M

Assistant Director of Student Communications

Montclair State University
Full-time
On-site
Montclair, New Jersey, United States
πŸ“£ Marketing Communications (MarCom)

πŸ“Œ Core Information

πŸ”Ή Job Title: Assistant Director of Student Communications

πŸ”Ή Company: Montclair State University

πŸ”Ή Location: Montclair, New Jersey

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Higher Education

πŸ”Ή Date Posted: April 3, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing student-centric communication campaigns across multiple channels
  • Serving as a liaison with campus partners and student organizations
  • Developing and enforcing strategic plans and brand guidelines
  • Supervising student social media teams and graduate assistants

ASSUMPTION: This role requires strong communication, project management, and leadership skills to coordinate and execute student-focused campaigns effectively.

πŸ“‹ Key Responsibilities

βœ… Establish and maintain communication relationships with campus partners, faculty, staff, and students

βœ… Develop and execute print and digital media strategic plans and materials

βœ… Conduct research and prepare department annual reports

βœ… Act as primary backup for emergency communications

βœ… Manage department operating budget and supervise student social media teams

βœ… Approve social media content and assist with mascot and pupscot programs

βœ… Supervise and mentor graduate assistants and technical developers

βœ… Assist with student-centric web updates and department-wide training

βœ… Consult with the Director to resolve problems and enforce policy

ASSUMPTION: This role involves a mix of strategic planning, hands-on content creation, and team management, requiring strong organizational skills and adaptability.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communication, or related field

Experience: Minimum of three years of professional work experience in social and digital media, communication, and digital content and messaging analytics

Required Skills:

  • Proficient in Adobe Creative Suite and Google Suite
  • Basic understanding of HTML and web development within a CMS
  • Strong communication, project management, and leadership skills

Preferred Skills:

  • Master’s degree from an accredited college or university
  • Experience working in Higher Education and with college students
  • Experience with crisis and/or emergency alert communications

ASSUMPTION: While a Master's degree is preferred, a Bachelor's degree with relevant experience is considered acceptable for this role.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $65,000 per year (Estimated based on industry standards for similar roles in Higher Education)

Benefits:

  • Health, dental, and vision insurance
  • Retirement plans
  • Tuition remission
  • Paid time off and holidays

Working Hours: Full-time, Monday-Friday, 8:30 AM - 4:30 PM (with flexibility for evening and weekend events)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Higher Education. Actual salary may vary based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Higher Education

Company Size: 5,001-10,000 employees

Founded: 1908

Company Description:

  • Montclair State University is a comprehensive public research institution dedicated to providing access and opportunity to students from diverse backgrounds
  • The College of Humanities and Social Sciences is the largest college at Montclair, offering a wide range of academic programs
  • The University is committed to fostering a diverse and inclusive community that promotes educational growth and advancement for all

Company Specialties:

  • Anthropology
  • Classics
  • English
  • Child Advocacy
  • Gender, Sexuality & Women's Studies
  • History
  • Justice Studies
  • Linguistics
  • Medical Humanities
  • Political Science and Law
  • Philosophy
  • Psychology
  • Religious Studies
  • Sociology
  • World Languages
  • Social Work
  • Pre-Law

Company Website: https://www.montclair.edu/chss/

ASSUMPTION: Montclair State University is a large, public research institution with a strong commitment to diversity and inclusion.

πŸ“Š Role Analysis

Career Level: Mid-level professional with potential for growth and leadership opportunities

Reporting Structure: Reports to the Director of Student Communications

Work Arrangement: On-site, full-time position with potential for remote work during emergencies or special projects

Growth Opportunities:

  • Potential for career advancement within the University's communications department
  • Opportunities to gain experience in crisis communication and emergency alert systems
  • Chance to work with and learn from experienced professionals in the field

ASSUMPTION: This role offers opportunities for professional growth and development within the University's communications department.

🌍 Location & Work Environment

Office Type: On-site, with potential for remote work during emergencies or special projects

Office Location(s): Montclair, New Jersey

Geographic Context:

  • Montclair is a suburban town located approximately 12 miles from New York City
  • The University's campus is situated on 252 acres and features a mix of historic and modern architecture
  • The area offers a variety of cultural, recreational, and dining options

Work Schedule: Monday-Friday, 8:30 AM - 4:30 PM (with flexibility for evening and weekend events)

ASSUMPTION: The work environment is dynamic and fast-paced, with a focus on collaboration and teamwork.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen
  • On-campus interview with the Director of Student Communications and other department members
  • Final interview with the Vice President for University Relations

Key Assessment Areas:

  • Communication skills and ability to work with diverse stakeholders
  • Project management and organizational skills
  • Creativity and strategic thinking
  • Technical proficiency in Adobe Creative Suite and Google Suite

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Provide specific examples of your communication, project management, and leadership skills
  • Demonstrate your understanding of the University's mission and values

ATS Keywords: Student Communications, Marketing, Social Media, Digital Media, Adobe Creative Suite, Google Suite, HTML, Web Development, Crisis Communication, Emergency Alerts, Higher Education

ASSUMPTION: The application process is competitive, and candidates should be prepared to demonstrate their skills and qualifications through specific examples and a well-crafted application.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite
  • Google Suite
  • HTML and web development tools (e.g., WordPress, Drupal)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • Crisis communication and emergency alert systems (e.g., Everbridge, Send Word Now)

ASSUMPTION: The tools and technologies required for this role are standard in the communications and marketing industry.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Access and opportunity
  • Inclusion and diversity
  • Excellence in teaching and learning
  • Community engagement
  • Integrity and accountability

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on student-centered communication and engagement

Self-Assessment Questions:

  • How do you align with Montclair State University's commitment to access and opportunity?
  • How comfortable are you working in a fast-paced, dynamic environment with diverse stakeholders?
  • How does your personal work style fit with the University's collaborative and student-centered approach?

ASSUMPTION: Montclair State University values candidates who are committed to its mission of providing access and opportunity to students from diverse backgrounds and who thrive in a collaborative, student-centered environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with diverse stakeholders, including faculty, staff, and students
  • Adapting to changes in priorities and workload
  • Maintaining work-life balance in a fast-paced environment

ASSUMPTION: These challenges can be mitigated through strong project management skills, effective communication, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • Compared to related roles in Higher Education, this position offers a unique blend of strategic planning, hands-on content creation, and team management
  • Montclair State University's commitment to access and opportunity sets it apart from other institutions
  • Career paths in Higher Education communications can lead to roles in public relations, marketing, or advancement

ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities within the Higher Education sector.

πŸ“ Sample Projects

  • Developing and executing a comprehensive social media strategy for a student-focused event
  • Creating and distributing emergency alert messages during a campus-wide crisis
  • Managing a team of student social media interns to produce engaging content for multiple platforms

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

  • How does this role support the University's mission of providing access and opportunity to students from diverse backgrounds?
  • What are the most pressing challenges facing the Student Communications department, and how can this role address them?
  • How does the University support the professional development and growth of its employees?
  • What is the typical career path for someone in this role, and what opportunities exist for advancement within the University?
  • How does the University ensure effective communication and collaboration among its various departments and stakeholders?

ASSUMPTION: Asking these questions demonstrates a candidate's interest in the role and the University's mission and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Montclair State University careers website
  • Tailor your resume and cover letter to highlight relevant skills and experiences, such as communication, project management, and leadership
  • Prepare examples of your work that demonstrate your creativity, strategic thinking, and technical proficiency
  • Follow up with the Human Resources' Workday Recruiting Support team at 973-655-5000 (Option 2) or talent@montclair.edu one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.