- Job Title: Assistant Marketing Digital (H/F) - Alternance
- Company: StΓ€ubli
- Location: Faverges-Seythenex, Auvergne-RhΓ΄ne-Alpes, France
- Job Type: Temps complet (Full-time)
- Category: Marketing
- Date Posted: 2025-04-07
- Experience Level: Student (Alternance)
π Job Overview
StΓ€ubli, a global leader in mechatronic solutions, seeks an Assistant Marketing Digital for an apprenticeship role within their Marketing Communication department. This position involves digitalizing customer experiences across multicultural markets. Key aspects include:
- Content Management: Ensuring accurate and timely publication of content across various digital platforms.
- Lead Generation: Planning and executing lead capture campaigns at trade shows using digital applications.
- Email Marketing: Managing email marketing campaigns using Eloqua.
- Digital Projects: Contributing to projects such as SEO, SEAM, and SMO.
- Graphic Design: Creating visual content and multimedia assets aligned with the company's brand guidelines.
ASSUMPTION: This role requires a strong understanding of digital marketing principles and a willingness to learn and adapt in a dynamic, international environment.
π Key Responsibilities
- β Manage and update content on StΓ€ubli's digital platforms (websites, social media, sales enablement, DAM, etc.).
- β Plan and execute lead capture campaigns at trade shows using StΓ€ubli's digital application.
- β Create and send targeted email campaigns using Eloqua.
- β Contribute to digital projects, such as SEO, SEAM, and SMO, to improve online visibility and user experience.
- β Design and create visual content and multimedia assets, ensuring they align with StΓ€ubli's brand guidelines.
- β Continuously improve the quality of services and digital experiences.
ASSUMPTION: Successful candidates will have strong organizational skills, attention to detail, and the ability to work independently and in a team.
π― Required Qualifications
- Education: Pursuing a bachelor's degree in Marketing, Communication, or a related field, with a focus on digital marketing.
- Experience: No professional experience required; however, relevant internships or projects are a plus.
- Required Skills:
- Proficiency in CMS (e.g., Adobe Experience Manager)
- Strong knowledge of marketing automation/emailing tools (e.g., Eloqua)
- Familiarity with web techniques (SEO, UX Design)
- Excellent skills in infography, graphic design, and web design
- Proficient in the Adobe Creative Suite (Indesign, Photoshop, Premiere Pro)
- Strong proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Teams)
- Preferred Skills:
- Familiarity with StΓ€ubli's products and services
- Experience working in an international environment
- Knowledge of additional languages (besides French and English)
- Preferred Qualities:
- Team player with strong analytical and reporting skills
- Excellent writing and communication skills with impeccable spelling
ASSUMPTION: Candidates should have a strong interest in digital marketing and a desire to learn and grow within the industry.
π° Compensation & Benefits
- Salary Range: β¬22,000 gross annual salary (excluding specific criteria linked to the collective agreement)
- Benefits:
- Two fixed annual bonuses
- Profit-sharing and employee stock ownership plan
- Quality of life at work initiatives (restaurant, transportation, childcare, remote work, etc.)
- Health insurance and company pension plan
- Employee savings plan and company mutual fund
- Beautiful mountain views
- Working Hours: Full-time, 39 hours per week (Monday to Friday, 8:30 AM to 12:30 PM and 1:30 PM to 5:30 PM)
ASSUMPTION: The salary range is based on the standard salary for apprentices in France and may vary depending on individual circumstances.
π Applicant Insights
π Company Context
- Industry: StΓ€ubli operates in the automation machinery manufacturing sector, focusing on connectors, robotics, and textile solutions.
- Company Size: StΓ€ubli has 5,001 to 10,000 employees worldwide, providing a large and diverse work environment.
- Founded: In 1892 in Horgen, Switzerland, StΓ€ubli has since grown into an international group headquartered in PfΓ€ffikon, Switzerland.
- Company Description: StΓ€ubli is a global industrial and mechatronic solution provider with four dedicated divisions, serving customers across various industries to increase their productivity.
- Company Specialties: StΓ€ubli specializes in industrial connectors for fluids and gases, power, data, jacquard machinery, robots, end-of-arm tooling, cobots, AGV, electrical connectors, fluid connectors, textile machinery, weaving preparation systems, quick mold change, and original MC4 connectors.
π Role Analysis
- Career Level: This role is an entry-level apprenticeship, offering an excellent starting point for a career in digital marketing.
- Reporting Structure: The Assistant Marketing Digital will report directly to the Marketing Communication department within the Connectors division.
- Work Arrangement: This is a full-time, on-site position with the possibility of remote work.
- Growth Opportunities:
- Gain practical experience in digital marketing within an international company.
- Develop skills in content management, lead generation, email marketing, digital projects, and graphic design.
- Potential for full-time employment upon completion of the apprenticeship.
ASSUMPTION: Successful completion of the apprenticeship may lead to full-time employment opportunities within the company.
π Location & Work Environment
- Office Type: StΓ€ubli's Faverges-Seythenex office is a modern, collaborative workspace with a focus on employee well-being.
- Office Location: Place Robert Staubli, 74210 Faverges-Seythenex, France
- Geographic Context: Faverges-Seythenex is located in the Haute-Savoie department of the Auvergne-RhΓ΄ne-Alpes region in southeastern France, offering a high quality of life with access to both urban and outdoor activities.
- Work Schedule: The standard workweek is Monday to Friday, from 8:30 AM to 12:30 PM and 1:30 PM to 5:30 PM, with one hour for lunch.
ASSUMPTION: The work environment is dynamic, multicultural, and focused on collaboration and continuous learning.
πΌ Interview & Application Insights
- Typical Process: Applicants can expect a multi-step interview process, including phone or video screens, followed by on-site interviews with the hiring manager and relevant team members.
- Key Assessment Areas: Interviews will focus on assessing the candidate's technical skills, problem-solving abilities, and cultural fit within the company.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Demonstrate your understanding of StΓ€ubli's products, services, and company culture.
- Prepare examples of your work in content management, graphic design, and digital marketing.
π οΈ Tools & Technologies
- Adobe Experience Manager (CMS)
- Eloqua (marketing automation/emailing tool)
- Adobe Creative Suite (Indesign, Photoshop, Premiere Pro)
- Microsoft Office Suite (Word, Excel, PowerPoint, Teams)
- Additional tools may be required based on specific projects
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be eager to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
- Company Values: StΓ€ubli values include innovation, quality, sustainability, and customer focus. Candidates should demonstrate a strong alignment with these values.
- Work Style: StΓ€ubli fosters a collaborative, dynamic, and multicultural work environment. Candidates should be comfortable working in a team and adapting to a fast-paced, international setting.
- Self-Assessment Questions:
- How do you align with StΓ€ubli's core values, and how have you demonstrated these values in previous experiences?
- How comfortable are you working in a multicultural, dynamic team environment, and can you provide examples of successful collaborations?
- How do you approach learning new tools and technologies, and can you share an example of a time when you had to adapt quickly to new software or processes?
ASSUMPTION: Candidates who demonstrate a strong cultural fit and a willingness to learn and adapt will be most successful in this role.
β οΈ Potential Challenges
- Language Barrier: While English is the primary language of communication, candidates may face language barriers due to the international nature of the company.
- Fast-Paced Environment: The dynamic and multicultural work environment may present challenges for candidates who prefer a more structured or slow-paced setting.
- On-Site Work Requirement: This role requires on-site work, which may not be suitable for candidates who prefer remote or hybrid work arrangements.
- Competitive Industry: The automation machinery manufacturing sector is competitive, and candidates may face challenges in standing out among other applicants.
ASSUMPTION: Candidates should carefully consider these potential challenges and ensure they are well-suited to the demands of the role and work environment.
π Similar Roles Comparison
- Role Differentiation: Compared to other digital marketing apprenticeships, this role offers a unique opportunity to work on a global scale within a specific industry (automation machinery manufacturing).
- Industry-Specific Context: StΓ€ubli's focus on connectors, robotics, and textile solutions provides a specialized context for digital marketing efforts.
- Career Path Comparison: This apprenticeship serves as an excellent starting point for a career in digital marketing, with potential for growth and full-time employment upon completion.
ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their long-term career goals.
π Sample Projects
- Role-Specific Project: Develop and execute a targeted email marketing campaign to promote StΓ€ubli's connectors products to a specific industry segment.
- Industry-Specific Project: Conduct keyword research and on-page optimization for StΓ€ubli's robotics product pages to improve search engine rankings and organic traffic.
- Responsibility-Specific Project: Design and create visual content for StΓ€ubli's social media channels, ensuring consistent branding and messaging across platforms.
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities the Assistant Marketing Digital may encounter during their apprenticeship.
β Key Questions to Ask During Interview
- Role Responsibilities: Can you describe a typical day or week in this role and how my responsibilities may evolve over time?
- Team Structure: How does the Marketing Communication department collaborate with other teams within StΓ€ubli, and what opportunities are there for cross-functional projects?
- Company Culture: How does StΓ€ubli's company culture support the growth and development of its employees, particularly those in apprenticeship roles?
- Growth Opportunities: What opportunities exist for professional development and career advancement within the company, particularly for those who complete the apprenticeship successfully?
- Work Environment: How does StΓ€ubli support work-life balance, and what initiatives are in place to promote employee well-being and satisfaction?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: [Application URL]
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role.
- Prepare examples of your work in content management, graphic design, and digital marketing to showcase your abilities.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.
- Prepare for interviews by researching StΓ€ubli's products, services, and company culture, and practicing common interview questions and your responses.
β οΈ Disclaimer
This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.