- **Job Title:** Assistant Manager for Consumer Marketing and Business Development
- **Company:** Unilab, Inc.
- **Location:** Mandaluyong City, Mandaluyong, Philippines
- **Job Type:** On-site, Full-time
- **Category:** Pharmaceutical Marketing
- **Date Posted:** April 18, 2025
- **Experience Level:** 2-5 years
- **Remote Status:** On-site
**🚀 Job Overview**
Key aspects of this role include:
- Driving in-store and direct-to-consumer programs to ensure sales and market growth.
- Acting as a key liaison between Brand Marketing, Trade Marketing, and Area Business Teams.
- Leading demand forecasting to support business targets.
- Representing the Consumer Health business unit in North East Luzon / Bicol, identifying market opportunities, and implementing growth strategies.
- Managing resources to ensure cost-effective marketing programs with measurable returns.
**ASSUMPTION:** This role requires a balance of strategic planning and hands-on execution, with a strong focus on cross-functional collaboration and market analysis.
**📋 Key Responsibilities**
- **Marketing Program Execution:** Develop and execute impactful consumer and in-store programs, ensuring timely execution and evaluation.
- **Sales & Operations Planning:** Translate strategies into execution plans, review performance, and optimize sales growth.
- **Area Business Representation:** Identify regional opportunities and implement tailored marketing initiatives.
- **Budget & Spending Efficiency:** Manage resources to ensure cost-effective marketing programs with measurable returns.
**ASSUMPTION:** The role involves a mix of strategic planning, tactical execution, and regional representation, requiring strong organizational skills and adaptability.
**🎯 Required Qualifications**
- **Education:** Graduate of Marketing, Business Administration, or a related field.
- **Experience:** At least 3 years of experience in Trade Marketing, Business Development, Product Marketing, or a similar role.
- **Required Skills:**
- Strong understanding of market dynamics and consumer behavior.
- Excellent problem-solving skills and a strategic mindset.
- Ability to work collaboratively with cross-functional teams.
- Strong project management, prioritization, and time management skills.
- Detail-oriented with a growth mindset and a proactive approach.
- **Preferred Skills:**
- Experience in the pharmaceutical industry.
- Proficiency in data analysis tools.
**ASSUMPTION:** Given the role's focus on market analysis and cross-functional collaboration, candidates with relevant industry experience and strong analytical skills will likely excel.
**💰 Compensation & Benefits**
- **Salary Range:** PHP 600,000 - 800,000 per year (based on industry standards for the role, experience level, and location)
- **Benefits:** Competitive benefits package, including health insurance, retirement plans, and employee discounts on Unilab products.
- **Working Hours:** 40 hours per week, with flexible work arrangements available for fieldwork and business needs.
**ASSUMPTION:** The salary range is estimated based on industry standards for similar roles in the Philippines. The benefits package is assumed to be competitive, given Unilab's status as a leading pharmaceutical company.
**📌 Applicant Insights**
**🔍 Company Context**
- **Industry:** Unilab is the leading pharmaceutical company in the Philippines, with a portfolio of prescription and consumer healthcare brands.
- **Company Size:** Unilab has 1,001-5,000 employees, providing a large and diverse work environment.
- **Founded:** Unilab was established in 1945, with a rich history and strong reputation in the Philippine pharmaceutical industry.
- **Company Description:** Unilab is committed to bringing Trusted Quality Healthcare to Asia and the world, with a corporate culture that places people at the center of everything. The company welcomes contributions from seasoned professionals and brilliant newcomers alike.
- **Company Specialties:** Unilab specializes in pharmaceutical manufacturing, science and research, laboratory services, quality assurance, and the pharmaceutical industry.
**📊 Role Analysis**
- **Career Level:** This role is a mid-level management position, offering opportunities for growth and development within the organization.
- **Reporting Structure:** The Assistant Manager reports directly to the Business Unit Head and works closely with various marketing teams and area business teams.
- **Work Arrangement:** The role requires frequent travel for fieldwork and business needs, with flexible work arrangements available.
- **Growth Opportunities:** Unilab offers opportunities for career advancement, including potential progression to a Manager or Director role within the marketing department.
**ASSUMPTION:** Given Unilab's size and industry leadership, there are likely numerous growth opportunities available for high-performing employees.
**🌍 Location & Work Environment**
- **Office Type:** Unilab's headquarters is located in Mandaluyong City, with a modern and collaborative work environment.
- **Office Location(s):** 66 United Street, Mandaluyong City, Philippines
- **Geographic Context:** Mandaluyong City is a bustling urban area in the heart of Metro Manila, offering easy access to various amenities and entertainment options.
- **Work Schedule:** The role follows a standard 40-hour workweek, with flexible work arrangements available for fieldwork and business needs.
**ASSUMPTION:** The work environment at Unilab is likely to be dynamic and fast-paced, reflecting the company's leadership position in the Philippine pharmaceutical industry.
**💼 Interview & Application Insights**
- **Typical Process:** Applicants can expect a multi-step interview process, including phone screens, behavioral interviews, and case studies.
- **Key Assessment Areas:** Candidates should be prepared to discuss their problem-solving skills, strategic mindset, and ability to work collaboratively with cross-functional teams.
- **Application Tips:**
- Tailor your resume and cover letter to highlight your relevant experience and skills.
- Be prepared to discuss your understanding of market dynamics and consumer behavior in the Philippine pharmaceutical industry.
- Research Unilab's company culture and values to demonstrate your fit with the organization.
**ASSUMPTION:** Unilab's interview process is likely to be comprehensive and rigorous, given the company's status as a leading employer in the Philippine pharmaceutical industry.
**🛠️ Tools & Technologies**
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Data analysis tools (e.g., Excel, Google Analytics)
- Project management tools (e.g., Asana, Trello)
- Marketing automation tools (e.g., Marketo, HubSpot)
**ASSUMPTION:** The specific tools and technologies required for this role may vary, depending on the marketing teams and area business teams with which the Assistant Manager works.
**👔 Cultural Fit Considerations**
- **Company Values:** Unilab's core values include integrity, excellence, innovation, and customer focus. Candidates should be prepared to demonstrate how their personal values align with these principles.
- **Work Style:** Unilab values a collaborative and inclusive work environment, with a focus on continuous learning and improvement. Candidates should be prepared to discuss their preferred work style and how it aligns with Unilab's culture.
**Self-Assessment Questions:**
- How do your personal values align with Unilab's core values of integrity, excellence, innovation, and customer focus?
- How do you prefer to work collaboratively with cross-functional teams, and how does that align with Unilab's inclusive work environment?
- How do you approach continuous learning and improvement, and how does that align with Unilab's focus on growth and development?
**ASSUMPTION:** Unilab's company culture is likely to be dynamic and fast-paced, reflecting the company's leadership position in the Philippine pharmaceutical industry. Candidates should be prepared to demonstrate their fit with the organization's values and work style.
**⚠️ Potential Challenges**
- The role requires frequent travel for fieldwork and business needs, which may be challenging for candidates who prefer a more sedentary work environment.
- The role involves a mix of strategic planning and tactical execution, which may require strong organizational skills and adaptability.
- The Philippine pharmaceutical industry is competitive and fast-paced, which may present challenges for candidates who are not accustomed to a dynamic work environment.
**ASSUMPTION:** Given the role's focus on market analysis and cross-functional collaboration, candidates should be prepared to navigate a complex and fast-paced work environment.
**📈 Similar Roles Comparison**
- **Role Differences:** This role is focused on consumer marketing and business development, while similar roles in other industries may have a broader focus on marketing strategy or business operations.
- **Industry-Specific Context:** The Philippine pharmaceutical industry is highly competitive and regulated, which may present unique challenges and opportunities for candidates in this role.
- **Career Path Comparison:** This role offers opportunities for growth and development within the marketing department, with potential progression to a Manager or Director role.
**ASSUMPTION:** Given the role's focus on consumer marketing and business development, candidates should be prepared to navigate a complex and competitive work environment.
**📝 Sample Projects**
- Developing and executing a consumer marketing campaign to launch a new product in the North East Luzon / Bicol region.
- Conducting market research to identify trends and opportunities in the Philippine pharmaceutical industry.
- Collaborating with cross-functional teams to optimize sales growth and market share in the North East Luzon / Bicol region.
**ASSUMPTION:** The specific projects required for this role may vary, depending on the marketing teams and area business teams with which the Assistant Manager works.
**❓ Key Questions to Ask During Interview**
- How does this role fit into the overall marketing strategy for the Consumer Health business unit?
- What are the key priorities for the first 90 days in this role?
- How does Unilab support the professional development of its employees?
- What are the biggest challenges facing the Philippine pharmaceutical industry, and how does this role address them?
**ASSUMPTION:** Candidates should be prepared to ask thoughtful and insightful questions that demonstrate their understanding of the role and their fit with the organization.
**📌 Next Steps for Applicants**
- To apply for this position, submit your application through [this link](https://careers.unilab.com.ph/job/MANDALUYONG-CITY-ASSISTANT-MANAGER-FOR-CONSUMER-MARKETING-AND-BUSINESS-DEVELOPMENT-METR/1061151466/).
- Tailor your resume and cover letter to highlight your relevant experience and skills.
- Prepare for the interview process by researching Unilab's company culture and values, and practicing your responses to common interview questions.
- Follow up with the hiring manager after the interview to express your appreciation for the opportunity and reiterate your interest in the role.
**⚠️ Disclaimer:** This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
