📌 Core Information
🔹 Job Title: Assistant Manager / Senior Officer – Marketing
🔹 Company: SYNTEGON
🔹 Location: Verna Loutolim Road, Lotli, Goa, India
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 21, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to enhance brand presence and generate leads
- Planning and executing marketing events, creating multimedia content, and analyzing marketing data
- Collaborating with the global marketing team and product manager to create comprehensive marketing plans
- Writing and publishing engaging content to drive customer engagement
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and proficiency in digital marketing and data analysis to succeed.
📋 Key Responsibilities
✅ Develop and implement marketing strategies that align with the company’s business objectives to enhance brand presence and generate leads
✅ Plan and execute marketing events such as exhibitions, customer symposiums, social media campaigns, print media, advertising, and promotional activities
✅ Create and produce multimedia content including videos, infographics, and corporate presentations to support marketing initiatives
✅ Develop comprehensive marketing plans covering budgets, timelines, and KPIs in coordination with the global marketing team
✅ Write, edit, and publish engaging content such as blog posts, newsletters, LinkedIn posts, and email campaigns to drive customer engagement
✅ Analyze marketing data to identify trends, evaluate campaign effectiveness, and optimize strategies in collaboration with the Product Manager
ASSUMPTION: The ideal candidate will have experience in marketing for the capital equipment industry, including digital marketing and content strategy, content creation, and data analysis.
🎯 Required Qualifications
Education: Bachelor's degree in marketing, communications, or a related field
Experience: 5-8 years of experience in the marketing function of capital equipment
Required Skills:
- Proven experience in digital marketing, content creation, and marketing data analysis
- Strong communication, writing, and interpersonal skills
- Creativity and innovation with effective time management
- High proficiency in Microsoft Office suite
Preferred Skills:
- Experience in marketing for the capital equipment industry, including digital marketing and content strategy, content creation, and data analysis
ASSUMPTION: Candidates with a graduate or postgraduate degree and relevant experience in marketing will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: INR 15-20 lakhs per annum (Estimated based on industry standards for a senior marketing role in Goa, India)
Benefits:
- Health insurance
- Retirement benefits
- Employee development opportunities
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for a senior marketing role in Goa, India. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Machinery Manufacturing (Life Sciences Process Equipment & Facilities)
Company Size: 51-200 employees (SYNTEGON is a global leader with around 5,800 colleagues in nearly 20 countries)
Founded: 1963 (as Telstar, part of the Syntegon group)
Company Description:
- Syntegon is a global leader in process and packaging technology for the pharmaceutical and food industries
- The company contributes to ensuring that people worldwide are provided with high-quality medications and safely packaged food
- Syntegon offers a comprehensive service portfolio and works with customers to ensure profitable growth
Company Specialties:
- Laminar Air Flow Systems
- Sterilization Systems
- Aseptic Isolators
- Containment Isolators
- Downflow Booths
- RABS and cRABS
- EPC and EPCM Services
- Consultancy
- Validation
- Freeze Dryer Systems
Company Website: www.syntegon.com
ASSUMPTION: SYNTEGON is a well-established company with a strong global presence and a focus on innovation and sustainability in the life sciences industry.
📊 Role Analysis
Career Level: Senior Officer / Assistant Manager
Reporting Structure: This role reports directly to the Global Marketing Manager and works closely with the Product Manager
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
- Potential to work on global marketing projects and collaborate with international teams
- Opportunities to develop skills in digital marketing, data analysis, and content creation
- Possibility to advance to a marketing manager or similar role with experience
ASSUMPTION: This role offers opportunities for professional growth and development within the global marketing team at SYNTEGON.
🌍 Location & Work Environment
Office Type: On-site, with a global headquarters in Terrassa, Barcelona, and local offices in Goa, India
Office Location(s): Verna Loutolim Road, Lotli, Goa, India
Geographic Context:
- Goa is a coastal state in western India, known for its beaches, historical sites, and vibrant culture
- The office is located in the Verna Industrial Estate, which is a major industrial hub in Goa
- The work environment is likely to be multicultural and collaborative, with a mix of local and international colleagues
Work Schedule: Full-time, with standard business hours (Monday-Friday, 9:00 AM - 6:00 PM, with a 1-hour lunch break)
ASSUMPTION: The work environment at SYNTEGON is likely to be dynamic and fast-paced, with a focus on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- In-depth interview with the Global Marketing Manager and Product Manager
- Final interview with the Global Marketing Director
Key Assessment Areas:
- Marketing strategy and planning
- Event planning and execution
- Content creation and multimedia production
- Data analysis and campaign optimization
- Communication and interpersonal skills
Application Tips:
- Highlight relevant experience in capital equipment marketing and digital marketing strategies
- Tailor your resume and cover letter to emphasize skills and accomplishments related to the key responsibilities listed in the job description
- Prepare examples of marketing campaigns you've worked on, including data analysis and results
ATS Keywords: Marketing strategy, event planning, content creation, digital marketing, data analysis, communication skills, interpersonal skills, creativity, time management, Microsoft Office Suite
ASSUMPTION: The application process at SYNTEGON is likely to be competitive, with a focus on assessing the candidate's marketing skills, experience, and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce)
- Social media management tools (e.g., Hootsuite, Buffer)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Multimedia production software (e.g., Adobe Creative Suite, Final Cut Pro)
ASSUMPTION: The required tools and technologies for this role are likely to be industry-standard and may include specific platforms used by SYNTEGON.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Sustainability
- Collaboration
- Customer focus
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on innovation and continuous improvement
- Data-driven and results-oriented
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced work environment?
- Are you comfortable working collaboratively with international teams?
- Do you have a strong focus on data-driven decision-making and continuous improvement?
ASSUMPTION: SYNTEGON values innovation, quality, sustainability, collaboration, and customer focus. Candidates who align with these values and work well in a dynamic, collaborative environment are likely to be a good fit for the company.
⚠️ Potential Challenges
- Managing multiple marketing projects and campaigns simultaneously
- Working with tight deadlines and budgets
- Adapting to a fast-paced, dynamic work environment
- Collaborating effectively with international teams across different time zones
ASSUMPTION: The potential challenges in this role may include managing multiple projects, working with tight deadlines, and adapting to a fast-paced work environment. Strong organizational skills, time management, and communication skills will be essential to succeed in this role.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager or Marketing Manager position, but with a focus on event planning and content creation
- Compared to other marketing roles in the capital equipment industry, this position may have a stronger emphasis on digital marketing and data analysis
- Career progression in this role could lead to a Marketing Manager or similar position, with potential opportunities to work on global marketing projects
ASSUMPTION: This role is similar to a Senior Marketing Manager or Marketing Manager position, but with a unique focus on event planning and content creation. Candidates with experience in these areas are likely to be well-suited for this role.
📝 Sample Projects
- Planning and executing a global marketing event, including logistics, vendor management, and on-site support
- Developing and implementing a digital marketing campaign to generate leads and increase brand awareness
- Creating a multimedia content series to showcase SYNTEGON's products and services, including videos, infographics, and corporate presentations
ASSUMPTION: Sample projects for this role may include planning and executing marketing events, developing digital marketing campaigns, and creating multimedia content to support marketing initiatives.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with the global marketing team and product manager?
- What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
- What opportunities are there for professional development and growth within the marketing department?
- How does SYNTEGON support work-life balance for its employees?
ASSUMPTION: Asking thoughtful questions during the interview process can help candidates better understand the role, the company culture, and the opportunities for professional growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of marketing campaigns you've worked on, including data analysis and results
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
