collaborative environment with a strong focus on teamwork?
- Do you have a strong desire to learn and develop your marketing skills in a real-world setting?
ASSUMPTION: Agrial places a strong emphasis on cultural fit, as it believes that shared values and work styles are essential for a successful internship experience.
⚠️ Potential Challenges
- The role may require occasional travel, which could be challenging for those with personal or family commitments
- The work environment can be fast-paced and demanding, which may be challenging for those new to the industry or the role
- The role may involve working with sensitive or confidential information, requiring a high degree of discretion and professionalism
- The internship is for a fixed duration, which may be challenging for those seeking long-term employment opportunities
ASSUMPTION: These challenges can be mitigated by effective communication, time management, and a strong commitment to professional development.
📈 Similar Roles Comparison
- This role is similar to other marketing internships in the food and beverage industry, but with a stronger focus on product development and consumer research
- Agrial's commitment to sustainability and innovation sets it apart from other companies in the industry
- This role offers a unique opportunity to gain practical experience in a dynamic and collaborative work environment
ASSUMPTION: This role is well-suited for students or recent graduates seeking to gain practical experience in marketing, product development, and consumer research.
📝 Sample Projects
- Conducting a comprehensive market analysis of a key product range, including competitive benchmarking and consumer insights
- Developing and implementing a new packaging design for a product launch, including consumer testing and feedback
- Organizing and conducting a consumer panel to gather insights on product preferences, pricing, and positioning
ASSUMPTION: These projects are representative of the types of tasks the intern may be asked to perform during their internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does Agrial support work-life balance for its employees and interns?
- What are the key challenges facing the company and the industry, and how can this role contribute to addressing them?
ASSUMPTION: These questions demonstrate a strong interest in the role and a commitment to understanding the company's priorities and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of market analysis, competitive benchmarking, or consumer research projects you've worked on
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
