Assistant Marketing Manager (Mississauga)

📌 Core Information

🔹 Job Title: Assistant Marketing Manager (Mississauga)

🔹 Company: Baxter International Inc.

🔹 Location: Mississauga, Ontario, Canada

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 20, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing product lifecycle, including SKU rationalization and inventory management
• Collaborating with cross-functional teams to support marketing programs and initiatives
• Analyzing market research and trends to identify opportunities and threats
• Providing product-related information and support to field teams and customers

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on data-driven decision making and cross-functional collaboration.

📋 Key Responsibilities

✅ Manage product lifecycle, including SKU rationalization and inventory management

✅ Liaise with field teams to gather opportunities, threats, and competitive intelligence

✅ Serve as the subject-matter expert for the product portfolio, supporting field teams and customers

✅ Responsible for product training and support to sales teams and distributor partners

✅ Identify and recommend opportunities for process improvement and performance enhancement

✅ Work with internal partners to support RFPs with product-related information and contract submissions

✅ Analyze market research and trends, identify potential opportunities and threats, and gather competitive intelligence

✅ Collaborate with marketing and cross-functional team members to complete and support marketing programs and initiatives

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration, with a strong emphasis on data analysis and customer engagement.

🎯 Required Qualifications

Education: Bachelor’s degree in business management, marketing communications, or a related field

Experience: At least three years of marketing experience

Required Skills:

• Quantitative and analytical problem-solving skills
• Strong written and verbal communication skills
• Diligent with strong project management and organizational skills
• Experience in planning and implementing marketing events and collaterals
• Excellent computer skills, including Microsoft Office Suite and SalesForce.com

Preferred Skills:

• Experience in the medical device or healthcare industry
• Fluency in a second language

ASSUMPTION: Candidates with experience in the medical device or healthcare industry may have a competitive advantage, as they will have a better understanding of the regulatory environment and customer needs.

💰 Compensation & Benefits

Salary Range: CAD 75,000 - CAD 100,000 per year (Based on industry standards for a Marketing Manager with 3-5 years of experience in the Mississauga area)

Benefits:

• Medical, dental, and vision insurance
• Retirement savings plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM (with flexibility for meetings and project deadlines)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the Mississauga area. Actual compensation may vary based on factors such as experience, skills, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Medical Equipment Manufacturing. Baxter is a global leader in the development, manufacture, and marketing of products that save and sustain the lives of people with hemophilia, immune disorders, infectious diseases, kidney disease, trauma, and other chronic and acute medical conditions.

Company Size: 10,001+ employees. As a large organization, Baxter offers a wide range of career opportunities and the chance to work on diverse projects with a global impact.

Founded: 1931. Baxter has a rich history and a strong reputation for innovation and quality in the medical device industry.

Company Description:

• Baxter is committed to saving and sustaining lives worldwide
• The company offers a broad portfolio of innovative, high-quality products and therapies
• Baxter's products and therapies are found in almost every hospital worldwide, in clinics, and in the home

Company Specialties:

• Medical Devices
• Biosurgery
• Anesthetics
• Pharmacy Automation

Company Website: http://www.baxter.com

ASSUMPTION: Baxter's extensive global presence and broad product portfolio offer applicants the opportunity to work on diverse projects and make a significant impact on patients' lives worldwide.

📊 Role Analysis

Career Level: Mid-level. This role offers the opportunity to grow and develop marketing skills while contributing to the success of Baxter's products and therapies.

Reporting Structure: The Assistant Marketing Manager reports directly to the Senior Manager, Marketing.

Work Arrangement: This role is on-site, with the expectation of working from the Mississauga office most of the time. Occasional travel may be required for meetings, conferences, or customer visits.

Growth Opportunities:

• Potential advancement to a Senior Marketing Manager role
• Expansion of responsibilities to include additional product portfolios or geographic regions
• Opportunities to work on cross-functional projects and gain exposure to other areas of the business

ASSUMPTION: Baxter's large size and diverse product portfolio provide ample opportunities for career growth and development within the organization.

🌍 Location & Work Environment

Office Type: Corporate office environment. Baxter's Mississauga office is a modern, professional space that fosters collaboration and innovation.

Office Location(s): 1 Baxter Parkway, Mississauga, Ontario, Canada L4W 0B3

Geographic Context:

• Mississauga is a large city located in the Greater Toronto Area (GTA)
• The city offers a diverse range of neighborhoods, cultural attractions, and recreational activities
• Mississauga is home to a thriving business community and a strong job market

Work Schedule: The standard workweek is Monday to Friday, 9:00 AM to 5:00 PM. Occasional overtime may be required to meet project deadlines or attend evening events.

ASSUMPTION: Mississauga's diverse and vibrant community, along with its proximity to Toronto, offers applicants a high quality of life and numerous opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring manager and a member of the marketing team
• Final interview with the senior manager or director

Key Assessment Areas:

• Problem-solving skills and analytical thinking
• Communication and presentation skills
• Marketing strategy and planning
• Cross-functional collaboration and teamwork

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Be prepared to discuss your experience with market research, data analysis, and competitive intelligence
• Demonstrate your understanding of Baxter's products and therapies, as well as the medical device industry

ATS Keywords: Marketing, Product Management, Project Management, Analytical Skills, Communication Skills, Collaboration, Market Research, Inventory Management, Sales Support, Training, Problem Solving, Process Improvement, Event Planning, Customer Engagement, Digital Campaigns, Forecasting

ASSUMPTION: Baxter's interview process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving, communication, and collaboration.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• SalesForce.com
• Marketing automation tools (e.g., Marketo, Pardot)
• Data analysis tools (e.g., Tableau, Power BI)

ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for candidates.

👔 Cultural Fit Considerations

Company Values:

• Patient-centered
• Innovative
• Collaborative
• Accountable
• Compassionate

Work Style:

• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and responsive to change
• Results-focused and accountable

Self-Assessment Questions:

• How do you incorporate patient needs and preferences into your marketing strategies?
• Can you provide an example of a time when you had to adapt to a significant change in the market or competitive landscape?
• How do you prioritize and manage multiple projects and deadlines in a dynamic work environment?

ASSUMPTION: Baxter values candidates who are patient-centered, innovative, collaborative, and accountable, with a strong focus on data-driven decision making and results-oriented execution.

⚠️ Potential Challenges

• Managing a diverse portfolio of products with varying life cycles and market demands
• Balancing strategic planning with tactical execution and cross-functional collaboration
• Adapting to a dynamic and competitive market landscape
• Working in a large, matrixed organization with multiple stakeholders

ASSUMPTION: These challenges can be overcome through strong project management, effective communication, and a focus on data-driven decision making.

📈 Similar Roles Comparison

• Compared to a Marketing Coordinator role, this position offers more strategic responsibilities and requires a higher level of experience and autonomy
• Compared to a Marketing Manager role, this position is more focused on tactical execution and cross-functional collaboration, with less strategic oversight
• Career progression from this role could include advancement to a Senior Marketing Manager or Product Manager position

ASSUMPTION: This role offers a unique blend of strategic planning and tactical execution, with ample opportunities for growth and development within the organization.

📝 Sample Projects

• Developing and implementing a marketing plan for a new product launch
• Conducting market research and competitive analysis to inform product positioning and messaging
• Managing a product lifecycle review and rationalization process to optimize inventory and maximize sales

ASSUMPTION: These projects are representative of the types of initiatives an Assistant Marketing Manager might work on at Baxter, but the specific projects may vary based on the product portfolio and business needs.

❓ Key Questions to Ask During Interview

• How does this role contribute to Baxter's overall mission and strategic objectives?
• What are the most significant challenges facing the product portfolio, and how can this role help address them?
• How does the marketing team collaborate with other functions, such as sales, operations, and regulatory affairs?
• What opportunities are there for professional development and growth within the marketing organization?
• How does Baxter support work-life balance for its employees?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the organization, as well as assess their fit with Baxter's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare for your interview by researching Baxter's products, therapies, and the medical device industry
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.