Assistant Marketing Manager

📌 Core Information

🔹 Job Title: Assistant Marketing Manager

🔹 Company: ARI

🔹 Location: Matthews, NC

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Serving as the first point of contact for consumers to educate and assist in securing business
• Building and nurturing business relationships with clients
• Achieving sales targets and quotas
• Conducting market research to maintain a good understanding of the market and industry trends
• Providing regular feedback to management about the performance of the sales team

ASSUMPTION: This role is entry-level and focuses on training and development, with a strong emphasis on customer service and sales.

📋 Key Responsibilities

✅ Building and nurturing business relationships with clients, including follow-up meetings and problem-solving to improve the customer experience

✅ Achieving sales targets by setting the standard of hard work, executing sales systems, and representing brand partners with integrity and professionalism

✅ Conducting market research to maintain a good understanding of the market and industry trends in order to identify consumer demographics and provide great customer service

✅ Providing regular feedback to management about the performance of the sales team and identifying areas for improvement, offering solutions

ASSUMPTION: The role requires strong communication, problem-solving, and customer service skills, as well as the ability to work in a fast-paced, performance-based environment.

🎯 Required Qualifications

Education: Associates degree or some college preferred, but not required

Experience: 2+ years of experience in client-facing, customer service roles

Required Skills:

• Strong student mentality and proven ability to teach and train others
• Comfortability in a fast-paced, performance-based position
• Excellent communication and customer service skills
• Strong sales and problem-solving skills

Preferred Skills:

• Experience in marketing, advertising, or a related field
• Familiarity with CRM software

ASSUMPTION: While an associates degree is preferred, the company is willing to consider candidates with relevant experience who may not have a degree.

💰 Compensation & Benefits

Salary Range: $57,000 - $67,000 per year

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on products and services

Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility for meetings and events

ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the Charlotte, NC area.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 11-50 employees

Founded: 2015 (estimated, based on LinkedIn profile)

Company Description:

• AIM is a premier business consulting firm renowned for its regional excellence, with a focus on e-commerce, home delivery, telecommunications, clean energy, and smart home technology
• The company is dedicated to nurturing business expansion and creating pathways for progress, serving as a versatile partner for industry giants
• AIM is founded on tenacity, creativity, invention, and optimism, empowering employees and promoting a diverse, performance-based work environment

Company Specialties:

• E-commerce
• Home delivery
• Telecommunications
• Clean energy
• Smart home technology

Company Website: ariimperialmarketing.com

ASSUMPTION: AIM is a growing company with a strong focus on customer service and sales, offering opportunities for career growth and development.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and advancement

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, with some flexibility for meetings and events

Growth Opportunities:

• Training and development opportunities to advance within the marketing department
• Potential to move into a management or leadership role as the company grows
• Chance to gain experience in various aspects of marketing, including customer acquisition, business development, and campaign management

ASSUMPTION: This role is ideal for a recent graduate or career changer looking to gain experience in marketing and sales, with a strong focus on customer service and relationship building.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): 205 Regency Executive Park Dr, STE 310, Charlotte, NC 28217

Geographic Context:

• Matthews, NC is a suburb of Charlotte, with a population of approximately 27,000 people
• The area offers a mix of urban and suburban living, with easy access to shopping, dining, and entertainment options
• The cost of living in Matthews is slightly lower than the national average

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with some flexibility for meetings and events

ASSUMPTION: The work environment is fast-paced and performance-based, with a strong emphasis on customer service and sales.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the Hiring Manager
• In-person or video interview with the Marketing Manager and a member of the sales team
• Final interview with the CEO or a member of the executive team

Key Assessment Areas:

• Customer service and communication skills
• Problem-solving and sales skills
• Ability to work in a fast-paced, performance-based environment
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your customer service, sales, and communication skills, as well as any relevant experience in marketing or a related field
• Be prepared to discuss your experience with customer service and sales, as well as your ability to work in a fast-paced, performance-based environment
• Research the company and be prepared to discuss your alignment with their values and culture

ATS Keywords: Customer Service, Relationships, Customer Acquisition, Business Development, Leadership, Hospitality, Campaign Management, Communication, Training, Sales, Retail, Promotions, Team, Club, Athlete, Teamwork, Advertising, Marketing, Client Acquisition

ASSUMPTION: The application process is competitive, with a strong focus on customer service and sales skills, as well as the ability to work in a fast-paced, performance-based environment.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media management tools (e.g., Hootsuite, Buffer)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The role may require the use of various marketing and sales tools, depending on the specific needs of the company and the client.

👔 Cultural Fit Considerations

Company Values:

• Tenacity
• Creativity
• Invention
• Optimism

Work Style:

• Fast-paced and performance-based
• Customer-focused and results-driven
• Collaborative and team-oriented

Self-Assessment Questions:

• Do you thrive in a fast-paced, performance-based environment?
• Are you passionate about customer service and sales?
• Do you align with the company's values of tenacity, creativity, invention, and optimism?

ASSUMPTION: AIM is looking for candidates who are passionate about customer service and sales, with a strong work ethic and a desire to succeed in a fast-paced, performance-based environment.

⚠️ Potential Challenges

• Working in a fast-paced, performance-based environment may be challenging for some candidates
• The role requires strong customer service and sales skills, which may be difficult for candidates without relevant experience
• The company is growing, which may result in changes and adjustments to the role and responsibilities
• The cost of living in the Matthews, NC area may be higher than in other parts of the country

ASSUMPTION: The role may present challenges, but the company offers opportunities for growth and development, as well as a supportive work environment.

📈 Similar Roles Comparison

• This role is similar to an Entry-Level Account Manager or Customer Service Representative position, with a focus on customer acquisition and business development
• Unlike other roles in the marketing field, this position has a strong focus on customer service and sales, rather than creative or strategic aspects of marketing
• Career paths may include advancement within the marketing department, as well as opportunities to move into management or leadership roles as the company grows

ASSUMPTION: This role is ideal for candidates looking to gain experience in marketing and sales, with a strong focus on customer service and relationship building.

📝 Sample Projects

• Developing and implementing a customer acquisition campaign for a new client
• Conducting market research to identify consumer demographics and trends
• Providing regular feedback to management about the performance of the sales team and identifying areas for improvement

ASSUMPTION: The role may involve a variety of projects, depending on the specific needs of the company and the client.

❓ Key Questions to Ask During Interview

• What are the most important qualities you're looking for in a candidate for this role?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for growth and development within the marketing department?
• How does the company support work-life balance for its employees?
• What is the company's approach to customer service and sales, and how does this role fit into that strategy?

ASSUMPTION: Asking thoughtful questions during the interview process can help you better understand the role and the company, as well as demonstrate your interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your customer service, sales, and communication skills, as well as any relevant experience in marketing or a related field
• Prepare for your interview by researching the company and practicing your responses to common interview questions
• Follow up with the Hiring Manager after your interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.