Assistant Marketing Manager

📌 Core Information

🔹 Job Title: Assistant Marketing Manager

🔹 Company: AccorHotel

🔹 Location: Doha, Qatar

🔹 Job Type: Full-time

🔹 Category: Hospitality

🔹 Date Posted: 2025-07-27

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the development and execution of marketing strategies for luxury hotels (Raffles & Fairmont Doha)
• Leveraging digital marketing, branding, content creation, and public relations skills
• Collaborating with cross-functional teams to maximize marketing impact
• Analyzing campaign performance and providing insights for continuous improvement

ASSUMPTION: This role requires a dynamic professional with expertise in luxury hospitality marketing to drive awareness, engagement, and bookings.

📋 Key Responsibilities

✅ Marketing Strategy & Execution: Assist in developing and implementing integrated marketing campaigns, coordinate promotional activities, and ensure brand messaging consistency.

✅ Digital & Social Media Marketing: Manage social media accounts, create engaging content, analyze performance, and collaborate with influencers.

✅ Public Relations & Media Engagement: Assist in developing PR strategies, secure media coverage, and maintain relationships with media, influencers, and brand partners.

✅ Content Creation & Brand Management: Work with designers and photographers to produce high-quality marketing materials, ensure brand visuals align with standards, and support website and email marketing initiatives.

✅ Event Marketing & Partnerships: Assist in planning and promoting hotel events, develop partnerships with luxury brands, and coordinate with F&B, Sales, and Operations teams.

✅ Analytics & Reporting: Monitor campaign performance, generate reports, and track ROI of marketing initiatives.

ASSUMPTION: This role involves multitasking and working in a fast-paced environment to meet the marketing objectives of luxury hotels.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: Minimum 3-5 years of experience in luxury hospitality marketing.

Required Skills:

• Strong knowledge of digital marketing, social media management, and PR
• Excellent written and verbal communication skills
• Experience with marketing tools such as Google Analytics, Meta Business Suite, and CRM platforms
• Creative mindset with strong attention to detail
• Ability to multitask and work in a fast-paced environment

Preferred Skills:

• Experience in luxury hospitality marketing within the Middle East
• Fluency in Arabic

ASSUMPTION: Candidates with relevant experience in luxury hospitality marketing and a strong understanding of digital marketing tools are preferred.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Doha, Qatar is typically between QAR 25,000 - 35,000 per month (USD 6,840 - 9,520) based on experience and qualifications. This estimate is based on industry standards and may vary.

Benefits:

• Competitive benefits package
• Opportunities for career growth within the Accor group
• Discounted hotel stays and dining experiences

Working Hours: Full-time position with standard working hours (40 hours/week) and flexibility to work evenings and weekends as needed.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and qualifications. Benefits are subject to change and may vary by location.

📌 Applicant Insights

🔍 Company Context

Industry: Accor is a global hospitality company operating in the competitive luxury hotel market. They focus on providing exceptional experiences for guests through their upscale and luxury brands.

Company Size: Accor has over 10,000 employees worldwide, providing a large network of opportunities for professional growth and development.

Founded: Accor was founded in 1967 and has since grown into a leading hospitality company with a presence in over 100 countries.

Company Description:

• Accor operates over 5,600 properties worldwide across 45 brands, catering to various segments and guest preferences
• The company is committed to sustainable development and responsible business practices
• Accor offers a fully integrated ecosystem of leading brands, personalized services, and expert solutions

Company Specialties:

• Hospitality and catering services
• Luxury and upscale hotel brands
• Digital innovation and technology in hospitality

Company Website: https://www.group.accor.com

ASSUMPTION: Accor's extensive global presence and diverse portfolio of brands offer unique opportunities for career growth and development within the hospitality industry.

📊 Role Analysis

Career Level: This role is suitable for marketing professionals with 3-5 years of experience seeking to advance their careers in luxury hospitality marketing.

Reporting Structure: The Assistant Marketing Manager will report directly to the Marketing Manager or Director of Marketing and work closely with cross-functional teams, including Sales, F&B, and Operations.

Work Arrangement: This is an on-site role based in Doha, Qatar, with flexibility to work evenings and weekends as needed to support hotel events and marketing initiatives.

Growth Opportunities:

• Progression to a Marketing Manager or Director role within Accor's luxury brands
• Expanding marketing expertise across various hotel brands and regions
• Developing leadership and management skills through team collaboration and mentorship

ASSUMPTION: This role provides opportunities for professional growth and development within Accor's luxury hospitality brands, both in Qatar and internationally.

🌍 Location & Work Environment

Office Type: On-site office located in Doha, Qatar

Office Location(s): Accor's regional office in Doha, with frequent travel to Raffles & Fairmont Doha properties

Geographic Context:

• Doha, Qatar's capital and largest city, offers a mix of modern infrastructure and traditional Arabian culture
• The city hosts numerous international events and has a thriving tourism industry
• Doha's strategic location in the Middle East provides opportunities for regional travel and collaboration

Work Schedule: Standard working hours (40 hours/week) with flexibility to work evenings and weekends as needed to support hotel events and marketing initiatives.

ASSUMPTION: The on-site work arrangement in Doha, Qatar, allows for close collaboration with hotel teams and easy access to hotel properties for marketing activities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Marketing Manager or Director of Marketing
• Final interview with the General Manager or a member of the senior leadership team

Key Assessment Areas:

• Marketing and digital marketing skills
• Communication and presentation skills
• Cultural fit and alignment with Accor's values
• Problem-solving and analytical skills

Application Tips:

• Highlight relevant experience in luxury hospitality marketing and digital marketing
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
• Prepare examples of successful marketing campaigns or projects you've worked on
• Research Accor's luxury brands and be prepared to discuss how your skills and experiences align with their marketing objectives

ATS Keywords: Digital marketing, luxury hospitality, social media management, PR, campaign management, analytics, event marketing, partnership development, communication skills, creative mindset, attention to detail, multitasking, team collaboration, influencer engagement, marketing strategy

ASSUMPTION: Accor's application process is designed to assess candidates' marketing skills, cultural fit, and alignment with the company's values and objectives.

🛠️ Tools & Technologies

• Google Analytics
• Meta Business Suite (Facebook Insights, Instagram Insights)
• CRM platforms (e.g., Salesforce, Zoho CRM)
• Social media management tools (e.g., Hootsuite, Buffer)
• Email marketing platforms (e.g., Mailchimp, Constant Contact)
• Design and content creation tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are commonly used in luxury hospitality marketing.

👔 Cultural Fit Considerations

Company Values:

• Respect
• Integrity
• Commitment
• Diversity
• Spirit of Conquest

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on continuous improvement
• Adaptable and responsive to change
• Customer-centric and committed to exceptional guest experiences

Self-Assessment Questions:

• Do my personal values align with Accor's company values?
• Am I comfortable working in a fast-paced, collaborative environment?
• Do I have a proven track record of driving results and continuous improvement in marketing initiatives?
• Am I passionate about luxury hospitality and committed to delivering exceptional guest experiences?

ASSUMPTION: Accor's company culture emphasizes collaboration, results-driven performance, and a commitment to exceptional guest experiences, making it an attractive workplace for marketing professionals seeking to grow their careers in luxury hospitality.

⚠️ Potential Challenges

• Managing multiple marketing campaigns and initiatives simultaneously
• Adapting to a fast-paced and dynamic work environment
• Balancing the needs of multiple stakeholders, including hotel management, sales teams, and guests
• Navigating the competitive luxury hospitality market and standing out among competitors

ASSUMPTION: These challenges are inherent to the luxury hospitality industry and can be overcome through strong communication, collaboration, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Compared to other Assistant Marketing Manager roles in the hospitality industry, this position offers a unique opportunity to work with luxury hotel brands and gain experience in the Middle East market
• Accor's global presence and diverse portfolio of brands provide opportunities for career growth and development not typically available in smaller hospitality companies
• This role requires a higher level of digital marketing expertise and a stronger focus on analytics and performance metrics compared to entry-level marketing roles

ASSUMPTION: This role offers a unique blend of luxury hospitality marketing experience and digital marketing expertise, setting it apart from similar roles in the industry.

📝 Sample Projects

• Developing and executing a social media campaign to promote a hotel event, resulting in a 30% increase in RSVPs
• Collaborating with a luxury brand to create a co-branded marketing initiative, generating significant media coverage and driving guest engagement
• Analyzing campaign performance data to optimize marketing strategies and improve ROI by 20%

ASSUMPTION: These sample projects demonstrate the range of marketing activities and initiatives that an Assistant Marketing Manager might be responsible for in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role collaborate with other departments, such as Sales and F&B, to maximize marketing impact?
• What opportunities are there for professional growth and development within Accor's luxury brands?
• How does Accor support work-life balance for its employees, particularly in a fast-paced role like this one?
• What are the most rewarding aspects of working in luxury hospitality marketing at Accor?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, collaboration, growth opportunities, work-life balance, and the overall employee experience at Accor.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience in luxury hospitality marketing and digital marketing
• Prepare examples of successful marketing campaigns or projects you've worked on, focusing on your role and the outcomes achieved
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.