Assistant Product Marketing Manager, S&RC

📌 Core Information

🔹 Job Title: Assistant Product Marketing Manager, S&RC

🔹 Company: Philips

🔹 Location: Shanghai, Shanghai, China

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 23, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing home products for the Sleep & Respiratory Care business
• Developing effective portfolio strategies and innovation roadmaps
• Collaborating with cross-functional teams to drive business results
• Building relationships with key opinion leaders

ASSUMPTION: This role requires a strong understanding of the E-commerce market, particularly JD Tmall, and the ability to work effectively with various teams.

📋 Key Responsibilities

✅ Manage home products portfolio and build self-influence cross-functionally

✅ Develop winning and effective portfolio strategy and innovation roadmap

✅ Responsible for home product concept creation and validation in EC market

✅ Work with home marketing team on home products proposition/concept/pricing consumer validation

✅ Work with sales team to drive both in-site and out-site business

✅ Penetrate and maintain relationships with key opinion leaders together with sales team

ASSUMPTION: This role involves a high degree of collaboration and stakeholder management, requiring strong communication and organizational skills.

🎯 Required Qualifications

Education: University degree required, preferably in Business or Strategic Marketing

Experience: Minimum 3 years of experience in E-commerce marketing role with a proven track record of delivering top- and bottom-line business results

Required Skills:

• Excellent planning and organizational skills
• Strong understanding of consumer motivations and insights
• Ability to understand and manage a full Profit & Loss account
• Fluency in written/spoken Chinese and English

Preferred Skills:

• Experience with marketing activation
• Outgoing personality with persuasive communication skills

ASSUMPTION: While not explicitly stated, proficiency in using marketing tools and platforms is likely required for this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a marketing role in Shanghai with 2-5 years of experience, the estimated salary range is ¥250,000 - ¥350,000 per year.

Benefits:

• Health insurance
• Retirement benefits
• Employee discounts on Philips products

Working Hours: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 5:30 PM)

ASSUMPTION: Philips offers competitive compensation and benefits packages for their employees.

📌 Applicant Insights

🔍 Company Context

Industry: Philips operates in the healthcare technology industry, focusing on improving people's health and well-being through meaningful innovation.

Company Size: Philips is a large corporation with over 10,000 employees globally, providing a diverse and dynamic work environment.

Founded: Philips was founded in 1891 and has since grown into a global leader in health technology.

Company Description:

• Philips focuses on improving 2.5 billion lives per year by 2030, including 400 million in underserved communities
• The company sees healthcare as a connected whole, helping people live healthily, prevent disease, and recover at home
• Philips innovates for people with the belief that there's always a way to make life better

Company Specialties:

• Healthcare
• Medical Devices
• Health systems
• Cardiology
• Healthtech
• Oncology
• Respiratory
• Fertility and pregnancy
• Connected Care

Company Website: philips.com

ASSUMPTION: Philips' focus on improving lives and making a positive impact on society is a key aspect of its company culture.

📊 Role Analysis

Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in E-commerce marketing.

Reporting Structure: The role reports to the Senior Business Marketing Manager and collaborates with various teams, including Trade Marketing, Digital Marketing, PR, E-commerce, Sales, and Finance.

Work Arrangement: The role requires on-site work at the Philips Shanghai office.

Growth Opportunities:

• Potential career progression within the marketing department or related functions
• Opportunities to work on diverse projects and gain experience in different aspects of marketing
• Possibility to work on international projects and gain global exposure

ASSUMPTION: Philips offers opportunities for professional growth and development, with a focus on internal promotions and skill-building.

🌍 Location & Work Environment

Office Type: Philips' Shanghai office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Philips Shanghai Office, 3721 Valley Centre Dr, San Diego, CA 92130, US

Geographic Context:

• Shanghai is a major city in China, known for its vibrant culture, rich history, and thriving business environment
• The city offers a mix of traditional and modern attractions, as well as a diverse food scene
• Shanghai has a humid subtropical monsoon climate, with mild winters and hot, humid summers

Work Schedule: The work schedule is Monday-Friday, 9:00 AM - 5:30 PM, with flexibility for occasional overtime as needed.

ASSUMPTION: The work environment at Philips' Shanghai office is dynamic and collaborative, with a focus on teamwork and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final round interview with additional stakeholders

Key Assessment Areas:

• Marketing and E-commerce expertise
• Collaboration and stakeholder management skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Philips' values

Application Tips:

• Highlight relevant E-commerce marketing experience and achievements
• Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
• Prepare examples of successful marketing campaigns or projects you've worked on
• Research Philips' company culture and values to demonstrate your fit

ATS Keywords: E-commerce Marketing, Portfolio Strategy, Product Concept Creation, Consumer Validation, Sales Collaboration, Stakeholder Management, Planning Skills, Organizational Skills, Communication Skills, Fluency in Chinese, Fluency in English, Consumer Insights, Profit & Loss Management, Marketing Activation, Persuasiveness, Relationship Building

ASSUMPTION: Philips uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being selected for an interview.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., Marketo, HubSpot)
• Customer Relationship Management (CRM) software (e.g., Salesforce, Microsoft Dynamics)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: While not explicitly stated, proficiency in using marketing tools and platforms is likely required for this role.

👔 Cultural Fit Considerations

Company Values:

• Customer focus
• Respect for people
• Integrity
• Excellence
• Sustainability

Work Style:

• Collaborative and team-oriented
• Innovative and forward-thinking
• Results-driven and focused on delivering business outcomes
• Adaptable and open to change

Self-Assessment Questions:

• Do you have a proven track record of delivering top- and bottom-line business results in an E-commerce marketing role?
• Are you comfortable working with a diverse range of stakeholders and managing cross-functional teams?
• Do you thrive in a dynamic and fast-paced work environment?

ASSUMPTION: Philips values a strong cultural fit and looks for candidates who align with their company values and work style.

⚠️ Potential Challenges

• Managing a full Profit & Loss account may require additional training or support
• Working with a diverse range of stakeholders may present communication and collaboration challenges
• The fast-paced nature of the role may require adaptability and the ability to manage multiple priorities
• The on-site work arrangement may limit flexibility for those with personal commitments or preferences for remote work

ASSUMPTION: While Philips offers a dynamic and challenging work environment, candidates should be prepared to face potential obstacles and adapt to change.

📈 Similar Roles Comparison

• This role is focused on E-commerce marketing for a specific product category, while related roles may have a broader marketing scope or focus on different product categories
• Philips' focus on improving lives and making a positive impact on society sets it apart from other companies in the healthcare technology industry
• Career progression in this role may involve moving into a senior marketing role or transitioning into a related function, such as sales or product management

ASSUMPTION: While this role shares similarities with other marketing roles, its focus on E-commerce marketing and Philips' unique company culture make it a distinct opportunity.

📝 Sample Projects

• Developing and executing a successful E-commerce marketing campaign for a new product launch
• Conducting consumer research to inform product positioning and pricing strategy
• Collaborating with cross-functional teams to drive business results and exceed sales targets

ASSUMPTION: Philips values candidates with a strong track record of success in marketing and the ability to demonstrate their impact on business outcomes.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Philips support the professional development and growth of its employees?
• What are the key challenges facing the Sleep & Respiratory Care business, and how does this role contribute to addressing them?
• How does Philips foster a culture of innovation and collaboration?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and helps you better understand the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Philips Careers website
• Tailor your resume and cover letter to highlight your relevant E-commerce marketing experience and skills
• Prepare examples of successful marketing campaigns or projects you've worked on
• Research Philips' company culture and values to demonstrate your fit
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.