📌 Core Information
🔹 Job Title: Assistant(e) Marketing Produit en Alternance
🔹 Company: Kia France
🔹 Location: Rueil-Malmaison, Île-de-France, France
🔹 Job Type: Full-Time, Intern
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: Hybrid (2 days in-office)
🚀 Job Overview
Key aspects of this role include:
- Conducting market analysis and product positioning for Kia's offerings in France
- Assisting product managers during product launches
- Supporting marketing efforts by preparing sales tools and training materials
- Working in a dynamic and innovative environment
ASSUMPTION: This role is ideal for students pursuing higher education in Marketing who are eager to gain practical experience in the automotive industry.
📋 Key Responsibilities
✅ Conducting market analysis and tracking sales performance
✅ Monitoring competitors and analyzing their product offerings
✅ Preparing product presentations and training materials for the sales team
✅ Assisting in the launch of new products
✅ Contributing to the continuous improvement of marketing tools and methodologies
ASSUMPTION: The role may involve occasional travel to attend industry events or meetings with clients.
🎯 Required Qualifications
Education: Pursuing higher education in Marketing (e.g., Master's degree)
Experience: No professional experience required, but relevant internships or projects are a plus
Required Skills:
- Strong analytical skills and proficiency in Microsoft Office Suite, particularly Excel
- Excellent command of English (CECRL minimum C1)
- Familiarity with the automotive industry
- Curiosity and attention to detail
- Strong interpersonal skills and ability to work autonomously
Preferred Skills:
- Knowledge of market research tools and techniques
- Experience with CRM software
- Fluency in additional languages
ASSUMPTION: A valid driver's license is required for this role, as the candidate may need to travel occasionally.
💰 Compensation & Benefits
Salary Range: €1,500 - €1,800 per month (based on French internship minimum wage and industry standards)
Benefits:
- Inclusive work environment
- Remote work allowance (1-2 days per week)
- Quality of life at work initiatives
- Access to LinkedIn Learning portal
- Company restaurant
- Company concierge services
- Discounted vehicle rental
- CSE benefits (e.g., cultural vouchers, vacation vouchers)
- Health insurance and provident fund contributions
- Public transport reimbursement (Île-de-France)
Working Hours: Full-time (35 hours/week) with flexible hours and occasional overtime
ASSUMPTION: The salary range is estimated based on French internship minimum wage and industry standards for marketing interns. Actual compensation may vary based on individual qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Motor Vehicle Manufacturing
Company Size: Small to Medium (51-200 employees)
Founded: 1944 (global headquarters), 1991 (French subsidiary)
Company Description:
- Kia is a global automobile manufacturer that focuses on innovation and sustainability
- The company offers a range of vehicles, including electric and hybrid models
- Kia France is committed to providing a diverse and inclusive work environment
Company Specialties:
- Automobile manufacturing
- Electric vehicle technology
- Marketing and sales
Company Website: http://www.kia.com/fr/
ASSUMPTION: Kia France is a subsidiary of the global Kia Motors Corporation, headquartered in Seoul, South Korea.
📊 Role Analysis
Career Level: Entry Level (0-2 years)
Reporting Structure: The role reports directly to the Chef de Service Produit
Work Arrangement: Hybrid (2 days in-office, 1 day remote)
Growth Opportunities:
- Gaining practical experience in the automotive industry
- Developing skills in market analysis and product positioning
- Potential full-time employment opportunities after the internship
ASSUMPTION: The internship duration is 24 months, with a rhythm of 2 to 3 weeks in the company followed by 1 week at school.
🌍 Location & Work Environment
Office Type: Modern office with collaborative workspaces
Office Location(s): 2, Rue des Martinets, Rueil-Malmaison, Île-de-France 92500, France
Geographic Context:
- Rueil-Malmaison is located in the western suburbs of Paris
- The area offers a mix of urban and suburban living, with easy access to public transportation
- Kia France's headquarters is situated near the La Défense business district
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)
ASSUMPTION: The work environment is dynamic and fast-paced, with a strong focus on teamwork and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and interpersonal skills
- Cultural fit and motivation
- Technical skills (e.g., Microsoft Office Suite, English proficiency)
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your familiarity with the automotive industry and Kia's products
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and adaptability
ATS Keywords: Market analysis, product positioning, sales tracking, data analysis, Office Suite proficiency, English proficiency, automotive knowledge, curiosity, attention to detail, interpersonal skills, autonomy, organization, proactivity
ASSUMPTION: The application process may take up to 4 weeks, depending on the volume of applicants and the hiring team's availability.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Market research tools (e.g., SurveyMonkey, Google Forms)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the project's requirements.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Sustainability
- Customer focus
- Collaboration
- Integrity
Work Style:
- Dynamic and fast-paced
- Team-oriented and collaborative
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you stay up-to-date with industry trends and innovations?
- Can you describe a time when you had to adapt to a significant change in your work environment?
- How do you prioritize and manage multiple projects or tasks simultaneously?
ASSUMPTION: Kia France values diversity and inclusivity, and encourages applicants from all backgrounds to apply.
⚠️ Potential Challenges
- Occasional travel requirements may pose challenges for some candidates
- The role may involve working with large datasets and complex analyses, which can be time-consuming and demanding
- The fast-paced work environment may require candidates to adapt quickly and manage multiple priorities
- The role may involve occasional weekend or evening work, depending on project deadlines
ASSUMPTION: The hiring manager will provide guidance and support to help the intern succeed in their role and overcome any challenges they may face.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Assistant Product Manager in the automotive industry
- Unlike other marketing roles, this position focuses specifically on market analysis and product positioning
- This internship offers a unique opportunity to gain hands-on experience in the automotive industry and develop valuable skills in market analysis and product positioning
ASSUMPTION: The specific responsibilities and requirements of this role may vary depending on the team's needs and the intern's skills and interests.
📝 Sample Projects
- Conducting a comprehensive market analysis for a new Kia vehicle launch
- Developing a competitive analysis report for a specific vehicle segment
- Creating a product positioning strategy for a Kia electric vehicle model
ASSUMPTION: The specific projects assigned to the intern may vary depending on the team's priorities and the intern's skills and interests.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role contribute to Kia's overall business strategy?
- What opportunities are there for professional development and growth within the company?
- How does the team collaborate and support each other in achieving common goals?
- What are the most challenging aspects of this role, and how can I prepare to succeed in them?
ASSUMPTION: The hiring manager will be happy to answer any questions you have about the role, the team, or the company during the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the interview by researching Kia's products, market position, and industry trends
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
