π Core Information
πΉ Job Title: Assistant Marketing Manager
πΉ Company: Travel + Leisure Co.
πΉ Location: Phoenix area, Orange Tree, AZ
πΉ Job Type: Full-Time
πΉ Category: Hospitality, Marketing
πΉ Date Posted: June 2, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting the In-House Marketing Manager in overseeing daily operations and productivity of the In-House Marketing Team.
- Direct supervision of In-House Marketing staff, including interviewing, hiring, training, and performance management.
- Maintaining total site marketing penetration standards and preparing reports for management.
- Coordinating with In-House and Front Line sales management regarding tour seats and potential tour flow.
- Resolving issues pertaining to tour statuses, bookings, coding, etc., and maintaining departmental supplies.
ASSUMPTION: This role requires a balance of strategic planning and hands-on management, with a focus on team leadership and process improvement.
π Key Responsibilities
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Direct supervision of In-House Marketing staff, including:
- Interviewing, hiring, and training associates.
- Planning, assigning, and directing work.
- Conducting performance reviews.
- Motivating, rewarding, and providing disciplinary action when necessary.
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Maintaining total site marketing penetration standards by:
- Running daily reports, including Daily Arrival Report, Daily In-House Report, and Owner Arrival report.
- Preparing daily and weekly status reports, including show factors and penetration rates.
- Preparing additional reports as necessary.
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Coordinating with In-House and Front Line sales management regarding:
- Tour seats available and potential tour flow.
- New or changes in marketing programs (booking/gifting policies).
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Maintaining copies of invitations and daily tour manifests, and resolving tour-related issues.
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Ordering and maintaining departmental supplies, such as collateral material and uniforms.
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Other duties as assigned.
ASSUMPTION: This role involves a mix of strategic planning, team management, and day-to-day operational tasks to ensure marketing goals are met.
π― Required Qualifications
Education: High School Diploma, GED, or equivalent
Experience: Two (2) years of marketing experience required, primarily in the vacation ownership industry.
Required Skills:
- Excellent verbal and written communication skills.
- Ability to effectively coach, counsel, and motivate direct reports.
- Ability to provide exceptional customer service.
- Ability to efficiently multi-task.
- Ability to negotiate effectively.
- Working knowledge of marketing databases.
- Ability to recruit, train, and develop employees.
- Ability to lead by example.
- Detail-oriented and accurate.
- Ability to carry out responsibilities in accordance with the organization's policies and applicable laws.
- Demonstrated problem-solving ability.
Preferred Skills:
- Experience with marketing systems such as Mainframe, Focus, and CRS.
ASSUMPTION: While not explicitly stated, experience with marketing databases and relevant software is likely beneficial for this role.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Estimated based on industry standards for a Marketing Manager with 2-5 years of experience in the Hospitality industry)
Benefits:
- Medical
- Dental
- Vision
- Flexible spending accounts
- Life and accident coverage
- Disability
- Paid time off, parental leave, and holidays (for eligible associates)
- 401k with employer match (subject to eligibility requirements)
- Legal and identity theft plan
- Voluntary income protection benefits
- Wellness program (subject to provider availability)
- Employee Assistance Program
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility based on business needs.
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager with 2-5 years of experience in the Hospitality industry. Actual salary may vary based on factors such as performance, location, and company policy.
π Applicant Insights
π Company Context
Industry: Hospitality, specifically vacation ownership and travel membership
Company Size: 10,001+ employees (Large enterprise)
Founded: 1974 (as Wyndham Worldwide, rebranded as Travel + Leisure Co. in 2021)
Company Description:
- Travel + Leisure Co. is the worldβs leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands.
- The companyβs extensive Vacation Ownership portfolio includes trusted and iconic vacation club brands with a combined 270+ resorts worldwide, offering quality, flexibility, and value to more than 800,000 timeshare owners.
- Through its Travel and Membership business line, the company unlocks even more travel inspiration and opportunities via its signature subscription travel club, Travel + Leisure GO, and pioneering timeshare exchange network, RCI.
Company Specialties:
- Vacation ownership
- Travel membership
- Hospitality management
- Lifestyle travel
Company Website: travelandleisureco.com
ASSUMPTION: Travel + Leisure Co. is a large, established company with a diverse range of brands and services, offering opportunities for career growth and development.
π Role Analysis
Career Level: Mid-level management
Reporting Structure: Reports directly to the In-House Marketing Manager
Work Arrangement: On-site, with minimal travel required
Growth Opportunities:
- Potential advancement to Marketing Manager or similar roles within the company.
- Expansion of responsibilities based on performance and business needs.
- Opportunities to gain experience in various aspects of marketing and management.
ASSUMPTION: This role offers opportunities for career growth and development within the company, based on performance and business needs.
π Location & Work Environment
Office Type: Corporate office
Office Location(s): Phoenix area, Orange Tree, AZ
Geographic Context:
- The Phoenix area offers a warm, desert climate and a variety of cultural attractions, outdoor activities, and entertainment options.
- The Orange Tree area is a suburban neighborhood with a mix of residential and commercial properties.
- The office is located near major highways, providing easy access to the surrounding area.
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility based on business needs.
ASSUMPTION: The work environment is professional and collaborative, with a focus on teamwork and communication.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills
- Leadership and management abilities
- Problem-solving and decision-making skills
- Industry knowledge and marketing experience
Application Tips:
- Highlight relevant marketing experience and accomplishments in your resume.
- Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's culture.
- Prepare examples of your leadership and management skills, as well as your problem-solving abilities.
ATS Keywords: Marketing, In-House, Manager, Supervision, Team Leadership, Reporting, Customer Service, Negotiation, Problem Solving
ASSUMPTION: The application process may vary based on the specific needs of the hiring manager and the company's HR department.
π οΈ Tools & Technologies
- Marketing databases (e.g., Mainframe, Focus, CRS)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary based on the company's internal systems and processes.
π Cultural Fit Considerations
Company Values:
- Putting the world on vacation
- Innovation and growth
- Teamwork and collaboration
- Exceptional customer service
Work Style:
- Professional and collaborative
- Focused on teamwork and communication
- Results-driven and goal-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you able to effectively manage and motivate a team?
- Do you have strong communication and problem-solving skills?
ASSUMPTION: Travel + Leisure Co. values a professional and collaborative work environment, with a focus on teamwork and communication.
β οΈ Potential Challenges
- Managing a team in a fast-paced, dynamic work environment.
- Balancing strategic planning and day-to-day operational tasks.
- Adapting to changes in marketing programs and policies.
- Resolving tour-related issues and maintaining departmental supplies.
ASSUMPTION: This role may present challenges related to team management, balancing strategic planning and operational tasks, and adapting to changes in marketing programs and policies.
π Similar Roles Comparison
- Compared to a Marketing Manager role, this position has a greater focus on day-to-day operational tasks and team management.
- In the Hospitality industry, this role may differ from similar positions in other sectors, with a greater emphasis on customer service and tour-related responsibilities.
- Career progression may involve advancement to a Marketing Manager or similar role within the company.
ASSUMPTION: This role may differ from similar positions in other industries or sectors, with a greater emphasis on customer service and tour-related responsibilities.
π Sample Projects
- Developing and implementing a new marketing program to increase tour attendance and penetration rates.
- Coordinating with sales management to optimize tour flow and maximize tour seat utilization.
- Resolving complex tour-related issues and maintaining departmental supplies to ensure smooth daily operations.
ASSUMPTION: Sample projects may involve strategic planning, team management, and day-to-day operational tasks, depending on the specific needs of the role and the company.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the team dynamic like, and how does this role contribute to the team's success?
ASSUMPTION: Asking thoughtful questions during the interview process can help demonstrate your interest in the role and provide valuable insights into the company's culture and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the application link.
- Tailor your resume to highlight relevant marketing experience and accomplishments.
- Write a cover letter that demonstrates your understanding of the role and your fit with the company's culture.
- Prepare examples of your leadership and management skills, as well as your problem-solving abilities.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.